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Last update: July 3, 2014
  • Which Is More Effective at Improving Performance, Positive or Negative Feedback?

    Which Is More Effective at Improving Performance, Positive or Negative Feedback?

    The aim of this investigation is to discover which form of feedback, either positive or negative, is most effective in serving to improve performance. Based on my own experience and anecdotal evidence, my initial opinion is that positive feedback is more effective at improving performance than negative. Feedback Feedback is essential in order to reassure performers that what they are doing is correct so it will be repeated, or telling them what they are doing

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    Essay Length: 597 Words / 3 Pages
    Submitted: November 18, 2009 By: Anna
  • Government Intervention in National Markets

    Government Intervention in National Markets

    Government intervention in national markets. Angola is one of those countries that is full of such examples. It is also full of contradictions and inefficiencies that dictate that more than often these interventions are only temporary on not fully abided by. Angola’s socialist turned capitalist market is full of such regulated areas where government intervened directly much to the disarray of the market. I can remember a time when you couldn’t import tires into the

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    Essay Length: 318 Words / 2 Pages
    Submitted: November 18, 2009 By: Andrew
  • Marketing Audit Approach

    Marketing Audit Approach

    Marketing Audit Approach A marketing audit is a comprehensive, systematic, independent, and periodic examination of a company's -- or business unit's -- marketing environment, objectives, strategies, and activities with a view to determining problem areas and opportunities and recommending a plan of action to improve the company's marketing performance. Executive Summary 1. The data I plan to use and review for the executive summary is 10K report, fiscal 2004 annual report and articles retrieved from

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    Essay Length: 431 Words / 2 Pages
    Submitted: November 18, 2009 By: regina
  • Marketing

    Marketing

    PERSONAL INFORMATION (*REQUIRED) *FIRST NAME: DO NOT SHOW MY NAME IN MY PROFILE: *LOCATION: *ZIP/POSTAL CODE: *COUNTRY: Select One... USA Afganistan Albania Algeria American Samoa Andorra Angola Anguilla Antigua & Barbuda Argentina Armenia Aruba Australia Austria Azerbaijan Azores Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bonaire Bosnia & Herzegovina Botswana Brazil British Indian Ocean Ter Brunei Bulgaria Burkina Faso Burundi Cambodia Cameroon Canada Canary Islands Cape Verde Cayman Islands Central African

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    Essay Length: 489 Words / 2 Pages
    Submitted: November 18, 2009 By: Jack
  • Market Structure Cartel

    Market Structure Cartel

    A Cartel is a company with a very unique position with the opportunity to use a simple model to optimize price. It is an organization with a very desirable position in the world; very few companies can experience the opportunity to determine their own prices without loosing significantly market share. OPEC is considered a Monopolistic-Cartel type of organization. Firm’s demand curve This type of structure has the advantage that while increasing oil prices may

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    Essay Length: 803 Words / 4 Pages
    Submitted: November 19, 2009 By: Mike
  • Challeges Facing International Marketers in This Millennium

    Challeges Facing International Marketers in This Millennium

    "CHALLENGES FACING INTERNATIONAL MARKETERS" IN THIS MILLENIUM 1.0 Introduction The prevailing arena in business this millennium has powerful forces which are transforming markets and spectacularly changing ways of doing business. There has been increased movement of people, goods and organizations across borders which have resulted in the emergence of global market segments and the growth of globally integrated markets. Advances in communications and information systems technology have shrivel distances, linking markets through flows of information,

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    Essay Length: 3,379 Words / 14 Pages
    Submitted: November 19, 2009 By: Mike
  • Global Communications - an Approach to Identify Opportunities to Create Value for the Business

    Global Communications - an Approach to Identify Opportunities to Create Value for the Business

    Problem Solving Based Scenarios: An Approach to Identify Opportunities to Create Value for the Business Introduction Today’s realities of leadership include increasing competition and intensity, reducing cycle times and costs, and improving productivity while at the same time growing the business and meeting increasing customer and Wall Street expectations. These pressures require leaders to redefine and redesign how to think, how to lead, and how to act. These shifts in the very nature of leadership

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    Essay Length: 5,335 Words / 22 Pages
    Submitted: November 19, 2009 By: regina
  • Gad 2 - Identified as Candidate Gene for Obesity” Summary

    Gad 2 - Identified as Candidate Gene for Obesity” Summary

    “GAD2 Identified as Candidate Gene for Obesity” Summary Obesity is a very hard condition to link to one specific gene because it often runs in families, but their lifestyle habits, as well as genes, contribute to obesity. Also, many genes contribute a small effect to obesity and may differ in different populations. Nuclear families in France were studied to link a candidate gene for obesity by Philippe Froguel and his colleagues. There are many variations

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    Essay Length: 353 Words / 2 Pages
    Submitted: November 19, 2009 By: Stenly
  • Integrated Marketing Communicationi M3

    Integrated Marketing Communicationi M3

    Company Profile PT INDOSAT PT Indonesian Satellite Corporation Tbk. adalah sebuah perusahaan telekomunikasi di Indonesia. Indosat merupakan perusahaan telekomunikasi dan multimedia terbesar kedua di Indonesia untuk jasa seluler (Satelindo, IM3, StarOne). Saat ini, komposisi kepemilikan saham Indosat adalah: Publik (45,19%), ST Telemedia melalui Indonesia Communications Limited (40,37%), serta Pemerintah Republik Indonesia (14,44%), termasuk saham Seri A. Indosat juga mencatatkan sahamnya di Bursa Efek Jakarta, Bursa Saham Singapura, serta Bursa Saham New York. Indosat didirikan

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    Essay Length: 3,369 Words / 14 Pages
    Submitted: November 19, 2009 By: Kevin
  • Marketing Plan - Crushendo Juices at Winemakers West

    Marketing Plan - Crushendo Juices at Winemakers West

    Marketing Plan: Crushendo Juices at WineMakers West Table of Contents The New Paradigm 4 New Product 5 Market Evaluation 6 SWOTT ANALYSIS 8 Target Market 9 Factors of Influence 11 Product Attributes 13 Product Positioning and Differentiation 15 Strategy 16 Tactics & Tools 18 Product Life Cycle 20 Marketing Mix Summary 21 Budget 22 Monitoring and Control 23 Conclusion 24 References 26 Marketing Plan: Crushendo Juices at WineMakers West Fermentation is a basic process that

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    Essay Length: 7,562 Words / 31 Pages
    Submitted: November 19, 2009 By: Edward
  • Warrior Marks

    Warrior Marks

    Warrior Marks Female circumcision is a traditional ritual that is mostly practiced in Africa on young girls with ages that vary from birth to pre-pubescent. It is reported to have its origins (with varying degrees of reliability) in ancient Egypt. Female circumcision was also discovered being practiced in western India and eastern Asia until it was outlawed around the turn of the 20th century (common era). The procedure is varied through three different types of

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    Essay Length: 2,724 Words / 11 Pages
    Submitted: November 19, 2009 By: Kevin
  • Marketing Plan

    Marketing Plan

    There are a variety of styles and formats used for marketing plans. The following section headings will help you organize your plan. The content of the plan is much more important than rigid adherence to a specific format. I. Executive Summary The Executive Summary highlights the main goals and recommendations of the marketing plan. It should also briefly address budget requirements and how success will be measured. II. Business Overview This section is sometime referred

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    Essay Length: 981 Words / 4 Pages
    Submitted: November 19, 2009 By: Mike
  • How Does Crm Optimize Sales and Marketing Effectiveness in Travel and Tourism Industry?

    How Does Crm Optimize Sales and Marketing Effectiveness in Travel and Tourism Industry?

    Title: How does CRM Optimize Sales and Marketing Effectiveness in Travel and Tourism Industry? The profitability in travel and tourism market is focused on capacity in peak and off-peak seasons, fixed costs and variable costs, and the pricing of a product; therefore, capacity utilization and the development of demand balancing are the solutions. For that reason, instead of selling products or services separately, companies bundle them into the combinations of products and services that

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    Essay Length: 1,813 Words / 8 Pages
    Submitted: November 19, 2009 By: July
  • Marketing Challenges in a Changing Global Environment

    Marketing Challenges in a Changing Global Environment

    Marketing Challenges in a Changing Global Environment Volume Three: Transportation & Economic Development in Africa By The International Marketing Classes of Clemson University Fall, 2000 The Department of Marketing College of Business and Public Affairs Clemson University Contributors Editor: Associate Editors: John D. Mittelstaedt Matthias R. W. Mutzke Marcie A. Patterson Contributors: Adam M. Allenspach Melissa A. Andrews Kelly O. Barton Jack C. Berno, III Jesse P. Caldwell T. Linden Carroll Jake D. Chandler

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    Essay Length: 298 Words / 2 Pages
    Submitted: November 19, 2009 By: Vika
  • Marketing - 5 P's of Marketing

    Marketing - 5 P's of Marketing

    Marketing - 5 P's Of Marketing Topic: Marketing 1. lesson – Definition of marketing, customers , buyers, sellers, market, market research, competition, competitors 2. lesson – Marketing mix – 1. Product 3. lesson – Marketing mix – 2. Price 3. Place 4. lesson – Marketing mix – 4. Promotion, Direct marketing 5. lesson – Marketing mix – 5. Packaging, Revision (questions) 6. lesson – Oral exam (Marketing) Marketing DEFINITION Marketing is the process of planning,

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    Essay Length: 406 Words / 2 Pages
    Submitted: November 19, 2009 By: Kevin
  • Hospitality Marketing in Cyprus

    Hospitality Marketing in Cyprus

    1 Executive Summary 2 2 Introduction 3 3 Rationale behind the choice of the country 3 3.1 GDP 3 3.2 Disposable Income 4 3.3 Leisure Expenditure 5 4 Analysis of country’s external environment (Industry Issues) 6 4.1 Political and Legislative Environment 6 4.2 Terrorism and security 6 4.3 Positive growth factors 7 4.4 Negative growth factors 8 4.5 Market Opportunities 9 5 Choice of the entry mode 10 6 Product Marketing 11 6.1 Product 11

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    Essay Length: 2,621 Words / 11 Pages
    Submitted: November 19, 2009 By: Venidikt
  • The Philosophies of Georg Hegel and Herbert Spencer

    The Philosophies of Georg Hegel and Herbert Spencer

    The Philosophies of Georg Hegel and Herbert Spencer The Philosophy of Georg Wilhelm Hegel (1770-1801) Metaphysics Georg Wilhelm Hegel aspired to find a philosophy that would embody all human experiences with the integration of not only science, but also religion, history, art, politics and beyond. Hegel's metaphysical theory of absolute idealism claimed that reality was the absolute truth of all logic, spirit, and rational ideas encompassing all human experience and knowledge. He believed that in

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    Essay Length: 1,292 Words / 6 Pages
    Submitted: November 19, 2009 By: Mikki
  • Guerilla Marketing

    Guerilla Marketing

    I attended a session during lead week about the Truth in Advertising featuring GTM (Guerilla Tactics Marketing). This organization is an Atlanta based, multicultural marketing and media firm. This firm was founded in 2000, by five, young, marketing, revolutionaries with an uncompromising commitment to social responsibility, grassroots outreach and vanguard creativity. The have experienced huge success, specifically with their award winning truth Anti-tobacco Campaign. This campaign is credited with accelerating the decline of youth smoking

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    Essay Length: 357 Words / 2 Pages
    Submitted: November 19, 2009 By: Mikki
  • Mark Twain 1835-1910

    Mark Twain 1835-1910

    Samuel Clemens/Mark Twain 1835-1910 Samuel Clemens was born on November 30, 1835 in Florida, Missouri, the sixth of seven children. At the age of four, Sam and his family moved to the small frontier town of Hannibal, Missouri on the banks of the Mississippi River. Missouri, at the time, was a fairly new state (it had gained statehood in 1820) and comprised part of the country's western border. It was also a slave state. Sam's

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    Essay Length: 1,476 Words / 6 Pages
    Submitted: November 20, 2009 By: David
  • Marketing Audit Approach

    Marketing Audit Approach

    STEP 1: DEFINE THE PROBLEM The research objectives are specific, measurable goals the decision makers seek to achieve in solving a problem. Typical marketing objectives are increasing sales and profits, discovering what consumers are aware of and want, and finding out why a product isn’t selling well. In setting these research objectives, marketers have to be clear on the kind of research they are about to do. The three kinds of research, with examples explained

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    Essay Length: 499 Words / 2 Pages
    Submitted: November 20, 2009 By: Stenly
  • Marketing Mix

    Marketing Mix

    Marketing Marketing to organizations can be a catapult to success or can be a detriment to success. People’s perceptions of marketing can very depending upon who you talk to. Engineers might think that there is no need for marketing because the product will sell without fancy packaging and advertising. Operations may feel that marketing is just another expense that the organization must bear to keep product flowing through the factory. People may only understand marketing

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    Essay Length: 998 Words / 4 Pages
    Submitted: November 20, 2009 By: Tasha
  • Defining Marketing

    Defining Marketing

    Defining Marketing Paper What exactly Marketing is and why is it so very important for the success of organizations? This paper will define this writer’s perception of marketing as well as discuss some well established definitions of marketing. This paper will also explain the importance of marketing has to organizational success. Personal Definition of Marketing My understanding of marketing is primarily about the advertising and promotional side of the goods or services for the company’s

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    Essay Length: 835 Words / 4 Pages
    Submitted: November 20, 2009 By: Mike
  • Zehrs Market

    Zehrs Market

    Zehrs Markets From Wikipedia, the free encyclopedia (Redirected from Zehrs) Jump to: navigation, search Zehrs Type Public Founded Kitchener, Ontario, 1950 Headquarters Ontario, Canada Industry Supermarket Products Presidents Choice Website www.zehrs.ca Zehrs Markets, or simply Zehrs, is a chain of grocery stores located in southwestern Ontario, Canada. The chain contains over sixty locations and is a part of Loblaw Companies Limited. The first store was started by Emory Zehr and his sons in Kitchener, Ontario

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    Essay Length: 415 Words / 2 Pages
    Submitted: November 20, 2009 By: Jack
  • Global and Domestic Marketing Decisions

    Global and Domestic Marketing Decisions

    Global and Domestic Marketing Decisions Many organizations conduct both domestic and global marketing decisions on a daily basis. Wal-Mart is an organization that is familiar with the high-level domestic and global environmental factors that may influence the marketing decisions. Technology plays an important part in the decision making for all organizations. Using the internet to generate international sales in countries that are not going through a downturn opens up many opportunities. Social responsibility and ethics

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    Essay Length: 442 Words / 2 Pages
    Submitted: November 21, 2009 By: Victor
  • Marketing Audit Project/keebler Company

    Marketing Audit Project/keebler Company

    Technology: Keebler Company is the first consumer packaged goods division, to utilize the artificial intelligence program. This technology interacts with consumers through instant messaging, mimicking natural conversation to provide recipes based on a person’s stated preferences and mood. Moreover, the program was created by Active Buddy, which has launched other interactive agents such as: Smarter Child, Austin Powers and Elle Girl Buddy (Keebler Recipe Tool. Com). In addition, Keebler made the decision to purse an

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    Essay Length: 3,840 Words / 16 Pages
    Submitted: November 21, 2009 By: Yan

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