EssaysForStudent.com - Free Essays, Term Papers & Book Notes
Search

Kano Method

By:   •  Study Guide  •  496 Words  •  December 4, 2009  •  968 Views

Page 1 of 2

Essay title: Kano Method

Kano Questionnaire

1a) If the phone has only multiple ring tones available how do you feel?

I like it that way

It must be that way

I am neutral

I can live with it that way

I dislike it that way

1b) If the phone does not have multiple ring tones available, how do you feel?

I like it that way

It must be that way

I am neutral

I can live with it that way

I dislike it that way

2a) If the phone has a camera feature, how do you feel?

I like it that way

It must be that way

I am neutral

I can live with it that way

I dislike it that way

2b) If the phone does not have a camera feature, how do you feel?

I like it that way

It must be that way

I am neutral

I can live with it that way

I dislike it that way

How important are the following features?

1 2 3 4 5 6 7

Multiple ring tones

Camera

Use following chart to locate what category each feature falls in.

Kano Method

The Kano Model classifies product features/attributes and categorizes their importance based on how they are perceived by customers and their effect on customer satisfaction.

Data is collected using a two part question approach about different product features. The first half of the question pair is referred to as functional. It reflects a customer’s opinions if the attribute is present in the product. The second half of the question pair is the dysfunctional. It reflects a customer’s opinions if the requirement is not fulfilled in the product.

Each question has 5 possible answers

1. I like it

Continue for 1 more page »  •  Join now to read essay Kano Method and other term papers or research documents
Download as (for upgraded members)
txt
pdf
Citation Generator

(2009, 12). Kano Method. EssaysForStudent.com. Retrieved 12, 2009, from https://www.essaysforstudent.com/essays/Kano-Method/19677.html

"Kano Method" EssaysForStudent.com. 12 2009. 2009. 12 2009 <https://www.essaysforstudent.com/essays/Kano-Method/19677.html>.

"Kano Method." EssaysForStudent.com. EssaysForStudent.com, 12 2009. Web. 12 2009. <https://www.essaysforstudent.com/essays/Kano-Method/19677.html>.

"Kano Method." EssaysForStudent.com. 12, 2009. Accessed 12, 2009. https://www.essaysforstudent.com/essays/Kano-Method/19677.html.