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Last update: July 10, 2014
  • Marketing Plan - Warid Telecomnmunication

    Marketing Plan - Warid Telecomnmunication

    MARKETTING MARKETING PLAN Warid Telecom. 2. Situation Analysis: A) Company History: Warid Telecom takes pride in being backed by the Abu Dhabi Group, one of the largest groups in the Middle East and the single largest foreign investor group in Pakistan. It has a diversified business interest in the institutions that have enjoyed commercial success as a result of its strong financial resources and extensive management expertise. The Abu Dhabi Group's major investments are in

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    Essay Length: 613 Words / 3 Pages
    Submitted: January 28, 2010 By: Anna
  • Second Cup Research

    Second Cup Research

    Second Cup Smart Options Campaign Our approach to this assignment was to visit Second Cup vendors and their competition, Starbucks. Upon speaking to the management at the Second Cup at York University, we were able to obtain promotional material, including a poster from a recent campaign for orange-flavoured beverages. We decided to investigate their “Smart Options” campaign to determine the types of market research they had used in order to arrive at their final positioning

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    Essay Length: 662 Words / 3 Pages
    Submitted: January 28, 2010 By: Wendy
  • Internet Business and Marketing

    Internet Business and Marketing

    Internet Business and Marketing A Look at Today’s Growing Internet Business In what way does the Internet effect marketing in business? Today’s industry must be profitable and continually seek to improve the profit margin set forth by the shareholders. In order to be on top of the ladder and rise above the ever-growing list of competitors, companies must stay in line with technological advances. The means of marketing a company’s services has changed at a

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    Essay Length: 1,612 Words / 7 Pages
    Submitted: January 28, 2010 By: Artur
  • Consumer Analysis in a Dynamic Food Market

    Consumer Analysis in a Dynamic Food Market

    CONSUMER ANALYSIS IN A DYNAMIC FOOD MARKET ABSTRACT Consumer analysis is a very complex matter. There is an increasing interest to study it for more intensively due to the political dimension of some food safety problems in the last decade. The concern on health and nutrition has stimulated the research on different attributes and comparative advantages of consumption habits and diets. However, under a practical point of view, we should focus our attention in a

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    Essay Length: 3,262 Words / 14 Pages
    Submitted: January 29, 2010 By: Mike
  • Robert Frost Research Paper

    Robert Frost Research Paper

    Stripping Life to Form Robert Frost grew up in a state of turmoil. From his tumultuous childhood right up until his death, Frost was a character who could speak at Harvard and live on a farm in New Hampshire. He could dazzle the brightest students with poetic ingenious, but boil life down to, “It’s hard to get into this world and hard to get out of it. And what’s in between doesn’t make much sense.

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    Essay Length: 2,039 Words / 9 Pages
    Submitted: January 29, 2010 By: Fonta
  • Stock Market Crash

    Stock Market Crash

    The Stock Market crash of 1929 has been looked at as the greatest symbol of depression is our countries history. Although the Stock Market crashing had a huge effect on the beginning of the Great Depression, there are still factors to consider when looking for a source to blame. It’s hard to put responsibility on the stock market for something so huge and disheartening. The Great Depression is seen as a slippery road downward, not

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    Essay Length: 680 Words / 3 Pages
    Submitted: January 29, 2010 By: Max
  • Labor Relations

    Labor Relations

    Labor Relations From child labor to modern day unions, labor relations have been a major deal in the United States especially in the industrial age. Unions and labor relations will be defined while examining the impact on organizations. An organizations performance is impacted by employee relations strategies, policies and practices. Unions used to impact elections and were highly sought after for endorsements of most candidates running for office. Unions have lost their impact and acceptance

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    Essay Length: 928 Words / 4 Pages
    Submitted: January 29, 2010 By: Artur
  • Research on Tea and Sympathy

    Research on Tea and Sympathy

    LIFE of the PLAYWRIGHT (Robert Anderson) Robert Anderson, a native New Yorker, was born in 1917, in New York. He has written plays for the stage, screen, radio and television in addition to two novels. He educated at Harvard University, Anderson's first play was Tea and Sympathy. Some of his screenplays are as follws; Until They Sail, which received an Academy Award nomination for best screenplay in 1957, Sand Pebbles (1966), The Nun's Story, is

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    Essay Length: 981 Words / 4 Pages
    Submitted: January 29, 2010 By: Monika
  • Redwin Strategic Marketing Plan

    Redwin Strategic Marketing Plan

    Redwin Strategic Marketing Plan Table of Contents Title Page 1 Introduction 3 Situation Analysis 4 Market Analysis 5 Customer Analysis 8 Competitor Analysis 15 Internal Analysis 22 S.W.O.T Analysis 28 Strategic Position 31 Vision and Mission 32 Marketing Mix Strategies 33 References 35 Introduction Redwin is a small Australian based company with a relatively broad product range of body and skincare brands. Redwin also seeks to expand their product range overseas and within other product

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    Essay Length: 6,436 Words / 26 Pages
    Submitted: January 29, 2010 By: Anna
  • Marketing

    Marketing

    1. What is a sustainable competitive advantage? To achieve a temporary competitive advantage is hard to do but to develop a competitive advantage into a sustainable competitive advantage is even harder to do, because this means that the company must possess value-creating things or capabilities that cannot be duplicated or imitated by other firms, nor can they made redundant -overbodig- by developments in the environment Therefore SCA could be defined as the prolonged -verlengd- benefit

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    Essay Length: 256 Words / 2 Pages
    Submitted: January 29, 2010 By: Mike
  • Notas De Marketing Fiat Stilo

    Notas De Marketing Fiat Stilo

    earnings performance and to become more competitive. This effort is aimed at: -- updating its product line to improve its presence in more profitable market segments, including entry in segments where Fiat Auto currently does not have a presence -- increasing sales on European markets, thereby reducing its dependence on the Italian market -- increasing sales through more profitable channels. In view of these goals, Fiat Auto undertook a tough, detailed plan of action at

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    Essay Length: 451 Words / 2 Pages
    Submitted: January 30, 2010 By: Mike
  • K-Mart Statistical Research

    K-Mart Statistical Research

    Synopsis Banks Consulting Corporation is a privately owned and operated consulting firm located in New Orleans, Louisiana and in business for the past fifteen years. Banks Consulting has been hired by K-Mart Corporation to identify any problems or issues that have caused a severe drop in sales in the six southern-most states. In this report, we have identified several key points that relate directly to K-Mart in regards to the quality and type of

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    Essay Length: 312 Words / 2 Pages
    Submitted: January 30, 2010 By: Steve
  • Environment Marketing Management

    Environment Marketing Management

    INTRODUCTION I engage in this course because I’m really interested in the environment, from the last years following different news and changing in the public interest in the matter. I think that nature is important subject of great relevance. In this way I decided to attend the course of environmental marketing management, in critical way to everything I was learning and studying. This moved from my personal idea that each writing or article that we

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    Essay Length: 1,807 Words / 8 Pages
    Submitted: January 30, 2010 By: Tommy
  • Holistic Health Research Report

    Holistic Health Research Report

    Having a headache is one of the most common ways of affecting peoples lives. For years headaches have been putting people in bad moods, causing fights, and even causing serious health problems. Let me start by describing what is a headache and the types. A headache is a pain in the head caused by dilation of cerebral arteries or muscle contractions or a reaction to drugs (Diamond & Falk,1982). There are many types of headaches

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    Essay Length: 1,914 Words / 8 Pages
    Submitted: January 30, 2010 By: Steve
  • Marketing Differences B2c & B2b

    Marketing Differences B2c & B2b

    Marketing Differences B2C and B2B Sites The Internet has changed the way marketing professionals implement new ideas to promote and sell products. The challenge nowadays is centered towards tendencies and trends established in the last 10 years by Internet users. Creativity and innovation have become necessary to lure customer’s attention through B2C and B2B websites; hence, it is imperative to constantly improve sites without losing attention on customer needs. However, since there are sound differences

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    Essay Length: 992 Words / 4 Pages
    Submitted: January 30, 2010 By: Wendy
  • Labor Unions Today

    Labor Unions Today

    Labor unions today Today most labor unions in the United States are members of one of two larger umbrella organizations: the American Federation of Labor-Congress of Industrial Organizations (AFL-CIO) or the Change to Win Federation, which split from the AFL-CIO in 2005. Both organizations advocate policies and legislation favorable to workers in the United States and Canada, and take an active role in Democratic party politics. The AFL-CIO is especially concerned with global trade issues.

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    Essay Length: 900 Words / 4 Pages
    Submitted: January 30, 2010 By: Victor
  • Marketing Mix

    Marketing Mix

    Abstract This paper defines one of the strategies of marketing researchMarketing Mix”. The major marketing management decisions can be classified in one of the following four categories, Product, Price, Place (distribution), and Promotion. These variables are known as the marketing mixer the 4 P's of marketing. Product is the entity that is for sale. Price is the monetary value that would be charged from a prospective buyer, in the market, in exchange for the

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    Essay Length: 865 Words / 4 Pages
    Submitted: January 30, 2010 By: Edward
  • Research on Tea and Sympathy

    Research on Tea and Sympathy

    LIFE of the PLAYWRIGHT (Robert Anderson) Robert Anderson, a native New Yorker, was born in 1917, in New York. He has written plays for the stage, screen, radio and television in addition to two novels. He educated at Harvard University, Anderson's first play was Tea and Sympathy. Some of his screenplays are as follws; Until They Sail, which received an Academy Award nomination for best screenplay in 1957, Sand Pebbles (1966), The Nun's Story, is

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    Essay Length: 981 Words / 4 Pages
    Submitted: January 31, 2010 By: Artur
  • Marketing Plans

    Marketing Plans

    A marketing plan is a written document that details the necessary actions to achieve one or more marketing objectives. It can be for a product or service, a brand, or a product line. It can cover one year (referred to as an annual marketing plan), or cover up to 5 years. A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well-written marketing plan. While a

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    Essay Length: 4,508 Words / 19 Pages
    Submitted: January 31, 2010 By: Tommy
  • Stem Cell Research

    Stem Cell Research

    Stem Cell Research Can you imagine a world where lost limb could be replaced, chronic diseases cured, brain damage reversed, spinal cord injuries healed, terminal illnesses cured all as a result of the use of a specific type of cell, naturally found in the human body? This indeed is very possible and in the future as science progresses these new developments rest in the fate of the studies of stem cells. With stem cells

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    Essay Length: 627 Words / 3 Pages
    Submitted: January 31, 2010 By: Mike
  • Marketing in B2b Compared to B2c

    Marketing in B2b Compared to B2c

    How do Business 2 Consumer sites market differently from Business 2 Business sites? This question will be discussed and examined in detail to decide the determining factors that separate the two. This paper will also give examples to support some determining factors. Although the marketing programs are the same for each type of business, how they are executed, what they say, and the outcome of the marketing activities differ (Murphy, 2002). A brief comparison of

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    Essay Length: 836 Words / 4 Pages
    Submitted: January 31, 2010 By: Jon
  • Kodak’s Marketing Strategies Help

    Kodak’s Marketing Strategies Help

    Kodak’s Marketing Strategies Help Company Effectively Compete in Digital Age Founded in 1881 by George Eastman, Kodak turned point-and-shoot photography into an overnight obsession when, in 1900, it introduced its $1 Brownie camera. The Eastman Kodak Company became a symbol of American ingenuity and one of the most recognizable brand names during the 20th century. By 1927, it virtually held a monopoly of the U.S. photographic industry, and in the 1980s, Kodak still had nearly

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    Essay Length: 2,208 Words / 9 Pages
    Submitted: January 31, 2010 By: Yan
  • Define Marketing Paper

    Define Marketing Paper

    Introduction Marketing is very important to the success of a business. Before people can buy a product or service they have to know about it. However, marketing entails more than just letting people know what your company has to offer. Throughout this paper, I will define marketing, offering my personal definition as well as more formal definitions from other sources. Furthermore, I will explain to the reader the importance of marketing to organizational success giving

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    Essay Length: 1,377 Words / 6 Pages
    Submitted: January 31, 2010 By: Artur
  • Marketing Communications Nintendo

    Marketing Communications Nintendo

    Table of contents Introduction page 3 Company history and background page 3 Decline and come back page 4 Marketing strategy page 4 Evolution of advertising and methods page 4 Hands on sampling page 5 From weakness to opportunity page 7 Buzz marketing page 8 Sales promotions and methods page 9 Sponsorship page 10 Conclusion and Recommendations page 11 I. Introduction a. Company History And Background Nintendo started as a small Japanese business by Fusajiro Yamauchi

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    Essay Length: 2,322 Words / 10 Pages
    Submitted: January 31, 2010 By: Mikki
  • Blind Fait in the Free Market

    Blind Fait in the Free Market

    To me, yes, I think that America had a blind faith in the free market, because although American society had a "user's manuel" which was Smith's "The Wealth of Nations", they obvisously didn't pay much attention to where Adam described the "cycle" of when things are good, they're good, but a "high" always has it's "low" and America's low came in the early 1930's with the Depression. They were shocked to find that their

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    Essay Length: 489 Words / 2 Pages
    Submitted: February 1, 2010 By: Venidikt

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