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Last update: September 10, 2014
  • He Corporate Social Responsibility : Tesco Study Case

    He Corporate Social Responsibility : Tesco Study Case

    Management report: The Corporate Social Responsibility CRS in terms of marketing strategy and competitive advantage. Propose: This present paper tries to enhance the different views about CSR, in the global vision of all the stakeholders, in the particular context of retailing. We will treat the interest for a company to deal with responsible actions and activities, and the main breaks found by certain authors. The subject is treated in relation with marketing strategies and tries

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    Essay Length: 2,246 Words / 9 Pages
    Submitted: February 9, 2010 By: Fonta
  • Views of Business Ethics & Managerial Accountability

    Views of Business Ethics & Managerial Accountability

    Views of Business Ethics & Managerial Accountability What is the fundamental purpose of a company? Different people have different answers. Some argue that a company should maximize its returns for its shareholders; while others disagree, saying that company should take the interests of employees and customers into consideration. Meanwhile, most people involved in business—whether functioning as a small business owner, employee, or chief executive officer of a multinational company—eventually face ethical or moral dilemmas in

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    Essay Length: 761 Words / 4 Pages
    Submitted: February 10, 2010 By: Monika
  • Harley Davidson Case

    Harley Davidson Case

    1. The motorcycle industry came of age after World War II as soldiers purchased the bikes they used overseas when they returned to civilian life. The popularity of motorcycles and recreational riding steadily increased culminating with over 200,000 spectators attending the major bike rallies- Daytona Bike Week and Sturgis Rally. Over time the industry suffered a tarnished image through the emergence of rowdy motorcycle gangs, such as the Hells Angels, and the Boozefighters. This was

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    Essay Length: 716 Words / 3 Pages
    Submitted: February 10, 2010 By: Edward
  • Harvard Case Study: Bausch & Lomb: Regional Organization

    Harvard Case Study: Bausch & Lomb: Regional Organization

    Harvard Case Study: Bausch & Lomb: Regional Organization Case Overview The Daniel Gill, the chairman and CEO faces the possibility of changing the organizational structure of Europe, Asia/Pacific, and the Western Hemisphere. The current organization includes an International Division which oversees production and marketing for countries outside the United States. The goal of changing the organizational structure of these three regions is to increase sales growth internationally and decentralize responsibility away from headquarters to field

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    Essay Length: 2,211 Words / 9 Pages
    Submitted: February 10, 2010 By: Jack
  • Lotus Case Study

    Lotus Case Study

    Executive Summary & Problems In The Beginning Lotus Development Corporation was created by Mitch Kapor, a software designer whose initial goal was to develop a sophisticated spreadsheet program. The company was founded in 1982 and its headquarters based in Cambridge, Massachusetts. In 1983 Lotus created the first killer application, 1-2-3 DOS for the IBM PC, catapulting them into the largest software company in the world. Lotus was noted as being one of the finest franchises

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    Essay Length: 987 Words / 4 Pages
    Submitted: February 10, 2010 By: Jessica
  • Product Life Cycle and International Product Life Cycle Economic and Marketing Perspectives

    Product Life Cycle and International Product Life Cycle Economic and Marketing Perspectives

    I. INTRODUCTION A review of literature in economics and marketing suggests that since Raymond Vernon published his article "International Investment and International Trade in the Product Cycle" in 1966,1 there has been a simultaneous development of literature pertaining to the 'product cycle' in marketing. There are differences between Vernon's concept of the product cycle and marketers' perception of the product life cycle. However, when one reviews publications in areas where these disciplines tend to overlap,

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    Essay Length: 2,187 Words / 9 Pages
    Submitted: February 10, 2010 By: Tommy
  • Sunspot Marks the Start of New Solar Cycle

    Sunspot Marks the Start of New Solar Cycle

    Sunspot marks the start of new solar cycle According to Emily Baldwin, posted on March 4th, 2008 the new year welcomed the beginning of a new solar cycle, with the first sunspot of Cycle 24 observed on January 4th. The prior solar cycle, Cycle 23, has been winding down for several years, with hardly any sunspot movement at all. Cycle 24 has been slow getting on track compared to the average over the last few

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    Essay Length: 459 Words / 2 Pages
    Submitted: February 10, 2010 By: Fonta
  • Toyota Manufactoring Case

    Toyota Manufactoring Case

    Executive Summary The production of the new Camry model has introduced new challenges in the Toyota’s Georgetown Plan such as higher labour costs, lost production due to below than projected utilization rates, growing number of inventory in the line, less output per hour, and problems to meet sales agreements at distributions channels. Even though the problem has been attributed to the seat, the management does not know where the source is. Given that at looking

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    Essay Length: 792 Words / 4 Pages
    Submitted: February 10, 2010 By: Yan
  • Critical Thinking Case Study

    Critical Thinking Case Study

    Critical Thinking Case Study "I swear by Apollo Physician and Asclepius and Hygieia and Panaceia and all the gods and goddesses, making them my witnesses, that I will fulfill according to my ability and judgment this oath and this covenant: To hold him who has taught me this art as equal to my parents and to live my life in partnership with him, and if he is in need of money to give him a

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    Essay Length: 2,300 Words / 10 Pages
    Submitted: February 10, 2010 By: Mike
  • Dave Shorter Case

    Dave Shorter Case

    Introduction Dave Shorter is a partner within the New Enterprise Group and also serves as Practice Director for the Canadian based accounting firm, a division of industry giant James-Williams International. Dave has been working with and managing Bob Chen. Bob has been with the firm for a few years, passed his certification on the first attempt, and desires a career in the tax division of the industry. Bob makes several requests that he be transferred

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    Essay Length: 297 Words / 2 Pages
    Submitted: February 11, 2010 By: Mike
  • Employee Relations - Case Study Analysis

    Employee Relations - Case Study Analysis

    This essay will explore three case studies: Outsourcing in electricity generation, The non-unionised company and Cost minimisation and the flexible workforce. With reference to the first case study, Outsourcing in electricity generation, this essay will identify where management has used specific human relations techniques to develop their outsourcing strategy, show evidence that management adopted a HRM approach to downsizing and outsourcing, explore whether the approach was hard or soft HRM and discuss strategies various unions

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    Essay Length: 2,454 Words / 10 Pages
    Submitted: February 11, 2010 By: Wendy
  • Bug Inc Case Study

    Bug Inc Case Study

    BUG, Inc. is a company that is a manufacturer and seller of electronic recording devices. Many of their clients are state and federal law enforcement agencies. Because of the nature of its business and its clients, it has many developments and designs that need to be protected from others trying to replicate its work. Below describes many different situations of needed protection and how to protect its products. Intellectual Property Protection BUG, Inc. needs to

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    Essay Length: 1,323 Words / 6 Pages
    Submitted: February 11, 2010 By: Edward
  • Case: Toyota, Ford, Gm, and Volkswagen Вђ“ Some Differing Opinions

    Case: Toyota, Ford, Gm, and Volkswagen Вђ“ Some Differing Opinions

    1. GM and Ford have quickly pushed the development of large Internet sites to create an environment where suppliers must compete for business. Ford and GM argue that these Internet sites should reduce cost because the negotiations are streamlined. How do you think the suppliers view these sites? Some suppliers, depending on their size might not have the technological infrastructure to participate in the AutoX-change. This will obviously limit their ability to work with theses

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    Essay Length: 640 Words / 3 Pages
    Submitted: February 11, 2010 By: Mike
  • Ask.Com Case Study

    Ask.Com Case Study

    Ask.com "Just when you thought Microsoft and Yahoo were going to get on with their lives, it’s (Ask.com) going to paralyze them once again." CEO of Ask.com after acquisition of Lexcio Publishing Group1 Ask.com is America’s fourth largest search engine with a considerable fan following and market share of around 4%. Recently Ask.com has expanded into European and Asian market. Ask.com is known for its technical innovation even thought it is not a market leader

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    Essay Length: 3,996 Words / 16 Pages
    Submitted: February 11, 2010 By: Tasha
  • Starbucks Case Study

    Starbucks Case Study

    Introduction Since its’ 1992 IPO, Starbucks has continually focused on growth. Initially, the growth was targeted to enable Starbucks to achieve their goal of becoming the leading North American retailer of specialty coffee. The early success they achieved resulted in Starbucks expanding their original goal to that of becoming the most recognized and respected coffee brand in the world. By way of example, this case study focuses on a request by McDonalds to serve Starbucks

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    Essay Length: 1,449 Words / 6 Pages
    Submitted: February 11, 2010 By: Jon
  • Different Types of Entry Modes Explained for Japanese Garment Market Using Case Study of a Imaginary Australian Garments Company

    Different Types of Entry Modes Explained for Japanese Garment Market Using Case Study of a Imaginary Australian Garments Company

    1.0 Introduction Japan, one of the most important garments markets in the world with almost every brand available. Many Readymade garments companies from all over the world want to take advantage of this large and diversified Japanese garment market. This report will give a brief description about Fashionable, a readymade garment company from Australia who want to enter into the Japanese market with their readymade garments. This report will also give information about the Japanese

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    Essay Length: 1,070 Words / 5 Pages
    Submitted: February 11, 2010 By: Victor
  • Intermediate Accounting Paper

    Intermediate Accounting Paper

    Intermediate Accounting Paper The Financial Accounting Standards Board (FASB) is a private, not-for-profit organization whose primary purpose is to develop generally accepted accounting principles (GAAP) within the United States in the public's interest. The Securities and Exchange Commission (SEC) designated the FASB as the organization responsible for setting accounting standards for public companies in the U.S. It was created in 1973, replacing the Accounting Principles Board and the Committee on Accounting Procedure of the American

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    Essay Length: 1,178 Words / 5 Pages
    Submitted: February 12, 2010 By: Kevin
  • Provel Case Study

    Provel Case Study

    International Marketing Communications Case Study: Provel A. Situational Assesment: Eli Lilly Canada Inc. is a pharmaceutical company which established a new divison called Provel, to provide pharmaceutical products and technical services exclusively to veterinarians. Before Provel was established, the over-the-counter market and the ethical market were both served by Elanco, another division of Eli Lilly Canada. The over-the-counter market consists of selling pharmaceutical products to farmers through retail outlets and farm supply dealers, while the

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    Essay Length: 2,839 Words / 12 Pages
    Submitted: February 12, 2010 By: regina
  • A Case in Business Ethics:she Stoops to Conquer

    A Case in Business Ethics:she Stoops to Conquer

    If I were Jean Fanuchi, I would feel bad about my decision. I wouldn’t want my every move and word being monitored so I assume my employees wouldn’t either. After all people are prone to do a lot of things when they’re alone which they wouldn’t otherwise do. Knowing someone has witnessed you doing something in private is embarrassing for both parties. And if only the viewer knows, it can still create uncomfort and tension.

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    Essay Length: 299 Words / 2 Pages
    Submitted: February 12, 2010 By: Victor
  • Marriott International Inc. Case

    Marriott International Inc. Case

    Marriott International Inc. (MAR) Executive Summary With more than 2,700 operated or franchised properties in more than 65 countries, Marriott International Inc. is a leading worldwide hospitality company. Marriott’s hotels include full-service brands such as Renaissance Hotels and Resorts, extended-stay brands, and it owns the Ritz-Carlton luxury hotel chain and several time-share properties. The company headquarters is located in Washington D.C., with approximately 143,000 employees and growing at a 7.5% annual employee growth rate. In

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    Essay Length: 505 Words / 3 Pages
    Submitted: February 12, 2010 By: Victor
  • Case Analysis Form

    Case Analysis Form

    Case Analysis Form Name: The XRS Laser Group I. Problems A. Macro 1. John conducted himself in such a manner that others might of thought he was some “big hot shot” manager. 2. John displayed little or no leadership qualities, the resistance among others in the group were believed to be, because of John. B. Micro 1. Kate was concerned about the resistance with project team and how the team was not being as productive

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    Essay Length: 457 Words / 2 Pages
    Submitted: February 12, 2010 By: Top
  • Eastman Kodak Case Analysis

    Eastman Kodak Case Analysis

    Eastman Kodak As the photographic market had a significant transformation due to the technology in the last five years, Kodak, one of the leaders in this industry is currently straggling with the transformation and end up losing sales in the traditional photographic market. Moreover, the intense competition in the digital camera market has driven the profit margin to a razor-thin level. After reading the case and browse through KodakЎ¦s website, I came up with several

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    Essay Length: 365 Words / 2 Pages
    Submitted: February 12, 2010 By: July
  • Tax Law and Accounting

    Tax Law and Accounting

    Tax Law and Accounting In today’s society income taxes are something in which almost everyone is familiar. However, the tax law and general purpose of income taxes is something in which the general society gives little thought. In addition, few tax preparers are aware that differences exist between the Generally Accepted Accounting Principles (GAAP) and tax accounting, not to mention the ramifications of avoiding or evading to proper complete the reporting of income taxes. This

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    Essay Length: 1,399 Words / 6 Pages
    Submitted: February 12, 2010 By: Jessica
  • Qantas, a Case of Restructuring

    Qantas, a Case of Restructuring

    Introduction The Qantas story is inextricably linked with the development of civil aviation in Australia. It begins with fragile biplanes carrying one or two passengers in open cockpits and progresses to advanced Boeing 747s flying some 400 people half way around the world in a day. But it is a story of human endeavor, not just machines. A few determined individuals overcame formidable obstacles to establish the Queensland and Northern Territory Aerial Services Ltd (QANTAS).

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    Essay Length: 449 Words / 2 Pages
    Submitted: February 12, 2010 By: Mike
  • Brief Background of the Case

    Brief Background of the Case

    In 1972, Seven-Eleven’s founder, Masatoshi Ito approached the Southland Corporation about the possibility of opening Seven-Eleven convenience stores in Japan. After rejecting his initial request, Southland agreed in 1973 to a licensing agreement. It gave Ito exclusive rights throughout Japan. In May 1974, the first Seven-Eleven convenience store opened in Tokyo. Before Seven-Eleven was established, Japan was dominated by Mom-and-Pop stores. However, after a trip to the United States, Ito became convinced that superstores would

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    Essay Length: 294 Words / 2 Pages
    Submitted: February 13, 2010 By: Bred

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