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Last update: July 14, 2014
  • Case Title: Tivo: Global Branding and Advertising

    Case Title: Tivo: Global Branding and Advertising

    Case Title: Tivo: Global Branding and Advertising Background 1. Tivo Founded in 1997 by Jim Barton and Michael Ramsay who left Silicon graphics with a vision to make a home network that would integrate all household communications, but settled on focusing on the television. 2. They created a device that was a digital video recorder with capability to allow users to pause live shows or rewind/forward recorded shows. In addition it allowed the users to

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    Essay Length: 1,075 Words / 5 Pages
    Submitted: February 2, 2010 By: Wendy
  • The Boeing Company Case Study

    The Boeing Company Case Study

    The Boeing Company In recent years, much attention has been given to downsizing, rightsizing, trimming the fat and other euphemisms for laying off workers. Generally, companies suggest that they are "forced" to lay off workers in order to cut costs and remain competitive. The financial community likes downsizing because it reduces the short term labor costs that companies must bear. Management likes downsizing for the same reason. This research considers the effects of downsizing and

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    Essay Length: 502 Words / 3 Pages
    Submitted: February 2, 2010 By: Mikki
  • Sakae Sushi Case

    Sakae Sushi Case

    Executive Summary Sakae Sushi is a local Japanese restaurant which offers affordable, good quality and healthy Japanese food. Despite the stiff competition, it is currently the market leader. The purpose of this marketing plan is to identify and analyze the current market, future market and possible opportunities to capture a bigger market share which in turn leads to increased profits. Key issues of how they are going to maintain as market leader through the use

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    Essay Length: 305 Words / 2 Pages
    Submitted: February 2, 2010 By: Venidikt
  • Case: Nursing Staff

    Case: Nursing Staff

    University of the East Recto, Manila Graduate School NURSING STAFF (Case Study) Submitted in partial fulfillment Of the course requirement In HBO 510 Human Behavior in Organization To Blandina S. Panelo, Ph.D.C. Professor By Randy C. Olap Lorbie Torres Zhang Chaoyi February 17, 2007 2nd Semester, S.Y. 2006-2007 BACKGROUND This action took place on the general surgery floor of a small hospital in western Wisconsin. For several months the hospital trustees had debated the feasibility

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    Essay Length: 792 Words / 4 Pages
    Submitted: February 2, 2010 By: Andrew
  • Case 21 Harley Davidson

    Case 21 Harley Davidson

    Case 21 Analysis: Harley-Davidson By: Joyce Morgan This case study is about Harley-Davidson, Inc., which is the parent company for the group of companies namely Harley-Davidson Motor Company, Buell Motorcycle Company and Harley-Davidson Financial Services. Harley-Davidson Motor Company, the only major U.S.-based motorcycle manufacturer, produces heavyweight motorcycles and offers a complete line of motorcycle parts, accessories, apparel, and general merchandise. Buell Motorcycle Company produces sport motorcycles and Harley-Davidson Financial Services provides wholesale and retail

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    Essay Length: 896 Words / 4 Pages
    Submitted: February 2, 2010 By: Top
  • Kfc - Peta Case

    Kfc - Peta Case

    EXECUTIVE SUMMARY The Problem The case here discusses the difficulties companies come across in dealing with the pressure groups especially the strong ones like PETA (People for The Ethical Treatment of Animals). Today major concerns for a company are not just about dealing with strong competition but also these social groups which mount extreme pressure on the company until it relents. The main issues that surfaced in this case are- 1. How to effectively

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    Essay Length: 2,253 Words / 10 Pages
    Submitted: February 2, 2010 By: Victor
  • Vodafone Case Study

    Vodafone Case Study

    Situation Summary The Vodafone case study has given us a good overall view of the company and shown the companies good and bad points, whilst showing the mobile phone business as a whole and explaining the ups and downs of the industry. The SWOT analysis included in the appendix helps us see the situation of Vodafone and describes the strengths, weaknesses, opportunities and threats. This is an aid when looking at the internal and external

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    Essay Length: 463 Words / 2 Pages
    Submitted: February 2, 2010 By: Anna
  • Case Study: Gazing at Starbucks?

    Case Study: Gazing at Starbucks?

    Case Study: Gazing at Starbucks? 1. In this case study you can read the four reasons why gazing has become an important trend. Why is it important for companies like Starbucks to know the reasons behind this trend? In the case author states four reasons why gazing became an important trend: • Fast pace life and time pressure leave no time to cook and leads people to eat on the go • People spend much

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    Essay Length: 1,029 Words / 5 Pages
    Submitted: February 3, 2010 By: Janna
  • Taking Sides Case Analysis: Citigroup

    Taking Sides Case Analysis: Citigroup

    Taking Sides Case Analysis: Citigroup Showing environmental adaptability is important to master in order for a global organization to achieve success in its foreign operations. Citigroup is a global organization that expanded its operations in China. However, there is a question whether Citigroup displayed environmental in its attempt to expand operations in China. This paper will discuss both sides whether Citigroup displayed adaptability or not. The arguments claiming Citigroup did display adaptability are presented first.

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    Essay Length: 692 Words / 3 Pages
    Submitted: February 3, 2010 By: David
  • India Infrastructure & Economy

    India Infrastructure & Economy

    INDIA ECONOMY & INFRASR+TRUCTURE OVERVIEW India is rich in natural resources and manpower and has made significant economic progress since attaining independence in 1947. India's economy encompasses traditional village farming, forestry, fishing, modern agriculture, handicrafts, a wide range of modern industries, and a multitude of support services. Economy transformed from primarily agriculture, forestry, fishing, and textile manufacturing in 1947 to major heavy industry, transportation, and telecommunications industries by late 1970s. Central government planning in 1950

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    Essay Length: 322 Words / 2 Pages
    Submitted: February 3, 2010 By: Monika
  • Braun Case Study

    Braun Case Study

    RE: Braun Case Study Chairman Bernhard Wild stated in his concern regarding the risk for new and true innovations, “When a product is really new it takes courage. People don’t know what they want so Braun needs to create the need and expectation.” At Braun, they were driven by technological innovation, not price competition. This is supported by the core values of Braun design. So pricing is secondary. Braun needs to think globally when evaluating

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    Essay Length: 1,076 Words / 5 Pages
    Submitted: February 3, 2010 By: Janna
  • Using Operating System Wrappers to Increase The

    Using Operating System Wrappers to Increase The

    Using Operating System Wrappers to Increase the Resiliency of Commercial Firewalls Jeremy Epstein Linda Thomas Eric Monteith jepstein@webMethods.com Ithomas@webMethods.com eric-monteith@nai.com webMethods, Inc. webMethods, Inc. NAI Labs Abstract’ Operating system wrappers technology provides a means for providing fine grained controls on the operation of applications software. Application proxy firewalls can gain from this technology by wrapping the proxies, thus preventing bugs (or malicious software) in the proxy from subverting the intent of the firewall. This paper

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    Essay Length: 5,500 Words / 22 Pages
    Submitted: February 3, 2010 By: Vika
  • A Science Case Study

    A Science Case Study

    I. Introduction Batangas, a province in the Philippines most commonly known for it being one of most the popular tourist destinations near Metro Manila. It is widely known for its many beaches and resorts where one could definitely find time to unwind and to enjoy the water through swimming, snorkeling, diving, and other activities. Another reason for it being a great tourist attraction is because here lays the Taal Volcano, a decade volcano whose crater

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    Essay Length: 505 Words / 3 Pages
    Submitted: February 3, 2010 By: Andrew
  • Telecom Service Provider (india)

    Telecom Service Provider (india)

    Introduction: An Industry where companies are “primarily engaged in operating, maintaining, and/or providing access to facilities for the transmission of voice, data, text, sound, and video” is known as Telecommunications Industry. Hence, Telecom Service Providers are organizations which provide the aforementioned services through the land-line and wireless networks. (http://www.bitpipe.com/tlist/Telecommunications-Industry.html) Goldman Sachs research says, “India will overtake US by 2050” and the reasons for these predictions are India’s increased openness to trade, investment in information and

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    Essay Length: 1,362 Words / 6 Pages
    Submitted: February 3, 2010 By: Mike
  • Henry Tam and the Mgi Team Case - Main Managerial Problem

    Henry Tam and the Mgi Team Case - Main Managerial Problem

    Henry Tam and the MGI Team Case - Main Managerial Problem On the surface, the seven-member MGI team which comprised of Henry Tam and Dana Soiman – both current HBS MBA Students, Alex Sartakov – a Berklee College of Music student, Dav Clar – a MIT graduate student, and Alexander (Sasha) Gimpelson, Igor Tkachenko, and Roman Yakub – the MGI founders, seems like an ideal team, with each member bringing different experiences and technical skills

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    Essay Length: 1,587 Words / 7 Pages
    Submitted: February 3, 2010 By: Tasha
  • Tucker: A Case Analysis

    Tucker: A Case Analysis

    I. Background In 1993, Tucker company underwent an extensive reorganization in the company that divided it into 3 major divisions, which represented Tuckers 3 major product lines. These were commercial jet engines, military jet engines and utility turbines. Each of these divisions is to be headed by VP’s who will directly report to the company’s president, Mr. Harnett. Each of these divisions will have their own engineering, manufacturing, accounting departments etc. Also, it will sometimes

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    Essay Length: 1,789 Words / 8 Pages
    Submitted: February 3, 2010 By: regina
  • Amazon.Com Case Study

    Amazon.Com Case Study

    AMAZON.COM CASE Steven Kennedy Midterm AC 2420 3/21/05 Amazon.com, as an e-commerce website has emerged as a leader in the e-business world. Originally, the company began as a website that sold books at discount prices, now Amazon.com has evolved into a marketplace for the world. Jeff Bezos, the founder and CEO, has changed the business model of the company many times. He is focused on expanding the selection of goods and services offered on the

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    Essay Length: 963 Words / 4 Pages
    Submitted: February 3, 2010 By: Max
  • Apple Case Study

    Apple Case Study

    1.0 Executive Summary Through five focused chapters, this report assesses Apple's MP3 player and Personal Computer (PC) to achieve 2 main objectives; (i) sustain leadership in global MP3 player industry, and (ii) increase revenue and market share in USA PC industry. The report starts with an analysis on Apple's financial and strategic performance under Jobs' leadership (Chapter 2). Under the macro-environment analysis in Chapter 3, key success factors, industry attractiveness and industry driving forces are

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    Essay Length: 2,568 Words / 11 Pages
    Submitted: February 4, 2010 By: Fatih
  • Wal-Mart Case Study

    Wal-Mart Case Study

    WAL-MART CASE STUDY Wal-Mart Study NAME University Instructor Class & Date Week Due Due Date: Submitted Date: WAL-MART CASE ANALYSIS Impressions Wal-Mart is a company that leads its industry in numerous areas. The areas which impress are the accomplishments the company has made. “About 140 million people in 11 countries shopped at Wal-Mart …every week. More than half of American shoppers visited Wal-Mart at least once a month…an estimated 82 percent at American households have

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    Essay Length: 770 Words / 4 Pages
    Submitted: February 4, 2010 By: Max
  • Case 425

    Case 425

    Introduction The main principle of an incentive compensation plan is to motivate managers to act in the best interests of the organization and its shareholders. The basic idea of behind such plans is to pay for performance. Incentive compensation plans possess two important elements: measures of performance and methods of compensation. The following is an analysis about weather the proposed incentive compensation plan for Purity Steel Corporation’s Warehouse Sales Division is the correct method of

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    Essay Length: 1,416 Words / 6 Pages
    Submitted: February 4, 2010 By: Steve
  • Hurricane Island Outward Bound School Case

    Hurricane Island Outward Bound School Case

    Hurricane Island Outward Bound School Case The paper starts with a consideration of the current position of Hurricane Island Outward Bound School (Hurricane) - Maine location of an international organization with 30 schools around the world - and their marketing activities vs. organizational culture, the threats and opportunities they face, the impact of political and regulatory controls, economic influences social influences, competitive forces and technological factors. The paper then looks at how marketing should take

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    Essay Length: 1,749 Words / 7 Pages
    Submitted: February 4, 2010 By: Kevin
  • Wells Fargo Case Analysis

    Wells Fargo Case Analysis

    By: Annette Garcia Mikey Tran Thy Nguyen Omar Ennabe April 24, 2007 Wells Fargo & Co. is a diversified financial services company in the United States with consumer finance subsidiaries doing business in Canada and Puerto Rico. Headquartered in San Francisco, California, Wells Fargo is a result of a merger between California-based Wells Fargo & Co. and Minneapolis-based Norwest Corporation in 1998. The new company chose to keep the name Wells Fargo, to capitalize on

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    Essay Length: 3,733 Words / 15 Pages
    Submitted: February 4, 2010 By: Kevin
  • The Callery Winery Case Study

    The Callery Winery Case Study

    The Valley Winery Pat Waller was the recently hired sales manager of the San Francisco region. Despite favorable sales result, the problem was that the turnover rate was so severe. The high turnover rate was a problem nationwide, but they did not expect such high figures for San Francisco. Two facts to consider. 1. Average sales rep had been with the San Francisco division of Valley Winery for only seven months. 2. The sales force

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    Essay Length: 658 Words / 3 Pages
    Submitted: February 4, 2010 By: Top
  • Student Case Study

    Student Case Study

    Introduction: Scheduling is a key factor in assuring success in the workplace, especially when you are being counted on by co-workers. Background: Carl Robbins, a new campus recruiter employed by ABC, Inc for six months, attempts his first recruitment for the company. Unfortunately, scheduling problems are brought to his attention and he panics days before the newly recruited expected start dates in July. Key Problems: #1: The first major problem: Not following up on a

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    Essay Length: 729 Words / 3 Pages
    Submitted: February 4, 2010 By: Fonta
  • Harley-Davidson Case Study

    Harley-Davidson Case Study

    Harley-Davidson: History, Development, Growth It’s hard to imagine that the Harley-Davison company began in an old shed in Milwaukee, Wisconsin, but it was there that William Harley and Arthur Davidson invented their first motorcycle in 1903. After having some success with selling the motorcycles through retailers, the Harley-Davidson Motor Company was incorporated in 1907. In 1909, they company introduces their new motorcycle with V-twin engines. This model, with the forty-five degree cylinder configuration becomes the

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    Essay Length: 360 Words / 2 Pages
    Submitted: February 4, 2010 By: Steve

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