Customer Satisfaction Essays and Term Papers
Last update: July 29, 2014-
Customer Lifetime Value Analysis
Q1) Less than $50 year 0 year 1 year 2 year 3 year 4 year 5 0 1 2 3 4 5 customers 4657 4046 1918 970 927 820 revenue 148278.9 151464.8 109129.4 71418.95 68788.16 58617.59 Profit (without mailing cost) 62277.13 63615.22 45834.33 29995.96 28891.03 24619.39 mailing cost 3958.45 27942 27942 27942 27942 27942 net profit 58318.68 35673.22 17892.33 2053.959 949.0272 -3322.61 discount 0.1 0.1 0.1 0.1 0.1 0.1 npv profit 58318.68 32430.2 14787.05 1543.17
Rating:Essay Length: 577 Words / 3 PagesSubmitted: December 13, 2009 -
The Impact of Employee Satisfaction on Business Outcomes
Introduction Let me tell you a little story. Randy, who works for Gunderson as an equipment designer, is an unhappy employee. He has worked for Gunderson for 16 years, first starting out as a AutoCAD designer, drawing freight trains for manufacturing, and moving into an equipment designer position, designing braking systems for freight trains. He has been unhappy in his job for the whole time because of the divide that he feels with his boss.
Rating:Essay Length: 833 Words / 4 PagesSubmitted: December 13, 2009 -
Customer Contact
Abstract Working in a telecommunication company one would believe that the communication within the organization would flow smoothly. This is not always the case though. An example would be our account documentation process. There are some discrepancies between departments on what is required in comments and who is able to asses specific remark on user accounts. The purpose of this paper is to outline and review the remark process for Verizon Wireless in regards to
Rating:Essay Length: 1,759 Words / 8 PagesSubmitted: December 14, 2009 -
Cocoa Customs Cause Aids Worries Ghana
Kumasi, Ghana is located in Africa. Ghana is one of the poorest countries in the world so when a good harvest comes they rejoice. Citizens of Ghana harvest cocoa for a living. When a good harvest comes they celebrate by marrying new wives or spending their profits on prostitutes. The reasoning for their celebration is because they want to show off their rare resources. Ghana is the world’s second largest cocoa producer. Workers and
Rating:Essay Length: 996 Words / 4 PagesSubmitted: December 17, 2009 -
Custom Fabricators, Inc - Week 2
Custom Fabricators, Incorporated Since its release in 1994, the North American Free Trade Agreement (NAFTA) has impacted the manufacturing sector in the United States. Manufacturing organizations such as Custom Fabricators, Inc (CFI) have been forced to find ways to cut costs to remain competitive. In the United States, NAFTA has contributed to the reduction of employment in high- wage traded-goods industries, growing wage inequality, and a steady decline in demand for workers without a college
Rating:Essay Length: 1,123 Words / 5 PagesSubmitted: December 17, 2009 -
The Importance of Analyzing Customer Profitability
The Importance of Analyzing Customer Profitability BADM 603 July 30, 2007 Every for-profit business has one main goal: to maximize profits by selling as much of its products or services to as many customers as possible. It seems logical to think that the more customers that a business has, the more profitable the company will be. However, business managers should also be aware that some customers are more profitable to the company than others. Managers
Rating:Essay Length: 1,585 Words / 7 PagesSubmitted: December 18, 2009 -
Customer Relationship Management
Introduction Customer Relationship Management (CRM) is an important part of any companies' sales mix. As part of a sales mix, companies must have a strong sales team; a well planned and executed marketing strategy, and a method to record pertinent information to manage customer relations. A CRM system is an important part in any company. They have a variety of uses from holding basic information such as names and address, to holding other information including
Rating:Essay Length: 1,196 Words / 5 PagesSubmitted: December 18, 2009 -
Job Satisfaction and Dissatisfaction
JOB SATISFACTION AND DISSATISFACTION By Bambang Fahruddin, S.Pd Posted: May 29th, 2008 INTRODUCTION The discussion of job satisfaction and dissatisfaction is largely generated from the theories proposed by Maslow which is known with the so call “the needs theory” and Herzberg’s theory that is called “two-factor theory” or “hygiene theory”. Both job satisfaction and dissatisfaction are assumed critical for the organizations to manage since they absolutely affect the productivity as well as the effectiveness of
Rating:Essay Length: 3,655 Words / 15 PagesSubmitted: December 18, 2009 -
Assessment of Consumer Satisfaction of Dhl in China
1.Introduction. 2.Procedures. 3.Findings: a.Background and Brief Introduction b.The Service Range c. The Main Service Items d. The Service Coverage e. The Service Costs f. Competition g. Questionnaire Results 4.Conclusions. 5.Recommendations. 6.Appendixes:Questionnaire about the consumer satisfaction of services of DHL in China 1.Introduction As requested, this report is based on an market research on the consumer satisfaction of the services of DHL in China. This report gives an introduction of its services and reveals the benefits
Rating:Essay Length: 2,052 Words / 9 PagesSubmitted: December 19, 2009 -
Can Customer-Centric E-Business System Achieve Competitive Advantage for Airline Industry?
Can Customer-Centric E-Business System Achieve Competitive Advantage for Airline Industry? Mr Hongwei Jiang [HREF1], School of Aerospace, Mechanical, and Manufacture Engineering [HREF2] , GPO Box 2476V, RMIT University [HREF3], Victoria, 3001, Australia.george.jiang@rmit.edu.au Abstract The main objective of this study is to provide significant new insights into the development and implementation of e-business strategies that will lead airlines to a competitive advantage. The success of application of e-business strategy to airline industry depends on the value
Rating:Essay Length: 5,256 Words / 22 PagesSubmitted: December 20, 2009 -
Understanding and Fostering Relationships with Customers
Today’s market has proven to be increasingly challenging to new and existing businesses. Because of the challenges that these businesses face with their customer base and the marketplace, whether it be trying to retain customers, gain new ones or just to keep up with the ever changing times, it has become vital for sellers to successfully market and promote their product or service. This cannot be done if one does not make an attempt to
Rating:Essay Length: 1,205 Words / 5 PagesSubmitted: December 21, 2009 -
Report of Consumer Satisfaction of McDonald's
Contents Page Section No. 1. Introduction 2. Procedures 3. Findings a) Background of McDonald's b) Mission of McDonald's c) McDonald's menu items d) Measures for consumer services by McDonald’s e) Delivery service f) Competitions g) Consumer’s complaints h) Questionnaire results 4. Conclusions 5. Recommendations 6. Appendixes: Questionnaire about the consumer satisfaction of services of McDonald’s in Changsha 1. Introduction As requested, this report is based on a market research on the consumer satisfaction of the
Rating:Essay Length: 1,171 Words / 5 PagesSubmitted: December 21, 2009 -
Why Give the Customers What They Want?
With all the different types of businesses out now, there are many that have different advantages for different areas then others. Some businesses have no choice but to give in to certain advantages. It is something that makes all the business sense to keep doing its normal business strategies but maybe there are ways to gain those lost advantages. The advantage of businesses to provide their service to the majority of their customers any time
Rating:Essay Length: 1,435 Words / 6 PagesSubmitted: December 22, 2009 -
Walmart Customer Drive
WAL-MART Customer-driven marketing strategy The company, based in Bentonville, Ark., has reached such enormous size that it has been compared to General Motors in the 1950s and Standard Oil in the early decades of the 20th century. The Federal Reserve Bank of Dallas, told the New York Times recently that "Wal-Mart is the greatest thing that ever happened to low-income Americans. They can stretch their dollars and afford things they otherwise couldn't." Wal-Mart ranked number
Rating:Essay Length: 1,074 Words / 5 PagesSubmitted: December 23, 2009 -
Internet, Internationalisation and Customer Value Creation - the Case of Medical Information on the Internet
Internet, Internationalisation and Customer Value Creation - The Case of Medical Information On the Internet Introduction During the late 1990s, when the Internet became widely used and accessible, it was something like a Klondike period for web-based business. There was an entrepreneurial spirit to question much of the established business and industry logic made possible by the technology and a rich supply of venture capital. Many new business ventures were launched aimed at selling and
Rating:Essay Length: 2,931 Words / 12 PagesSubmitted: December 23, 2009 -
Automated Customer Service: Advantages Outweigh Disadvantages
Automated Customer Service: Advantages Outweigh Disadvantages The marketplace in the world today is more competitive than ever before. Businesses are trying to increase profits and lower operating costs. Stockholders are insisting that companies make money, thus increasing their stock portfolios. Consumers are busier than at any point in the history of man. They work longer hours and try to squeeze more extracurricular activities into their evenings. Into this arena has come the automated customer service
Rating:Essay Length: 1,047 Words / 5 PagesSubmitted: December 28, 2009 -
Improving Customer Service
Running head: IMPROVING CUSTOMER SERVICE BAKER COLLEGE CENTER FOR GRADUATE STUDIES On-Line Masters of Business Administration Assignment for course: BUS 576 Training and Development Submitted to: April Flanagan Submitted by: Chieoma Shabazz Location of Course: On-Line Date of Course Meeting: December 11, 2006 Date of Submission: December 11, 2006 Title of Assignment: Improving Customer Service Certification of Authorship: I certify that I am the author of this paper and that any assistance I received in
Rating:Essay Length: 1,882 Words / 8 PagesSubmitted: December 28, 2009 -
Exception Customer Service
Running Head: Exception Customer Service Exceptional Customer Service Diana Girgis University of California, Irvine 194W Kara Thorson March 14, 2007 Abstract This qualitative research examined the factors that contribute to exceptional customer service. It aimed at distinguishing which companies valued customer service in comparison to other companies, specifically, how Enterprise Rent-a-Car values their customer service. In addition, customers, who were randomly selected, that used this company were interviewed about the customer service and how certain
Rating:Essay Length: 4,326 Words / 18 PagesSubmitted: December 29, 2009 -
Banking Industry Marketing Tools and Customer Service Evaluation
Banking Industry Marketing Tools and Customer Service Evaluation One of the main problems with large companies is they tend to lose touch with their customers and begin to see them as just "numbers on a page." What they fail to realize is there's no "accounting formula" to tell them just how important "happy customers" really are. The most utilized form of research on the internet is Quantitative Research. This involves collecting electronic information from
Rating:Essay Length: 429 Words / 2 PagesSubmitted: December 31, 2009 -
The Managerial Problem of the Disgruntled Customer
The Managerial Problem of the Disgruntled Customer The problem for managers is miscommunication between managers and customer lack of listening, lack of willingness to compromise, and a lost of temper. Such problems are avoidable and can be stopped if the two parties work together to solve the problem. In every business there are going to the times when the rules clash with the wants of he customer. Lack of listening can and usually is
Rating:Essay Length: 428 Words / 2 PagesSubmitted: January 5, 2010 -
How Does Ben Lawson's Custom Fabricators, Inc., Create Value for Orleans?
1. How does Ben Lawson’s Custom Fabricators, Inc., create value for Orleans? Custom Fabricators Inc. has a very companionable relationship to Orleans. Orleans Elevator is a subsidiary of United Technologies and provides Custom Fabricators Inc. with a monthly schedule of their products and these are produced by order and delivered either to the nearby Orleans plant site or directly to the construction location. Custom Fabricators Inc. creates value for Orleans by delivering quality and great
Rating:Essay Length: 1,084 Words / 5 PagesSubmitted: January 6, 2010 -
Importance of Understanding Customer Motives
Importance of understanding customer motives The task of marketing is to identify consumers’ needs and wants accurately, then to develop products and services that will satisfy them. For marketing to be successful, it is not sufficient to merely discover what customers require, but to find out why it is required. Only by gaining a deep and comprehensive understanding of buyer behaviour can marketing’s goals be realised. Such an understanding of buyer behaviour works to the
Rating:Essay Length: 2,920 Words / 12 PagesSubmitted: January 8, 2010 -
Understanding Job Satisfaction Loyalty and Commitment
Retention Things aren’t the same as they used to be at the workplace. Today’s workforce works much differently and also thinks much differently than they did a while back. Years ago people looked to get a job as soon as they graduated high school or college and hoped to stay there for the rest of their life. All they wanted was a stable job that could provide for them and their family. They didn’t care
Rating:Essay Length: 1,480 Words / 6 PagesSubmitted: January 9, 2010 -
Sony Customers Usa
In September 2002, the leadership of Sony Electronics USA was searching for the right organizational structure to implement a new segmentation strategy. They wanted a structure that maintained the links with Sony Japan, yet allowed them to move forward with their new strategy. At the time, Sony Electronics USA was the sales, marketing and distribution arm of the Sony Corporation in the United States. The structure of Sony Electronics USA mirrored the structure of the
Rating:Essay Length: 763 Words / 4 PagesSubmitted: January 9, 2010 -
Custom Chip Written Analysis
Written Analysis of Case (Custom Chip, Inc.) Summary Custom Chip, Inc case describes the situation of a company where lack of coordination and cooperation among different departments is hindering them to achieve their common or ultimate goal as a single business entity. Applications engineering, product engineering and manufacturing are all inclined towards achieving their individual objectives and timelines rather than collaborating and synergizing their efforts in order to attain a common goal of effective production
Rating:Essay Length: 1,595 Words / 7 PagesSubmitted: January 11, 2010