Singapore Airlines Essays and Term Papers
Last update: June 25, 2014-
Elasticity of the Airline Industry
INTRODUCTION In 1973 Peter Drucker wrote that “mission and philosophy is the key starting point in business” and claimed that the lack of thought and attention given to them as the cause of many frustrations and failures in business. Subsequently Pearce (1982), David (1989), Campbell and Tawadey (1990) and others developed a body of knowledge on mission statements as a strategic tool essential for good management practice. The Ashridge model: MAINTAINING A CORPORATE FOCUS mission
Rating:Essay Length: 2,174 Words / 9 PagesSubmitted: December 14, 2009 -
Classic Airlines Benchmarking
Generic Benchmarking Worksheet Task A: Problem/Opportunity Statement Instructions for Task A: In the Response row, write out the problem/opportunity statements for the scenario for each of the team members. Response to Task A: Classic Airlines will become a profitable and successful organization by establishing better relationships with its internal and external customers. Generic Benchmarking—The purpose of generic benchmarking is to identify potential solutions to the problem statements defined in Task A. You will do this
Rating:Essay Length: 2,082 Words / 9 PagesSubmitted: December 15, 2009 -
The Mission of Southwest Airlines
SOUTHWEST AIRLINES The Mission of Southwest Airlines The mission of Southwest Airlines is dedication to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit. To Our Employees We are committed to provide our Employees a stable work environment with equal opportunity for learning and personal growth. Creativity and innovation are encouraged for improving the effectiveness of Southwest Airlines. Above all, Employees will be provided the same
Rating:Essay Length: 359 Words / 2 PagesSubmitted: December 15, 2009 -
Southwest Airlines Case Study
SouthWest Airlines Case Study Executive Summary Thousands of people travel by air; Southwest Airlines provides low-fare air transportation service among 58 cities in the United States. Although the industry suffered a major blow from the terrorist attack of September 11th, the company is still holding strong; while other airline companies are in debt. The information was majority gathered and analyzed from the internet; sources such as "News Week," and "Wall Street Journal." According to the
Rating:Essay Length: 3,004 Words / 13 PagesSubmitted: December 17, 2009 -
Sars and Travel to Singapore
1.0 SARS Outbreak 1.1 Executive Summary War and natural disasters are not the only factors that can have an adverse effect on international travel. Sometimes a virulent virus can create enough ripples of panic in tourists that travel plans are changed or canceled and countries which are heavily dependent on tourism suffer as people stop flying or stay closer to home. SARS (severe acute respiratory syndrome) is one such example of a virus that steered
Rating:Essay Length: 2,728 Words / 11 PagesSubmitted: December 17, 2009 -
Southwest Airlines an Economic Perspective
Southwest and Continental Airlines: A Managerial Economic Perspective Introduction In order for companies to maximize profits and productivity, it is important that they implement managerial economics on both a day-to-day and strategic basis. This paper will compare and contrast Southwest and Continental Airlines from a managerial economic perspective. The goal of the paper is to critically analyze both companies on their use of managerial economic practices. The Airline industry is a capitally intensive industry, and
Rating:Essay Length: 3,082 Words / 13 PagesSubmitted: December 18, 2009 -
Can Customer-Centric E-Business System Achieve Competitive Advantage for Airline Industry?
Can Customer-Centric E-Business System Achieve Competitive Advantage for Airline Industry? Mr Hongwei Jiang [HREF1], School of Aerospace, Mechanical, and Manufacture Engineering [HREF2] , GPO Box 2476V, RMIT University [HREF3], Victoria, 3001, Australia.george.jiang@rmit.edu.au Abstract The main objective of this study is to provide significant new insights into the development and implementation of e-business strategies that will lead airlines to a competitive advantage. The success of application of e-business strategy to airline industry depends on the value
Rating:Essay Length: 5,256 Words / 22 PagesSubmitted: December 20, 2009 -
Southwest Airlines
(1) What is the SouthwestЎ¦s position along the four dimensions? a) Geographic scope Southwest airline provides point-to-point service between midsize cities and secondary airports in large cities. This can help avoiding congestion in large airports and hence save an average 20% of average flight time. b) Choice of business (corporate portfolio) SWA focuses on only airlines services, especially the short-haul flights. c) Vertical Integration decision Southwest airline does all of its own ticketing, not making
Rating:Essay Length: 343 Words / 2 PagesSubmitted: December 21, 2009 -
United Airlines Benchmarking
United Airlines operates more than 3,700 flights a day on United®, United Express® and TedSM to more than 210 U.S. domestic and international destinations from its hubs in Los Angeles, San Francisco, Denver, Chicago and Washington, D.C. With key global air rights in the Asia-Pacific region, Europe and Latin America, United is one of the largest international carriers based in the United States. United is also a founding member of Star Alliance, which provides connections
Rating:Essay Length: 531 Words / 3 PagesSubmitted: December 22, 2009 -
Airline
FLY SQUARE AIRLINES “LET YOUR DREAMS FLY” Submitted by : - Submitted to : - Declaration We hereby declare that the project titled “FLY SQUARE AIRLINES” is an educational project and the information complied here will be used solely for academic and training purpose only. Executive Summary In today’s world it is very important to understand the needs and wants of the customer because if you are not aware of what actually your customer is
Rating:Essay Length: 883 Words / 4 PagesSubmitted: December 22, 2009 -
Southwest Airlines Factors of Management
Running head: SOUTHWEST AIRLINES FACTORS OF MANAGEMENT Southwest Airlines Factors of Management Andrew Carr Charlie Minni University of Phoenix External / Internal Factors Paper on Southwest Airlines In today’s employment world, having effective management skills are critical in a companies desire to breed success. Within the airline industry, competition and competitive practices would be a severe understatement. This paper will examine Southwest Airlines core management team by indicating the possible internal and external factors that
Rating:Essay Length: 1,662 Words / 7 PagesSubmitted: December 23, 2009 -
Singapore Telecom Singtel
Singapore Telecom is a world-class provider of domestic, international and mobile telecommunications as well as postal services. Turnover and net profit for the Group in 1998/99 were S$4.88 billion and S$1.96 billion respectively. Publicly listed in October 1993, Singapore Telecom is Singapore's largest company in terms of market capitalization. The Singapore Telecom Group has invested more than S$2.5 billion in telecommunications-related projects around the world, especially in the Asia Pacific. It owns interests in 54
Rating:Essay Length: 294 Words / 2 PagesSubmitted: December 23, 2009 -
Southwest Airlines: An Industry Giant
From 1972 to 2002, Southwest Airlines stock returned more for their shareholders than any other stock in the same time period (Collins, 2006, Hospital Strategy IV: Southwest Airlines and thinking outside the box). Many companies have begun to take notice of the Southwest model; a model that allows Southwest to thrive while many of its contemporaries are faced with financial difficulties. The success of Southwest Airlines can be attributed to their structure. This structure
Rating:Essay Length: 2,323 Words / 10 PagesSubmitted: December 25, 2009 -
Assessing Corporate Cultures of Southwest Airlines
Assessing Corporate Cultures of Southwest Airlines Team A has chosen to evaluate and assess the cultural atmosphere generated within Southwest Airlines (SWA). The airline started its operation in 1971 by the co-founders, Rollin King and Herb Kelleher, in the humble city of Houston, Texas. SWA was to be an airline that provided shuttle service between the cities of Houston, San Antonio, and Dallas, Texas. Southwest Airlines began with one simple notion: “If you get your
Rating:Essay Length: 2,111 Words / 9 PagesSubmitted: December 26, 2009 -
Southwest Airlines
Running head: SOUTHWEST AIRLINES Southwest Airlines William F. White Grand Canyon University Introduction Southwest Airlines took their first flight in June 18, 1971. The company got underway more then four years earlier but had a number of tough lawsuits against them before they were able to get their first plane up in the air. Southwest Airlines began serving the Texas cities of Dallas, Houston and San Antonio. And then in 1979, Southwest Airlines finally made
Rating:Essay Length: 990 Words / 4 PagesSubmitted: December 27, 2009 -
Financial Analysis of Selected Airlines
A BRIEF ANALYSIS OF SELECTED AIRLINEЎЇS PROSPECTS Table of Contents: 1. Introduction 3 2. Trends and Strategies in the Airline Industry: a Brief Overview 3 3. Airline Profiles 5 3.1 Southwest Airlines 5 3.2 United Airlines 5 3.3 American Airlines 5 4. The Impact of Acquisitions and Mergers 6 4.1 United Airlines/USAir 6 4.2 American Airlines/Trans World Airlines 7 4.3 Southwest Airlines/ATA 7 5. The Impact of Bankruptcy Proceedings on Untied Airlines 8 6. Effect
Rating:Essay Length: 5,689 Words / 23 PagesSubmitted: December 29, 2009 -
Case Study (including Swot) Southwest Airlines
HISTORY Southwest Airlines was originally founded as Air Southwest Company in 1967 by Rollin W. King and Herbert D. Kelleher. The company incorporated as Southwest Airlines in Texas, and began customer service on June 18, 1971. The airline was started with a simple idea: if you get your passengers to their destination when they want to get there, on time, at the lowest possible fares, and make sure they have a good time doing it,
Rating:Essay Length: 1,809 Words / 8 PagesSubmitted: December 31, 2009 -
Corporate Social Responsibility Within the Airline Industry
CORPORATE SOCIAL RESPONSIBILITY WITHIN THE AIRLINE INDUSTRY By : R J Wright This assignment is submitted in partial fulfilment of the requirements of the University of Salford for the degree of: Bachelor of Arts with honours in Hospitality Management Declaration The following work has been completed by R J Wright and it is all my own work except where it is referenced accordingly. R J Wright R J Wright Abbreviations 1. CSR Corporate Social Responsibility
Rating:Essay Length: 675 Words / 3 PagesSubmitted: December 31, 2009 -
Southwest Airlines Corp. Culture
The topic chosen was Southwest Airlines because of its prevalent and lengthy history of successful entrepreneurship and presence in the airline industry. It has been successful in its ability to attain success in many facets of the economy. From implementing an innovative marketing structure to effectively managing its workforce, Southwest has been the pioneer in many forms of creativity and innovation in the industry. In addition, it is an excellent topic for the theme of
Rating:Essay Length: 1,762 Words / 8 PagesSubmitted: December 31, 2009 -
Imagery in Singapore
Image is everything In the poem, Oliver shows that image is everything in her work. In Singapore by Mary Oliver, imagery plays a very important role. She writes a poem about a poor woman she saw in an airport in Singapore washing an ashtray in the toilet, and comparing a woman to a beautiful scene in nature. She writes a poem about this woman making her a symbol to the serene image of nature. She
Rating:Essay Length: 868 Words / 4 PagesSubmitted: January 2, 2010 -
Sabre (american Airlines)
American Airlines is the world's largest airline. It serves 250 cities in over 40 countries with more than 4,000 daily flights. The combined network fleet numbers more than 1,000 aircraft. American's award-winning Web site, AA.com, provides users with easy access to check and book fares, plus personalized news, information and travel offers. American Airlines is a founding member of the “oneworld” Alliance, which brings together some of the best and biggest names in the airline
Rating:Essay Length: 275 Words / 2 PagesSubmitted: January 3, 2010 -
The Airline Industry and Porter Five Model Forces
The Airline is one of the major industries in the world today and is majorly affected by Michael Porter’s “Five Forces” model. The following write up conducts an analysis on how the model affects the airline industry today. The central force of Porter’s model is Internal Rivalry within the Industry. In case of the Airline industry, this is the most important force today, especially since the market is completely saturated. There are more service providers
Rating:Essay Length: 839 Words / 4 PagesSubmitted: January 3, 2010 -
Southwest Airlines
“SOUTHWEST AIRLINES” SUMMARY Southwest has been the most successful airline in the United States for 36 years, making it possible for customers to take advantage of convenient and affordable traveling. It began with only three aircraft flying to Dallas, Houston and San Antonio, and today it is the largest domestic carrier operating more than 400 jets to 63 cities. In an industry where most of the airlines have been forced to either cut back or
Rating:Essay Length: 3,569 Words / 15 PagesSubmitted: January 4, 2010 -
Leadership at Southwest Airlines
Southwest Airlines Leadership at Southwest has grown the company. The leader has a strong personality and led the company to a great position. Herb Kelleher’s business decisions and out of the ordinary and have had success beyond belief. Employee empowerment is needed to make any successful company. At Southwest Airlines, the empowerment has led the employees to lead themselves. They take pride in the actions. It allows them to get other involved and makes
Rating:Essay Length: 1,034 Words / 5 PagesSubmitted: January 5, 2010 -
Southwest Airlines Case Study
Situation Analysis Since day one, Southwest Airlines has been able to maintain a winning strategy. Starting with just three aircrafts in the state of Texas, Southwest implemented a low cost, low fare, no frills strategy that proved successful. As they have grown, more plans have been put into practice, such as a widely popular frequent flyer program and their now legendary customer service. These strategies have proved successful, as Southwest is the only airline to
Rating:Essay Length: 419 Words / 2 PagesSubmitted: January 7, 2010