Tri-State Telephone Company Case

Tri-state Telephone Company

Statement of the Problem

-The effect of the outburst of 150 customers.

-The technology was changing rapidly.

-The effects of changes in price because to adjust to the competitor's strategies.

Statement of the Objectives

-To determine the effects of the outburst of 150 customer on the company.

-To create a way to adjust to the rapid changes in technology.

-To know the effects of the changes in price.

Areas of Consideration

1. Address the needs and wants of the customers

Advantages:

a. Expansion of services provided by the company

b. Increase in company's income

c. Positive publicity

Disadvantages:

a. Demand for a quality service in a short period of time

b. Consumer's lifestyle

c. Consumer's ability to pay for the quality demanded

2. Advancing of digital technology

Advantages:

a. New users of the phone network

b. More experience in the telephone services

c. More accessible service

Disadvantages:

a. Higher fees for the customers

b. There will be more competitors

c. Research will be a lot harder

3. Tie-up with AT&T

Advantages:

a. Lessened competition

b. Offers more services than the customers will want

c. Increase in company's income

Disadvantages:

a. Increased service charge for the customers

b. Lengthy process of tie-up