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Last update: September 2, 2014
  • Explain How Marketing Communications Can Be Used to Change Customers' Attitudes and Influence Customers' Behaviour

    Explain How Marketing Communications Can Be Used to Change Customers' Attitudes and Influence Customers' Behaviour

    Explain how Marketing Communications can be used to change customers' attitudes and influence customers' behaviour The author in this essay will explain how Marketing Communications can be used to change customers' attitudes and influence customers' behaviour. There are different marketing tools that are used in this and they can create different responses from the customers being attempted to target. The author in this essay will be looking at answering the question by splitting it into

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    Essay Length: 2,835 Words / 12 Pages
    Submitted: April 19, 2011 By: bananza
  • Changes in 21st Century

    Changes in 21st Century

    Man, through the ages, has undergone many changes from the time when he depicted a herd of mammoths on the walls of his cave to these days when he can create beautiful pictures and even make coffee by use of computer technologies without leaving his favorite chair. The 20th century made huge steps in developing computer technologies and reached many goals that made our life much easier. What should we expect in the 21st century?

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    Essay Length: 287 Words / 2 Pages
    Submitted: April 20, 2011 By: tatata59
  • Hazards of offshore Oil Spill and Subsequent Cleanup and Recovery Technologies

    Hazards of offshore Oil Spill and Subsequent Cleanup and Recovery Technologies

    1. Introduction An oil spill is accidental petroleum released into the environment. On land, oil spills are usually localized and thus their impact can be eliminated relatively easily. In contrast, offshore oil spills may result in oil pollution over large areas and present serious environmental hazards. The primary source of accidental oil input into seas is associated with oil transportation by tankers and pipelines (about 70%), whereas the contribution of offshore drilling and production activities

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    Essay Length: 392 Words / 2 Pages
    Submitted: April 20, 2011 By: vacano
  • Information Technology Policy, 2057 (2000)

    Information Technology Policy, 2057 (2000)

    1 Information Technology Policy, 2057 (2000) 1. Vision To place Nepal on the Global Map of Information Technology within the next five years. 2. Background As a developing country, Nepal has availed of the opportunity to rapidly develop various sectors such as education, health, agriculture, tourism, trade, among others, using information technology. The extensive application of this technology will engender economic consolidation, development of democratic norms and values, proportional distribution of economic resources and means

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    Essay Length: 2,651 Words / 11 Pages
    Submitted: April 21, 2011 By: sandipco
  • Nike and I2 Technology Case Study

    Nike and I2 Technology Case Study

    Nike claims that the problems with its i2 demand-planning software were tactical and therefore fixable. It was too slow, didn't integrate well, had some bugs, and Nike's planners were inadequately trained in how to use the system before it went live. Nike says all these problems were fixed by fall 2000. And the company asserts that its business wasn't affected after that quarter. Indeed, at press time, Nike had just announced that its third-quarter 2003

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    Essay Length: 466 Words / 2 Pages
    Submitted: April 21, 2011 By: msmoleitau2
  • Leadership and Change Management (lcm)

    Leadership and Change Management (lcm)

    ‘Leaders are born, not made'. Discuss the statement with reference to leadership framework currently in us in organisations. Introduction: The establishment of relationship between followers and leaders that focus on real changes and outcomes that reflects through shared purposes is basically leadership. Leadership also involves in creating change not only in maintaining status quote. Another leadership important feature is to bring people and make them understanding to come together around a common vision and to

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    Essay Length: 791 Words / 4 Pages
    Submitted: April 22, 2011 By: Khandakar
  • Changing Women Through Literature

    Changing Women Through Literature

    Changing Women Through Literature The 20th Century brought about many changes for writers. It was during this time that the war along with the feminist movement began to come forward. These two issues began changing the way women were viewed in society. Writers had the option of whether or not to keep their female characters the domesticated subservient homemaker or to bring forth the new emerging woman in their stories. The roles of women were

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    Essay Length: 2,245 Words / 9 Pages
    Submitted: April 23, 2011 By: pamisue
  • Change

    Change

    Change... an amazingly powerful and often times emotionally charged word. Change can be a word that seems like such a great idea when directed toward someone else; i.e. how "they" can change in a way that will make your life better. At the other end of the spectrum, the word "change" can trigger fear and resistance in a nanosecond if someone says you need to do it. Or, it can be embraced and welcomed by

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    Essay Length: 305 Words / 2 Pages
    Submitted: April 26, 2011 By: balkaranjeet
  • Mars Chang

    Mars Chang

    Closer collaboration between the UK and India could kick-start moves to a low-carbon economy, says a report by business leaders in the two countries. Retailers Marks and Spencer, wind energy giant Suzlon, and HSBC Bank are among the companies contributing to a report making the case for closer ties. Among other things, they argue for more UK investment in clean energy in India. Prime Minister David Cameron said the collaboration could "deliver jobs, growth and

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    Essay Length: 276 Words / 2 Pages
    Submitted: April 27, 2011 By: veny0824
  • Advanced Medical Technology

    Advanced Medical Technology

    Advanced Medical Technology Corporation (AMT) developed, manufactured, and sold scientific medical instruments, needles and catheters that allowed rapid and less invasive access to a number of different organs and vessels. These products represented an alternative to a traditional surgical procedures and allowed analysis or corrective treatment with less risk and trauma and at a lower cost. An example of the products was catheters that could be introduced into a blood vessel and then manipulated through

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    Essay Length: 472 Words / 2 Pages
    Submitted: April 27, 2011 By: rihaddad
  • Today's Changing Workforce

    Today's Changing Workforce

    Today's Changing Work force: Alternative Work Arrangements Tonya L. Argo 11/16/2010 Contents Introduction 3 Job – Sharing 3 Flextime 5 Compressed Workweek 6 Teleworking (Telecommuting) 8 CONCLUSION 10 WORKS CITED 12 Introduction The onslaught of technological advances in the U.S. job market and an influx of workers with families and working mothers into the workforce brought a need for changes in jobs and how they are performed. Managers were faced with absenteeism, turnovers and a

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    Essay Length: 2,449 Words / 10 Pages
    Submitted: April 27, 2011 By: arssiesgirl
  • Description of "technological Fix"

    Description of "technological Fix"

    1).Description of "Technological Fix" Technology is often couched in terms of solving problems such as curing disease, providing for reliable food production, or affording efficient means of transportation. Indeed, technology has proved powerfully effective for solving any number of problems, from the massive project of sending people into space to the minor chore of fastening pieces of paper together. some types of problems that cannot—or should not—be fixed by technology? Weinberg coined the term technological

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    Essay Length: 5,068 Words / 21 Pages
    Submitted: April 27, 2011 By: tharindurajiv
  • Personal Change

    Personal Change

    SUMMARY When I started writing this paper, I got stumbled in the beginning, questioned myself should I have to take this subject? Because collecting thoughts to scrap very details of my worst days, is really a heart-breaking work. I receded for an hour, took a walk along the lane and the past life, returned to continue my writing. I am no more the man, I have been, I have faced a lot of changes and

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    Essay Length: 371 Words / 2 Pages
    Submitted: April 28, 2011 By: Maheswari
  • Information Technology

    Information Technology

    One emerging new wireless technology is Wireless Open-Access Research Platform (WARP). WARP was developed by Rice Universities Center for Multimedia Communication and they claim it can transfer data 100 times faster than 3G networks. WARP enables companies to work on substituting and replacing existing technologies. WARP is scalable and is a flexible tool developed with expansion feasibility for wireless researchers. The benefit of WARP is its ability to be customized and allows researchers to qualify

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    Essay Length: 400 Words / 2 Pages
    Submitted: April 29, 2011 By: dddondaugherty5
  • Change Management

    Change Management

    Change management is a systematic approach to dealing with change, both from the perspective of an organization and on the individual level. A somewhat ambiguous term, change management has at least three different aspects, including: adapting to change, controlling change, and effecting change. A proactive approach to dealing with change is at the core of all three aspects. For an organization, change management means defining and implementing procedures and/or technologies to deal with changes in

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    Essay Length: 324 Words / 2 Pages
    Submitted: May 1, 2011 By: sam0x
  • How to Change a Private Company to a Publicly Listed Company

    How to Change a Private Company to a Publicly Listed Company

    With the rapid growth of Venture's business, the shareholders of my company believe that the company should raise public capital for further expanding company's business through changing its company type to publicly listed company. At the same time, getting list also can attract more investors to enable company continuous and healthy development in the future. Therefore, in this report, I will concentrate on legal procedures and their relevant issues in relation to the modification of

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    Essay Length: 2,808 Words / 12 Pages
    Submitted: May 4, 2011 By: qeb501
  • Strategies for Motivating Mary Kay Employees: Avoiding Negative Consequences When Implementing Changes to Employee Incentive Programs

    Strategies for Motivating Mary Kay Employees: Avoiding Negative Consequences When Implementing Changes to Employee Incentive Programs

    Strategies for Motivating Mary Kay Employees: Avoiding Negative Consequences When Implementing Changes to Employee Incentive Programs Gary W. Boettcher Sullivan University MGT 510 Executive Summary This proposal addresses the problems associated with the alarming growth rate of car incentive winners as a percentage of the total number of Mary Kay beauty consultants. Between 1986 and 1988, the number of awarded cars doubled, as did the cost of the incentive programs. Also, an increasing proportion

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    Essay Length: 2,480 Words / 10 Pages
    Submitted: May 4, 2011 By: gwboettcher
  • Managing Changes

    Managing Changes

    It is well known that managed change within an organisation can result in unpredictable outcomes. In this paper a sensemaking framework is developed to demonstrate how both intended and unintended outcomes can result from the way middle managers e who are usually the recipients of a change strategy devised at the top e make sense of the senior management initiatives. This framework highlights the significant impact of change recipients on the outcomes achieved and suggests

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    Essay Length: 298 Words / 2 Pages
    Submitted: May 4, 2011 By: kobe010627
  • Technology

    Technology

    Technology is the creation, usage and knowledge of tools, techniques, crafts, systems or methods of organization as means in order to solve a problem or serve some purpose or end. Technologies significantly affect human as well as other animal species' ability to control and adapt to their natural environments. The human species' use of technology began with the conversion of natural resources into simple tools.Recent technological developments, including the printing press, the telephone, and the

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    Essay Length: 331 Words / 2 Pages
    Submitted: May 5, 2011 By: jheansergio21
  • Technology

    Technology

    There is a lot of technology that veterinarian's use while there working. There are many monitors that are used while doing surgery on animals. Veterinarian's use respirator's and defibrillator have to help animal's breath or come back to life. There are ultrasound machines that are used frequently. There are many different types of technology that vet techs and veterinarian's use to help animals and to use for surgery. There are many different monitors that you

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    Essay Length: 450 Words / 2 Pages
    Submitted: May 5, 2011 By: km0742462
  • Business and Technology

    Business and Technology

    I firmly believe that technology does not only have a bearing on national and international business, but technology and business are strongly inter related. One grows with the other, and necessitates a realization of an unique concept of the holy union of business and technology, which I would like to call "biztech". In the following article I will try to establish this idea. The first thing that might strike a bit odd to my readers

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    Essay Length: 2,700 Words / 11 Pages
    Submitted: May 6, 2011 By: diablo9868
  • Rodamas Group: Designing Strategies for Changing Realities in Emerging Economies

    Rodamas Group: Designing Strategies for Changing Realities in Emerging Economies

    Strategy & Management Main Case Study "Rodamas Group: Designing Strategies for Changing Realities in Emerging Economies" Q1.) What are the core competences of Rodamas ? Answer: It can be seen that there are many competences which helped the Rodamas company to succeed in its business. In my opinion, the competence which facilitated the company to survive the economy crisis in the year 1998 is "its prudent and conservative management". This management is similar to Japanese

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    Essay Length: 972 Words / 4 Pages
    Submitted: May 8, 2011 By: vomsikrishna
  • Robots: Future Technologies and How They Will Effect Us.

    Robots: Future Technologies and How They Will Effect Us.

    What will life be like in fifty years? Will our home life be more comfortable? Will our jobs become easier? Will our health become better due to new technology? It is most likely to turn out this way. According to scientist, robots will be doing our yard work, taking over some of our jobs, and monitoring our health on a daily basis. Does this sound unbelievable? This might just be the kind of world our

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    Essay Length: 519 Words / 3 Pages
    Submitted: May 9, 2011 By: haneul
  • Use of Technology in Life

    Use of Technology in Life

    The discovery of atomic energy has introduced a new era— the nuclear age—and has opened out immense possibilities to man­kind. In 1886, Henry Becquerel, the French scientist, discovered the phenomena of radio-activity and found strange characteristics in an element called Uranium. In 1898, Madame Curi discovered I Radium, another element of same nature. Prof: Einstein, in 1905,-1 propounded the theory of the splitting of the atom. Thus the world came to know about a new

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    Essay Length: 779 Words / 4 Pages
    Submitted: May 10, 2011 By: sushantmakker
  • Illustrate with Examples the Relevance of Technological, Political, Economic, Social, and Regulatory Environments in the Context of Marketing Strategy.

    Illustrate with Examples the Relevance of Technological, Political, Economic, Social, and Regulatory Environments in the Context of Marketing Strategy.

    Organizations should know very well about that technological, political, economic, social and regulatory environments and be well aware about the change in these environments. Let's have a closer look at each of these environments: Technological Environment – Rapid development and exploitation of new technologies are having great influence in most type of industry. Organizations should recognize the limits of their core technologies, know which technologies are emerging and decide when to incorporate new technologies in

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    Essay Length: 399 Words / 2 Pages
    Submitted: May 10, 2011 By: ritahung17

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