Walgreen - Low Prices for Many Merchandised Items

Low-cost strategy

While Keeping Low Prices For Many Merchandised Items,a smart strategy for Walgreens is its prescription savings card which is increasing in usage and members. This offers people savings on the purchase of prescription drugs, which can be a substantial expense especially for people on a fixed income.

Differentiation strategy

Walgreens emphasizes convenience by setting up its stores close to shopping centers and providing drive-through windows for pickups, promising short checkout lines, and offering easy navigation because of smart store layouts. Other than that, most of the store locations opens 24-hours.

6.plot the position to which the firm aspires on the efficiency frontier.also plot its actual position if that is different.if you think the firm is positioned inside the frontier,state why.if you think it is on the

frontier,how did it get there?

7.what is the corporate-level strategy of the firm? in your opinion, does this strategy create additional value,boosting the profitability of the enterprise, or is it destroying value and lowering profitability? how did you reach your conclusion?

The company strives to offer a merchandise mix in line with this focus, providing customers with one-stop stopping for not only prescription drugs,but also over-the-counter-drugs, health care products, grocery selections, gifts, holiday and seasonal items, and one-hour photo developing (Biesada, 2006b).

cited: Biesada, A. (2006b). Walgreen Co. Hoovers. Retrieved October 1, 2006 from

Low-cost strategy

While Keeping Low Prices For Many Merchandised Items,a smart strategy for Walgreens is its prescription savings card which is increasing in usage and members. This offers people savings on the purchase of prescription drugs, which can be a substantial expense especially for people on a fixed