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Trojan Condoms: A Taste of Marketing Creativity

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Trojan Condoms

Sex Sales

Target Market Customers are: Teenagers and College students by suggesting sexual intercourse simply for pleasure.

Benefits Are:

• Promoting safe sex

• Suggesting sexual intercourse

• His and her pleasure

• Physical pleasures of sexual intercourse

• Venture away from birth control

• Reduce from sexual transmitted diseases and down play

• Prevent pregnancy

• Number one condom in America for eighty years

• Easy access (vending machines. $75)

• Pleasure pack, features an assortment ready for partners for excitement every time

• Each condom is electronically tested to insecure reliability

• Sex Sales

• Made from Premium Quality Latex

• Also comes in a Female condom

• When used correctly 100% effectiveness

• Transparent Color to add to the sensory experience

• Special Reservoirs End for extra safety

• Have instructions in the box, failure to read the instructions may result in the loss of the benefits of a condom.

• Reliability

• Does not leave an Odor depends on the spermicide

• Constantly being tested to enhance the quality of a Trojan Condom

• Non Lubricated condoms

Marketing Objectives and Goals that Trojan condom promotes to there target market

• His or her pleasure

• Different features: twisted pleasure, mint tingle, shared pleasure

• Different sizes according the size of your penis:

• (Regular Trojan, Magnum, XL Magnum,)

• Lubricated for comfort and sensitivity

• Spermicide

• They do not break as easily as other condoms

• Made from Premium Quality Latex

Prices:

• Pleasure Pack $11.99

Trojan condom for Her Pleasure $9.90

• Lubricated Latex condoms (3 pack) $10.37

• Trojan Magnum Twister $11.95

• Trojan Mint Tingle $11.95

• Trojan regular condoms $26.41

• Trojan Ultra Pleasure Condoms $9.90

What is it about a Trojan condom that catches the eye of the Target Market?

Trojan condoms are needed especially from sexually transmitted disease, prevention from pregnancy, they are quick and easy to pick up in a time of need, and they come in all sizes for the little brother and the big brother, condoms are affordable if you use them on a regular, they are reliable, meaning the do not burst as easily as other condoms, durability. Target Market Customers are: Teenagers and College students by suggesting sexual intercourse simply for pleasure.

• Promoting safe sex

• Suggesting sexual intercourse

• His and her pleasure

• Physical pleasures of sexual intercourse

• Venture away from birth control

• Reduce from sexual transmitted diseases and down play

• Prevent pregnancy

• Number one condom in America for eighty years

• Easy access (vending machines. $75)

• Pleasure pack, features an assortment ready for partners for excitement every

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