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Last update: September 6, 2014
  • Blossoming Profits Through Superior Marketing - a Case Analysis of Calyx & Corolla

    Blossoming Profits Through Superior Marketing - a Case Analysis of Calyx & Corolla

    Blossoming Profits through Superior Marketing: A Case Analysis of Calyx & Corolla This analysis focuses on the case study of Calyx & Corolla, a mail order flower company. Calyx & Corolla is a relatively new company that utilizes a different distribution channel than conventional companies for fresh flowers. Calyx & Corolla mails flowers direct from the growers to the customers via Federal Express and eliminates the middleman (Appendix A). This permits Calyx & Corolla to

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    Essay Length: 4,244 Words / 17 Pages
    Submitted: March 10, 2010 By: Venidikt
  • Case Analysis: Ellen Moore (a): Living and Working in Bahrain

    Case Analysis: Ellen Moore (a): Living and Working in Bahrain

    1. What would you advise Ellen to do and why? What should be her objectives? Are there objectives and actions consistent with what you would do if you were in her situation? Even though Bahrain tended to be more progressive than many Middle Eastern countries in its attitude toward women, there were still many inequalities between genders. The current situation is that Ellen’s general manager asked her to change her mind about accepting the Account

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    Essay Length: 462 Words / 2 Pages
    Submitted: March 10, 2010 By: Janna
  • The Internals of Libpcap: A Case Study

    The Internals of Libpcap: A Case Study

    THE INTERNALS OF LIBPCAP: A CASE STUDY BY: VIVEK GUPTA, STUDENT, MS(IT), DA-IICT, GANDHINAGAR. PHONE: +919426330172 EMAIL: VIVEK_GUPTA@DA-IICT.ORG KEYWORDS: 1. BSD: Berkeley Software Design. 2. TCP: Transmission Control Protocol 3. IP: Internet Protocol. 4. BPF: BSD Packet Filter. 5. DLPI: Data Link Provider Interface. 6. libpcap: Packet Capture Library. 7. JNI: Java Native Interface. 8. NIT: Network Interface Tap. 9. CSPF: CMU/Stanford Packet filter. INTRODUCTION: Packet capture is a fundamental mechanism in network management. It

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    Essay Length: 4,158 Words / 17 Pages
    Submitted: March 11, 2010 By: Tasha
  • Giant Supermarket Case Analysis

    Giant Supermarket Case Analysis

    EXECUTIVE SUMMARY This paper is a company analysis on Giant Hypermarket Malaysia in general, but specifically focusing on Giant Hypermarket Sabah. Giant Hypermarket is a major supermarket and retailer chain in Malaysia. It is a subsidiary of Dairy Farm International Holdings (DFI) and is headquartered in Shah Alam, Selagor. In this paper, firstly we focus our analysis in identifying the Strength-Weaknesses-Opportunities-Threats (SWOT) of Giant; in addition, we constructed a SWOT Matrix for Giant where we

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    Essay Length: 6,184 Words / 25 Pages
    Submitted: March 11, 2010 By: Mike
  • Critical Thinking Case

    Critical Thinking Case

    The company Morales would like to expand the company’s good name on the island of Kava. It is located in the South Pacific makes it a challenging task at hand to get the Morales name out to the locals of Kava. Surveying and scouting the area is one way the Morales can get the essence of the island. With gathering the essence Morales is able to understand what the natives need from the businesses that

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    Essay Length: 1,770 Words / 8 Pages
    Submitted: March 11, 2010 By: Tommy
  • Live Mask - the Con’s of Cosmetic Surgery

    Live Mask - the Con’s of Cosmetic Surgery

    Live Mask ; The Con’s of Cosmetic Surgery Last year 11.9 million people underwent cosmetic surgery, all striving for the same objective; a “perfect” body that met the media standards. According to the American Society of Aesthetic Plastic Surgery (ASAPS) there was a 44% increase in the amount of procedures performed in the previous year and a whopping 465% increase since 1997 (Journal News) . For century’s cosmetic surgery has been around, even as

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    Essay Length: 1,073 Words / 5 Pages
    Submitted: March 11, 2010 By: Mikki
  • McDonalds Case Study

    McDonalds Case Study

    In order to understand McDonald’s structure and culture and why they continue to be the world’s largest restaurant chain we conducted a SWOT analysis that allowed us to consider every dimension involved in the business level and corporate level strategies. Our research indicated more viable strengths than weaknesses. Strengths such as brand recognition, steady growth in global markets, and strong leadership. McDonald’s has become part of America’s culture and now the same can be said

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    Essay Length: 1,250 Words / 5 Pages
    Submitted: March 11, 2010 By: Mike
  • Comm215 Case Study Abc Inc.

    Comm215 Case Study Abc Inc.

    Introduction While this author does not know the whole story, Carl Robins exhibited poor planning, execution and follow through of his duties, which would appear he is either not qualified or trained to do his, job effectively. This situation may have been alleviated by instituting a thorough supervision and mentoring program by ABC, Inc. to coach and counsel their employees. Background Carl Robins, a new recruiter for ABC, Inc. with only six months experience, successfully

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    Essay Length: 991 Words / 4 Pages
    Submitted: March 12, 2010 By: Victor
  • Taylormade Case

    Taylormade Case

    Case Introduction Throughout the golf industry, billions of dollars are spent each year. Whether it be money spent to play a round at the local country club or to buying the latest and greatest golf equipment. It seems that no matter what type of player you are, from scratch golfer to high handicapper, that if you are bitten with the golf bug then you are willing to pay the price for green fees or equipment

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    Essay Length: 307 Words / 2 Pages
    Submitted: March 12, 2010 By: Max
  • Get Smart Case Solution

    Get Smart Case Solution

    GET SMART CASE SOLUTION RIDING THE MARKETING INFORMATION WAVE REALIZE YOUR CUSTOMER’S FULL PROFIT POTENTIAL 1. What challenges do retailers face in implementing a relationship marketing strategy? ( RIDING THE MARKETING INFORMATION WAVE ) Ans. Relationship marketing is based on creating a mutually beneficial exchange between business partners. This often requires personal communication with the customer. The essence of relationship marketing is to understand customers' needs and develop a plan that surrounds those needs to

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    Essay Length: 610 Words / 3 Pages
    Submitted: March 12, 2010 By: Janna
  • File Sharing

    File Sharing

    File Sharing= Piracy? Years ago I used to buy music albums all the time, I even remember having two racks (120 each) full with CDs until I found out from a friend that he did not buy music albums anymore. After that, I don’t remember when the last time I bought a CD was; it did not make any sense for me to pay when it was there free. The music industry is doing everything

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    Essay Length: 294 Words / 2 Pages
    Submitted: March 12, 2010 By: Top
  • Case Study

    Case Study

    The article that I read was found in the October 29 issue of the Wall Street Journal. This article is called, “Verizon Net Drops, But Wireless Area Sees Revenue Rise.” Verizon Communications Inc. reported that third-quarter net income fell fifty-nine percent from the year-earlier period, when results were helped by asset sales and tax benefits (p.B7). However, there was an eighteen percent jump in revenue at the wireless affiliate. Verizon’s total number of residential phone

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    Essay Length: 388 Words / 2 Pages
    Submitted: March 12, 2010 By: Steve
  • Walmart Case Study

    Walmart Case Study

    Wal-Mart is one of the largest retail markets in the world and continues to increase its revenue because of its products and services that are provided. I have to admit Wal-Mart has made a lot of money from me because it's my one stop supermarket. I can go to Wal-Mart and find just about any and everything I'm looking for which makes my shopping experience just that much more supreme. Let me share some of

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    Essay Length: 4,100 Words / 17 Pages
    Submitted: March 12, 2010 By: Janna
  • Qumtum Corporation Esupplychain Case Analysis

    Qumtum Corporation Esupplychain Case Analysis

    Executive Summary April 21st 2007 To The Board of Directors Quantum Corporation, CA, USA From Mike Wais Director, eSupplyChain Group Quantum Corporation, CA, USA SUB: Redesigning of Supply Chain initiatives taken by eSupplyChain Group to include eHITEX Quantum Corporation had formed the eSupplyChain Group in April 2000 with the aim of restructuring itпїЅs, then inefficient, supply chain and take the advantage of new emerging e-technologies to improve efficiencies across the chain. The company has recently

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    Essay Length: 270 Words / 2 Pages
    Submitted: March 12, 2010 By: Anna
  • Harley Davidson Case Study

    Harley Davidson Case Study

    HARLEY DAVIDSON CASE STUDY With the growing global economy, companies are looking for ways to improve their market share. Many excellent firms have learned how to beat their competitors through the implementation of new management, marketing, and/or manufacturing techniques. Harley-Davidson is one of those excellent companies whom has challenged traditional ideas. We intend to show through this case study that any company can follow Harley-Davidson's techniques and lead themselves to excellence. Company History Harley-Davidson Motorcycle

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    Essay Length: 5,010 Words / 21 Pages
    Submitted: March 12, 2010 By: Venidikt
  • Supreme Court Desicion of Hypothetical Case

    Supreme Court Desicion of Hypothetical Case

    The appellant, Salim abdul Aziz Rahman, the founder of the group called the Global Islamic Jihad, was convicted under the USA Patriot Act of 2003 for “furthering the aims of known terrorism organizations by advocating the violence of the United States government that is called for by those organizations.” He was tried and convicted by the Federal District Court, and has challenged the constitutionality of this Act on the grounds that it violates his First

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    Essay Length: 1,322 Words / 6 Pages
    Submitted: March 12, 2010 By: regina
  • Qumtum Corporation Esupplychain Case Analysis

    Qumtum Corporation Esupplychain Case Analysis

    Executive Summary April 21st 2007 To The Board of Directors Quantum Corporation, CA, USA From Mike Wais Director, eSupplyChain Group Quantum Corporation, CA, USA SUB: Redesigning of Supply Chain initiatives taken by eSupplyChain Group to include eHITEX Quantum Corporation had formed the eSupplyChain Group in April 2000 with the aim of restructuring it’s, then inefficient, supply chain and take the advantage of new emerging e-technologies to improve efficiencies across the chain. The company has recently

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    Essay Length: 2,051 Words / 9 Pages
    Submitted: March 12, 2010 By: Tasha
  • Boeing Case Study

    Boeing Case Study

    Boeing is the world's leading aerospace company and the largest manufacturer of commercial jetliners and military aircraft combined, with capabilities in rotorcraft, electronic and defense systems, missiles, satellites, launch vehicles and advanced information and communication systems. It is supplying to customers in 145 countries around the world, and also are the number one U.S. exporter in terms of sales. The corporate headquarters are located in Chicago. The company is a publicaly traded corporation that is

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    Essay Length: 1,234 Words / 5 Pages
    Submitted: March 13, 2010 By: Venidikt
  • The Terri Schiavo Case

    The Terri Schiavo Case

    The Terri Schiavo Case Research Essay ISU On February 28, 1990, twenty six-year old Terri Schiavo suffered severe brain damage when her heart stopped for five minutes. Terri’s condition was the subject of intense debate and media scrutiny over the subject of euthanasia and guardianship. Given the circumstances of Terri’s vegetated condition, and no physical proof of her wishes, the last word on whether or not Terri would stay alive was given to her husband

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    Essay Length: 1,595 Words / 7 Pages
    Submitted: March 14, 2010 By: Steve
  • McDonalds Case

    McDonalds Case

    McDonald's is the world's leading food service retailer with more than 30,000 restaurants in 119 countries serving 47 million customers each day. It is one of the worlds most well-known brands and holds a leading share in the globally branded quick service restaurant segment of the informal eating-out market in every country they do business. McDonald’s marketing strategy is having friendly people serving the right product with affordable prices. McDonalds’s showcase their restaurants as

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    Essay Length: 346 Words / 2 Pages
    Submitted: March 14, 2010 By: Kevin
  • File Sharing: Good Vs. Bad

    File Sharing: Good Vs. Bad

    File Sharing: Good Vs. Bad In recent articles about file sharing, a few things have become very clear. What is the reason that the government and recording artists don’t want you to share music files? Sure it has something to do with the lack of tax dollars it produces for the government and the loss in income for recording artists, but it also has a lot to do with the time and effort put forth

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    Essay Length: 894 Words / 4 Pages
    Submitted: March 14, 2010 By: Monika
  • Analysis of Dynacorp Case

    Analysis of Dynacorp Case

    Analysis of the Dynacorp Case The political lens looks at an organization from the perspective of “how power and influence are distributed and wielded, how multiple stakeholders express their different preferences and get involved in or excluded from decisions, and how conflicts can be resolved” (Ancona, Kochan, Scully, Van Maanen and Westney – M2-10) . It is an arena for competition and conflict among individuals, groups and other organizations whose interests and goals differ dramatically.

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    Essay Length: 2,221 Words / 9 Pages
    Submitted: March 14, 2010 By: Mike
  • Abc Inc. Case Study

    Abc Inc. Case Study

    Case Study By Dan Background Carl Robins is a new recruiter for ABC, inc.; he has been working for Monica Carrolls for only six months and has hired 15 new trainees. Carl wants these trainees to be working by July so he scheduled orientation for June 15. Monica informed Carl that all the trainees must have all pre-requisites meet before they are able to be orientated and begin working, which included all paperwork completed and

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    Essay Length: 787 Words / 4 Pages
    Submitted: March 14, 2010 By: Fatih
  • The Case Analysis of Mrs. Garcia

    The Case Analysis of Mrs. Garcia

    The case analysis of Mrs. Garcia Employee theft is a problem that exists in every type of business. There are very few areas of businesses that go through years of loyal employees and are totally unaffected by inside jobs. Unfortunately, this is the reality of the world today and the current situation for businesses of all magnitudes is that security must be taken seriously and be prevalent. In the Mrs. Garcia case the dilemma is

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    Essay Length: 742 Words / 3 Pages
    Submitted: March 14, 2010 By: Mike
  • Case Study: Robert Mondavi Corporation

    Case Study: Robert Mondavi Corporation

    1. EXECUTIVE SUMMARY……………………………………………..5 2. BACKGROUND OF THE CASE STUDY…………………………….6 3. ANALYSIS & IMPLICATIONS OF PORTER’S FIVE COMPETITIVE PRESSURES……………………………………..7-17 3.1. The Potential Entry of New Competitors 3.2. Competitive Pressures from Substitutes Products 3.3. Bargaining Power of Buyers 3.4. Bargaining Power of Suppliers 3.5. The Rivalry among Competing Sellers 4. ANALYSIS OF THE STRATEGIC GROUP MAPPING……….18-20 5. KEY SUCCESS FACTORS OF THE WINE INDUSTRY………21-23 5.1. World famous growing areas 5.2. Larger growing market for premium wines

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    Essay Length: 2,637 Words / 11 Pages
    Submitted: March 15, 2010 By: Tommy

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