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Strategy

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Strategy

1. ^ Nag, R.; Hambrick, D. C.; Chen, M.-J,What is strategic management, really? Inductive derivation of a consensus definition of the field. Strategic Management Journal. Volume 28, Issue 9, pages 935–955, September 2007.

2. ^ Lamb, Robert, Boyden Competitive strategic management, Englewood Cliffs, NJ: Prentice-Hall, 1984

3. ^ Johnson, G, Scholes, K, Whittington, R Exploring Corporate Strategy, 8th Edition, FT Prentice Hall, Essex, 2008, ISBN 978-0-273-71192-6

4. ^ Chandler, Alfred Strategy and Structure: Chapters in the history of industrial enterprise, Doubleday, New York, 1962.

5. ^ Selznick, Philip Leadership in Administration: A Sociological Interpretation, Row, Peterson, Evanston Il. 1957.

6. ^ Ansoff, Igor Corporate Strategy McGraw Hill, New York, 1965.

7. ^ Drucker, Peter The Practice of Management, Harper and Row, New York, 1954.

8. ^ Chaffee, E. "Three models of strategy", Academy of Management Review, vol 10, no. 1, 1985.

9. ^ Buzzell, R. and Gale, B. The PIMS Principles: Linking Strategy to Performance, Free Press, New York, 1987.

1. ^ Woo, C. and Cooper, A. "The surprising case for low market share", Harvard Business Review, November–December 1982, pg 106–113.

2. ^ Levinson, J.C. Guerrilla Marketing, Secrets for making big profits from your small business, Houghton Muffin Co. New York, 1984, ISBN 0-396-35350-5.

3. ^ Traverso, D. Outsmarting Goliath, Bloomberg Press, Princeton, 2000.

4. ^ Blaxill, Mark & Eckardt, Ralph, "The Invisible Edge: Taking your Strategy to the Next Level Using Intellectual Property" (Portfolio, March 2009)

5. ^ Hamel, G. & Prahalad, C.K. "Strategic Intent", Harvard Business Review, May–June 1989.

6. ^ Hamel, G. & Prahalad, C.K. Competing for the Future, Harvard Business School Press, Boston, 1994.

7. ^ Hamel, G. & Prahalad, C.K. "The Core Competence of the Corporation", Harvard Business Review, May–June 1990.

8.

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