OperationsBased Strategy Essays and Term Papers
559 Essays on OperationsBased Strategy. Documents 251 - 275
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Business Strategy Report for Quaker Oats
Business Strategy Report for Quaker Oats Strategic Management (MGT 482) May 23, 2002 Abstract Organizations use strategies to impact their performance against competitors in their respective industries. The process by which managers choose a set of strategies for the enterprise is the strategic management process. (Hill & Jones, 2001, pg. 4) This report will discuss a business strategy report for Quaker Oats Inc. Business Strategy Report for Quaker Oats The Quaker Oats Company was officially
Rating:Essay Length: 1,322 Words / 6 PagesSubmitted: February 5, 2010 -
Marketing Strategy
1 Analyse the role of marketing in the success of Samsung up to the time that the case was written. Samsung, the Korean based electronics brand, has boosted its profile and being listed as 21st valuable brands in the world (Zook, 2007).To become the world leading brand in electronic and digital industry, Samsung focused on using many strategies and understanding the role of marketing in their field of business to share its market with giant
Rating:Essay Length: 325 Words / 2 PagesSubmitted: February 6, 2010 -
Walmart Growth Strategy
At present, the most important goal for Wal-Mart is to maintain their current net sales growth of approximately 12 percent per year. As the world’s largest company, Wal-mart’s own vast size serves as the main impediment to achieving this goal.Furthermore, Wal-mart may have saturated the market in the United States thereby limiting its ability to expand domestically. The best solution for achieving the above goal is to expand into international markets that have large population
Rating:Essay Length: 287 Words / 2 PagesSubmitted: February 6, 2010 -
Competitive Strategy
Strategy - competitive advantage Competitive Advantage - Definition A competitive advantage is an advantage over competitors gained by offering consumers greater value, either by means of lower prices or by providing greater benefits and service that justifies higher prices. Competitive Strategies Following on from his work analysing the competitive forces in an industry, Michael Porter suggested four "generic" business strategies that could be adopted in order to gain competitive advantage. The four strategies relate to
Rating:Essay Length: 2,485 Words / 10 PagesSubmitted: February 7, 2010 -
Callaway Marketing Strategy
Marketing Strategy Callaway’s main strategy is differentiation based on technologically advanced products which (supposedly) have performance advantages sufficient to justify the premium price. Callaway’s goal is to maintain its #1 position as the world’s largest golf merchandise company. To maintain its status and distance itself even further from the competition, Callaway will need to utilize its size and unique technological advances to continue to produce great products that maintain customer loyalty while attracting a broader
Rating:Essay Length: 683 Words / 3 PagesSubmitted: February 9, 2010 -
Non Profit Organisation Marketing Strategies
Violent crimes against women have ensured that they minimally participate in the economic, political and social arena. These violent crimes include “sexual harassment, domestic violence, incest, rape, "honour" killings, dowry murders, acid disfigurement and the mutilation of a woman's genitals.” (http://www.globalfundforwomen.org/cms/content/blogcategory/20/58/). Even after years of women emancipation, females still find themselves fighting for equal opportunities and protections from their male counterparts in all spheres of life. There has been progress in terms of female emancipation,
Rating:Essay Length: 1,770 Words / 8 PagesSubmitted: February 9, 2010 -
Supply Chain Strategy
A supply chain strategy is a plan with goals and objectives. It is about using all of the elements involved in the sourcing and procurement of goods and services to produce better results for the company. Typically, strategy is aimed at achieving objectives such as pushing a new product development faster, improving the use of current technologies, bringing products and services to market faster, minimizing resource investment, and reducing specific costs and response/cycle times. Supply
Rating:Essay Length: 1,193 Words / 5 PagesSubmitted: February 9, 2010 -
E-Bay Business Models and Strategies
E-Bay Business Models and Strategies E-Business Models and Strategy Has anyone ever been frustrated when trying to find merchandise that absolutely no one seems to have? Or how about looking for your favorite artists or professional player’s autograph? How about looking for new/old Pez dispensers? Well I am sure that anyone who has needed or looked for any of these particular products online has stopped by E-bay to take a gander at what exactly
Rating:Essay Length: 1,973 Words / 8 PagesSubmitted: February 11, 2010 -
Virtual Staffing Strategies
Thesis Employees are essential to any organization. An “A-player” workforce starts with recruiting the right people – high-potential individuals that uphold a company’s high standards of performance (Muller, 2007). Employers have to hire the right employees for each specific job that needs to be filled. Employers also have to remain in compliance with all laws and regulations regarding employees. Kudler Fine Foods has various staffing and recruiting methods. Kudler recruits employees both internally and externally.
Rating:Essay Length: 1,688 Words / 7 PagesSubmitted: February 11, 2010 -
The Greek Strategy of Defense in 480
The Greek Strategy of Defense in 480 In 480 Persia amassed a huge fleet, built with the intensions of taking over the entire country of Greece. Although this was not there first attempt, with the enormous fleet they brought it would be one of their best. In order to counter this attack from the Persians the Greek city-states had to unite together to defend themselves. Many great leaders came to the forefront because of this
Rating:Essay Length: 446 Words / 2 PagesSubmitted: February 12, 2010 -
Corporate Strategy
With emphasis on Rayovac’s rapid growth and expansion, its success can be attributed mainly to a well-defined and executed corporate strategic plan which seems effective. Being coined as the third largest battery maker, Rayovac’s alkaline battery strategy to this day is competing on price. Their pricing tactic is relatively low as matched with their rivals, Duracell and Energizer, in an effort to gain market share. The company has made giant leaps in developing partnerships with
Rating:Essay Length: 280 Words / 2 PagesSubmitted: February 13, 2010 -
Diesel for Successful Living - Branding Strategies for an Up-Market Line Extension in the Fashion Industry
Table of content • The evolution of Diesel’s identity page 3 • The analysis of both brands: Diesel & StyleLab page 6 • D-Diesel and StyleLab: How closely should they be associate in the mind of consumer? page 10 • Three possible branding strategy for the StyleLab brand and their variants page 12 • Diesel: a continuous evolution since 1978 to the present page 14 • References page 17 2 1.1 The evolution of Diesel
Rating:Essay Length: 3,490 Words / 14 PagesSubmitted: February 13, 2010 -
Benetton’s Corporate Strategy
I. Introduction 2 II. Benetton Company 2 1. History 2 2. The company in figures 2 III. Dimension performance of the Group 3 1. Five forces framework 3 2. Holding 3 3. Corporate governance 3 4. Corporate culture 3 5. Scope of activities 3 6. Resources commitment 4 7. Corporate social responsibility stance 5 IV. Benetton competitive advantages 6 1. Value chain 6 2. Strategic capabilities 6 V. Two future scenarios 7 1. SWOT analysis
Rating:Essay Length: 255 Words / 2 PagesSubmitted: February 14, 2010 -
Global Strategy Vs. Multicountry Strategy
Introduction: Thompson , Strickland and Gamble (2005) have differentiated between two strategies based on the type of competition ; Multicountry Strategy , and Global Strategy They disused the suitability of each strategy as stated below: "A multicountry strategy is appropriate for industries where multicountry competition dominates and local responsiveness is essential. A global strategy works best in markets that are globally competitive or beginning to globalize." So, for any successful business decision maker, he/she should
Rating:Essay Length: 1,246 Words / 5 PagesSubmitted: February 15, 2010 -
Promotional Strategy
Promotional Strategy Spalding NBA Dual Action Infusion Street Basketball Introduction The Spalding NBA Dual Action Infusion Street Basketball is a product which is capable of revolutionizing outdoor basketball play. Our goal is to create a promotional strategy which supports the effective launch of the product. This strategy includes identifying the appropriate target market, our promotional objectives, approach to budget, selection of promotion strategies, and a mechanism to measure the success of our strategy. Our
Rating:Essay Length: 2,927 Words / 12 PagesSubmitted: February 15, 2010 -
Riordan Problem Solution - Comprehensive Motivation and Rewards Strategy
Riordan Problem Solution Comprehensive Motivation and Rewards Strategy The Company Riordan Manufacturing, Inc. is an industry leader in the field of plastic injection molding. The company employs 550 people and has projected earnings of $46 million annually, with facilities in San Jose, California; Albany, Georgia; Pontiac, Michigan; and Hangzhou, China. Riordan’s major customers are automotive parts manufacturers, aircraft manufacturers, the Department of Defense, beverage makers and bottlers, and appliance manufacturers. (Riordan Mfg. Intranet, 2004)
Rating:Essay Length: 912 Words / 4 PagesSubmitted: February 18, 2010 -
Product Strategy Brief
PRODUCT STRATEGY BRIEF COMPANY Overview Company’s mission is to revolutionize the way growing businesses communicate. We are a new class of Internet service providing intuitive business Internet management software, Web, and access solutions that require no MIS resources or up front capital expenditures. Everything you need to get your business live on the Internet in about an hour is provided via a monthly service that you never outgrow and is never obsolete. We achieve these
Rating:Essay Length: 714 Words / 3 PagesSubmitted: February 19, 2010 -
Mgt 350 - Critical Thinking: Strategies in Decision Making
Critical Thinking MGT 350-Critical Thinking: Strategies in Decision Making Critical Thinking Critical thinking is a process of applying various skills to analyze information. Critical thinking uses rationality to distinguish between emotion and fact. This paper will discuss the definition of critical thinking, and the skills it takes to think critically. It will also provide an example of critical thinking applied to my current working environment. Finally this paper will discuss the importance and benefits of
Rating:Essay Length: 1,019 Words / 5 PagesSubmitted: February 20, 2010 -
Export Strategies
Introduction Export goods or services are provided to foreign consumers by domestic producers. Export of commercial quantities of goods normally requires involvement of the Customs authorities in both the country of export and the country of import. (Mancha Navarro, 2001) The advent of small trades over the internet such as through Amazon, e-Bay and the like, have largely by-passed the involvement of Customs in many countries due to the low individual values of these trades.
Rating:Essay Length: 1,013 Words / 5 PagesSubmitted: February 21, 2010 -
Marketing Strategies for Perodua
Executive Summary This marketing report briefly analyses the marketing approach of Perusahaan Otomobil Nasional Kedua (PERODUA), in this analysis, the various marketing activities such as product development, distribution, pricing, advertising and market research of the company is critically evaluated. The report also evaluates the company's current position against the automotive industry and its competitors. A concise insight into the consumer's perception of the brand is also investigated. The contents contained herein is not exhaustive of
Rating:Essay Length: 431 Words / 2 PagesSubmitted: February 21, 2010 -
Coca Cola Marketing Strategy
Coca-Cola Case Study 1. SWOT ANALYSIS: Strengths Coca-Cola has been an intricate part of American culture for over a century. The product's image is laden with sentimentality, and this is an image many people have taken deeply to heart. The Coca-Cola image is displayed on T-shirts, hats, and collectible memorabilia. This extremely recognizable branding is one of Coca-Cola's greatest strengths. "Enjoyed more than 685 million times a day around the world Coca-Cola stands as a
Rating:Essay Length: 769 Words / 4 PagesSubmitted: February 22, 2010 -
Critical Thinking: Strategies in Decision Making
Ethical Decision-Making Critical Thinking: Strategies in Decision Making Ethical Decision-Making In today’s business and personal world, ethical decisions are made on a daily basis. Most of these decisions are based on company ground rules. The others are based on personal ground rules. All decisions can have a number of ground rules that help us determine whether our decision is ethical or unethical. Each decision whether it is based on company or personal ground rules
Rating:Essay Length: 507 Words / 3 PagesSubmitted: February 23, 2010 -
Canadian Imperial Bank of Commerce Wireless Strategy
Canadian Imperial Bank of Commerce Wireless Strategy The case focuses on a new wireless banking project launch for the Canadian Imperial Bank. It gives the reader a chance to make decisions on which wireless devices to support; whether or not to partner with one or more telecommunication carriers; and what wireless services to offer. The case provides constraints due to limited resources and time. Kevin Lasitz is faced with what mix of alternatives will lead
Rating:Essay Length: 324 Words / 2 PagesSubmitted: February 24, 2010 -
Strategies for Resolving Team Conflict
Running head: STRATEGIES FOR RESOLVING TEAM CONFLICT Strategies for Resolving Team Conflict Strategies for Resolving Team Conflict Dealing with conflict is always a challenging situation, which requires team members to be integrated into a single, organized unit (Bolger, 2003). Conflict among teams is bound to occur no matter how much one tries to avoid it. While resolving all conflicts is not possible, these conflicts can be dealt with using the correct methodology. To address team
Rating:Essay Length: 1,023 Words / 5 PagesSubmitted: February 25, 2010 -
Assignment Brief: Compare and Contrast the Strategies of Boeing and Airbus in the Civil Aviation Industry.
1.0 Introduction This final assignment in the Strategic Management module is going to focus on the strategic approaches taken by Boeing and Airbus. The assignment will first present a brief overview of the organisations respective histories along with an overview into both businesses’ current position in the civil aviation industry. Next there will be an examination of how the two companies are structured, along with their position in the market and how their presence affects
Rating:Essay Length: 479 Words / 2 PagesSubmitted: February 25, 2010