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Last update: June 23, 2014
  • Case Analysis for Starbucks Corporation

    Case Analysis for Starbucks Corporation

    I. Case Profile/ Company History Three Seattle entrepreneurs started the Starbucks Corporation in 1971. Their prime product was the selling of whole bean coffee in one Seattle store. By 1982, this business had grown tremendously into five stores selling the coffee beans, a roasting facility, and a wholesale business for local restaurants. Howard Schultz, a marketer, was recruited to be the manager of retail and marketing. He brought new ideas to the owners, but was

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    Essay Length: 2,392 Words / 10 Pages
    Submitted: March 6, 2010 By: Janna
  • Consumer Research Stats Case Analysis

    Consumer Research Stats Case Analysis

    Consumer Research, Inc. is investigating whether there is any correlation between specific characteristics of credit card users and the amount these users charge on credit cards. Their objective is to determine if these characteristics can accurately predict the annual dollar amount charged by credit card users. Data was collected from a sample of 50 credit card consumers presenting information on the annual income (referred as Income), size of household (referred as Household), and the annual

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    Essay Length: 1,396 Words / 6 Pages
    Submitted: March 8, 2010 By: Andrew
  • Environmental Case Analysis: The Risks of Global Climate Change

    Environmental Case Analysis: The Risks of Global Climate Change

    Environmental Case Analysis: The Risks of Global Climate Change Introduction “The natural world seems to be deteriorating around us, and it seems to be our fault. We are uncertain about the extent of the deterioration, the means that would reverse it, and the prospects for human life in the future” (Newton, Dillingham, & Choly, 2006, p. x). The environment and its protection is an extremely serious issue. Many environmental issues exist including endangered species, waste

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    Essay Length: 416 Words / 2 Pages
    Submitted: March 9, 2010 By: Wendy
  • Ethics Case Analysis

    Ethics Case Analysis

    The Analyst’s Dilemma (A) This case presents a very typical situation that people encounter while working in the corporate environment. What is ethical, what is morally correct and what is just right out against the law are the questions that we all face while working in a corporate environment. Some of the ethical questions are governed by the law facing the situation. For example while working in an investment bank you most probably have access

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    Essay Length: 1,679 Words / 7 Pages
    Submitted: March 9, 2010 By: Mikki
  • Blossoming Profits Through Superior Marketing - a Case Analysis of Calyx & Corolla

    Blossoming Profits Through Superior Marketing - a Case Analysis of Calyx & Corolla

    Blossoming Profits through Superior Marketing: A Case Analysis of Calyx & Corolla This analysis focuses on the case study of Calyx & Corolla, a mail order flower company. Calyx & Corolla is a relatively new company that utilizes a different distribution channel than conventional companies for fresh flowers. Calyx & Corolla mails flowers direct from the growers to the customers via Federal Express and eliminates the middleman (Appendix A). This permits Calyx & Corolla to

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    Essay Length: 4,244 Words / 17 Pages
    Submitted: March 10, 2010 By: Venidikt
  • Case Analysis: Ellen Moore (a): Living and Working in Bahrain

    Case Analysis: Ellen Moore (a): Living and Working in Bahrain

    1. What would you advise Ellen to do and why? What should be her objectives? Are there objectives and actions consistent with what you would do if you were in her situation? Even though Bahrain tended to be more progressive than many Middle Eastern countries in its attitude toward women, there were still many inequalities between genders. The current situation is that Ellen’s general manager asked her to change her mind about accepting the Account

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    Essay Length: 462 Words / 2 Pages
    Submitted: March 10, 2010 By: Janna
  • Giant Supermarket Case Analysis

    Giant Supermarket Case Analysis

    EXECUTIVE SUMMARY This paper is a company analysis on Giant Hypermarket Malaysia in general, but specifically focusing on Giant Hypermarket Sabah. Giant Hypermarket is a major supermarket and retailer chain in Malaysia. It is a subsidiary of Dairy Farm International Holdings (DFI) and is headquartered in Shah Alam, Selagor. In this paper, firstly we focus our analysis in identifying the Strength-Weaknesses-Opportunities-Threats (SWOT) of Giant; in addition, we constructed a SWOT Matrix for Giant where we

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    Essay Length: 6,184 Words / 25 Pages
    Submitted: March 11, 2010 By: Mike
  • Walmart Case Study

    Walmart Case Study

    Wal-Mart is one of the largest retail markets in the world and continues to increase its revenue because of its products and services that are provided. I have to admit Wal-Mart has made a lot of money from me because it's my one stop supermarket. I can go to Wal-Mart and find just about any and everything I'm looking for which makes my shopping experience just that much more supreme. Let me share some of

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    Essay Length: 4,100 Words / 17 Pages
    Submitted: March 12, 2010 By: Janna
  • Walmart Swot Analysis

    Walmart Swot Analysis

    Wal-Mart SWOT Analysis Strengths. • Wal-Mart is a powerful retail brand. It has a reputation for value for money, convenience and a wide range of products all in one store. • Wal-Mart has grown substantially over recent years, and has experienced global expansion (for example its purchase of the United Kingdom based retailer ASDA). • The company has a core competence involving its use of information technology to support its international logistics system. For example,

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    Essay Length: 351 Words / 2 Pages
    Submitted: March 12, 2010 By: Venidikt
  • Qumtum Corporation Esupplychain Case Analysis

    Qumtum Corporation Esupplychain Case Analysis

    Executive Summary April 21st 2007 To The Board of Directors Quantum Corporation, CA, USA From Mike Wais Director, eSupplyChain Group Quantum Corporation, CA, USA SUB: Redesigning of Supply Chain initiatives taken by eSupplyChain Group to include eHITEX Quantum Corporation had formed the eSupplyChain Group in April 2000 with the aim of restructuring itпїЅs, then inefficient, supply chain and take the advantage of new emerging e-technologies to improve efficiencies across the chain. The company has recently

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    Essay Length: 270 Words / 2 Pages
    Submitted: March 12, 2010 By: Anna
  • Qumtum Corporation Esupplychain Case Analysis

    Qumtum Corporation Esupplychain Case Analysis

    Executive Summary April 21st 2007 To The Board of Directors Quantum Corporation, CA, USA From Mike Wais Director, eSupplyChain Group Quantum Corporation, CA, USA SUB: Redesigning of Supply Chain initiatives taken by eSupplyChain Group to include eHITEX Quantum Corporation had formed the eSupplyChain Group in April 2000 with the aim of restructuring it’s, then inefficient, supply chain and take the advantage of new emerging e-technologies to improve efficiencies across the chain. The company has recently

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    Essay Length: 2,051 Words / 9 Pages
    Submitted: March 12, 2010 By: Tasha
  • The Case Analysis of Mrs. Garcia

    The Case Analysis of Mrs. Garcia

    The case analysis of Mrs. Garcia Employee theft is a problem that exists in every type of business. There are very few areas of businesses that go through years of loyal employees and are totally unaffected by inside jobs. Unfortunately, this is the reality of the world today and the current situation for businesses of all magnitudes is that security must be taken seriously and be prevalent. In the Mrs. Garcia case the dilemma is

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    Essay Length: 742 Words / 3 Pages
    Submitted: March 14, 2010 By: Mike
  • Microsoft’s .Net Case Analysis

    Microsoft’s .Net Case Analysis

    Situation analysis Steven Ballmer Microsoft CEO and his longtime boss, William H. Gates III, are about to embark on their second attempt at remaking Microsoft into an Internet powerhouse. On June 22, the duo planned to launch a broad initiative called the ''.Net.'' The endeavor is designed to deliver software and services that automatically link various Web sites so people can use the Internet to organize all of the information in their lives. To Ballmer,

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    Essay Length: 3,155 Words / 13 Pages
    Submitted: March 15, 2010 By: Jon
  • Southwest Airlines Case Analysis

    Southwest Airlines Case Analysis

    Comprehensive Case Analysis Southwest Airlines: WhatЎ¦s Next? April 11, 2000 They Took a Great Idea and Made It Fly Southwest Airlines Company is a domestic airline that provides primarily short-haul, high-frequency, point-point, low-fare service to 53 airports in 52 cities in26 states throughout the United States. Southwest focuses primarily on point-to-point service, providing more direct nonstop routes for short-haul customers and, therefore, minimizing connections, delays and total trip time. The companyЎ¦s average trip length

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    Essay Length: 3,782 Words / 16 Pages
    Submitted: March 18, 2010 By: Wendy
  • Walmart Case Study

    Walmart Case Study

    In 1945, Sam Walton opened his first variety store and in 1962, he opened his first Wal-Mart Discount City in Rogers, Arkansas. Now, Wal-Mart is expected to exceed “$200 billion a year in sales by 2002 (with current figures of) more than 100 million shoppers a week…(and as of 1999) it became the first (private-sector) company in the world to have more than one million employees.” Why? One reason is that Wal-Mart has continued “to

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    Essay Length: 489 Words / 2 Pages
    Submitted: March 19, 2010 By: Jon
  • Starbucks Case Analysis

    Starbucks Case Analysis

    Starbucks Case Analysis Starbucks is a premier coffee provider that has expanded into the retail market and provided specialty coffee products in restaurants, drug stores, and grocery stores world wide. At the end of 2006 the company reported having a total of 12440 stores. Starbucks purchases and roasts high-quality whole bean coffees and sells them along with espresso beverages, a variety of pastries, and coffee-related accessories. In addition to sales through company-operated retail stores, Starbucks

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    Essay Length: 675 Words / 3 Pages
    Submitted: March 20, 2010 By: Jack
  • Starbucks Case Analysis

    Starbucks Case Analysis

    Table Content Starbucks History and Overview -------------------------------------------------------------------------- 1 External Environment -------------------------------------------------------------------------------------- 2 Internal Strengths and Weaknesses ------------------------------------------------------------------- 2 - 3 SWOT Analysis and Recommendations ------------------------------------------------------------- 3 - 4 Corporate-level Strategy ----------------------------------------------------------------------------------- 4 Business-level Strategy ------------------------------------------------------------------------------------- 4 Starbucks Structure and Control System ----------------------------------------------------------------- 5 Starbucks History and Overview Two teachers, Jerry Baldwin and Zev Siegel, and a writer, Gordon Bowker, believed they could form a strong client base in Seattle for the fine coffee market. They

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    Essay Length: 1,383 Words / 6 Pages
    Submitted: March 20, 2010 By: Mike
  • Walmart Case

    Walmart Case

    The purpose of this memo is to discuss what are the Business and IT issues pertaining to the RFID system implementation at Wal-Mart relating to Chapter 11 and 12 and does this signal the failure of the project. The content of this memo contains and describes the strength, weakness, opportunity, threat, and systems specification of the Business and IT at Wal-Mart. Wal-Mart’s strengths are in maintaining a low-cost structure and bringing low prices to

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    Essay Length: 540 Words / 3 Pages
    Submitted: March 20, 2010 By: Steve
  • The Home Depot Case Analysis

    The Home Depot Case Analysis

    The Home Depot Case Analysis “The Home Depot NYSE: HD, headquartered in Vinings, Georgia, is a home improvement retailer that aims for both the do-it-yourself consumer and the professional in home improvement and construction. It is the second largest retailer in the United States, behind Wal-Mart; and the third largest retailer in the world, behind Wal-Mart and French company Carrefour. The Home Depot operates about 1,900 stores across North America. The company operates stores in

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    Essay Length: 1,765 Words / 8 Pages
    Submitted: March 21, 2010 By: Wendy
  • Nucor Case Analysis

    Nucor Case Analysis

    Individual Case Analysis BUS490 Comprehensive Examination Nucor Steel Corporation Written by: Lukas Kubilius Professors: Bonnie J. Straight Julian J. Prewitt Lithuania Christian College 2 March 2005 Overview of situation Nucor Corporation with 24 plants/divisions and 8,000 employees, operated in nine states recycling more than 10 million tons of scrap steel annually. Producing carboy and alloy steel in bars, beams, sheet, and plate; steel joists and joist girders; steel deck; cold finished steel; steel fasteners; and

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    Essay Length: 827 Words / 4 Pages
    Submitted: March 25, 2010 By: Mike
  • Marketing Case Analysis

    Marketing Case Analysis

    MKTG 101 – Principles of Marketing Group 6 Section 5 Professor Bruce Wilson Case 24 Quality Cutting Tools, Inc. Group Case 2 Prepared by: Vaccarezza, Andrew M Jiang, Benson X Longcrier, Emily N Benson, Brooke E Kalachik, Tatyana V Konkel, Meghanne B Lay, Tiffanie N Skinner, David May 17, 2007 TABLE OF CONTENTS EXECUTIVE SUMMARY 3 COMPANY OVERVIEW 3 PROBLEMS AT QCT 3 SOLUTIONS 3 MAJOR RELEVANT ISSUES 4 COMPETITION 4 MARKET TRENDS 4 MARKET

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    Essay Length: 2,295 Words / 10 Pages
    Submitted: March 25, 2010 By: Steve
  • Starbucks Case Analysis

    Starbucks Case Analysis

    . Case Profile/ Company History Three Seattle entrepreneurs started the Starbucks Corporation in 1971. Their prime product was the selling of whole bean coffee in one Seattle store. By 1982, this business had grown tremendously into five stores selling the coffee beans, a roasting facility, and a wholesale business for local restaurants. Howard Schultz, a marketer, was recruited to be the manager of retail and marketing. He brought new ideas to the owners, but was

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    Essay Length: 2,373 Words / 10 Pages
    Submitted: March 26, 2010 By: Andrew
  • Assignment: Enron Case Analysis

    Assignment: Enron Case Analysis

    Management 490 Business Strategy Professor: Dr. Cahn Student: Deana Brewster Assignment: Enron Case Analysis If you look at the top management of Enron it looks like they were hiding their ideas and risks from each other without noticing that the company was on a downward path. Enron began as a natural gas and oil company in 1986 and eventually became a Commodities Trader. Enron's CEO, Jeffrey Skilling was under pressure to realize Enron's objective, to

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    Essay Length: 1,014 Words / 5 Pages
    Submitted: March 28, 2010 By: Mikki
  • Walmart Swot Analysis

    Walmart Swot Analysis

    Running Head: TELECOMMUTING Telecommuting as an Human Resource Management Policy Rajesh Hemnani Baker College Center for Graduate Studies Abstract Rapid advances in computer, telecommunications, computer networks, Internet and electronic mail have widened the choice of workplace for workers so they can work wherever these tools are available, that is, telecommute. The trend towards telecommuting in work is a very attractive for today's workforce because it offers greater flexibility, reduces costs and allows more individuals to

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    Essay Length: 3,558 Words / 15 Pages
    Submitted: March 29, 2010 By: Victor
  • Yahoo! Inc. Case Analysis

    Yahoo! Inc. Case Analysis

    Yahoo!, Inc. Case Analysis Note to the Board of Directors Per your request, the following analysis provides a comprehensive look at Yahoo!’s current state, as well as marketing recommendations that should be used when formulating Yahoo!’s overall strategic plan. It will provide you not only with a summary of Yahoo!’s competitive environment, but also with specific strategies for marketing Yahoo! as a worldwide multimedia leader. Introduction Since 1994, Yahoo! has flourished into a global brand

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    Essay Length: 556 Words / 3 Pages
    Submitted: April 1, 2010 By: Wendy

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