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Last update: July 7, 2014
  • Nike Case Study

    Nike Case Study

    1. History of Nike Over 50 years ago, Bill Bowerman and Phil Knight shared a vision of producing high quality footwear so they joined forces to start a small footwear company. The company was so small, that the first distribution center was located in the trunk of Knight’s car. Regardless of their inauspicious early years, the duo remained focused and developed innovative designs and creative marketing campaigns transformed their company into one of the world’s

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    Essay Length: 3,530 Words / 15 Pages
    Submitted: December 13, 2009 By: Mike
  • Zen Case

    Zen Case

    3 above. Determine when each order will be ready and the average time from order receipt to delivery if orders for one dozen cookies each arrive according to the following schedule: 6.03 pm Chocolate Chip, 6.05 pm, 6.07 pm, 7.36 pm and 7.38 pm all Peanut Butter, and 7.40 pm Chocolate Chip. Compare these results with those obtained above. 5. Continuing question 4, Kristen is experimenting with two varieties of a new kind of Rich

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    Essay Length: 314 Words / 2 Pages
    Submitted: December 13, 2009 By: Mike
  • Fred Stern & Co Acc492 Case Study

    Fred Stern & Co Acc492 Case Study

    Week Five Case Studies Team D ACC 492 January 15, 2007 CASE 8.1 FRED STERN & COMPANY, INC. 1. Observers of the accounting profession suggest that many courts attempt to Ў§socializeЎЁ investment losses by extending auditorsЎ¦ liability to third-party financial statement users. Discuss the benefits and costs of such a policy to public accounting firms, audit clients, and third-party financial statement users, such as investors and creditors. In your view, should the courts have the

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    Essay Length: 2,202 Words / 9 Pages
    Submitted: December 13, 2009 By: Anna
  • Ikea Case Study

    Ikea Case Study

    We all know the trouble of moving into a new house/apartment -- packing up all the things, furniture, kitchen machines and fish bowls and storing them in a big truck which then takes us to the new home where we set them all up, most of them broken, the rest of them in a different color than the new home's curtains. But there's a solution for that, two even, if you decide to buy new

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    Essay Length: 853 Words / 4 Pages
    Submitted: December 13, 2009 By: Mike
  • Case on Wipro

    Case on Wipro

    360 degree Appraisal in Wipro. DGM02 – Human Resource Management Biswanath Sen Gupta Regn. No: 2700100018 All India Management Association – Centre for Management Education Management House 14, Institutional Area, Lodhi Road, New Delhi 110003, India Tel: 011 - 24617354, 24617355, 24618107, 24618127 Fax: 011- 24626689 INTRODUCTION In 1966, at the age of 21, Premji took on the mantle of leadership of Wipro. He began his stint in Wipro with a simple Vision – to

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    Essay Length: 2,551 Words / 11 Pages
    Submitted: December 13, 2009 By: Mike
  • Li Ning Marketing Case Study

    Li Ning Marketing Case Study

    In its mission statement, Li-Ning vision is to be Ў§a world's leading brand in the sports goods industry.ЎЁ While it is obvious that Li-Ning has been hugely successful in maintaining its brand image and sales growth in China, I believe that Li-Ning can further improve its market share by positioning themselves differently from the top 2 player in the industry: Nike and Adidas, by exploiting its comparative advantage over these multinational companies. The primary target

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    Essay Length: 567 Words / 3 Pages
    Submitted: December 13, 2009 By: Jack
  • Apple Computer Inc. Case Study

    Apple Computer Inc. Case Study

    Apple Computer Inc. Executive Summery Apple’s main business is in the design, manufacture, and marketing of personal computers and related software worldwide. It also designs, develops, and markets a line of portable digital music players along with related accessories and services, including the online distribution of third-party music and audio books. Prior to 2004 Apple’s earnings were relatively small compared to its two top competitors, Microsoft and Dell. In 2004 the company enjoyed an explosion

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    Essay Length: 693 Words / 3 Pages
    Submitted: December 13, 2009 By: Artur
  • Nike Vs Adidas, Market and Comprehensive Competition Analysis and Case Study

    Nike Vs Adidas, Market and Comprehensive Competition Analysis and Case Study

    Nike vs Adidas, market and comprehensive competition analysis and case study EXECUTIVE SUMMARY Since the birth of the Internet in 1969 to its commercial adoption in the 1990s, the World Wide Web has enabled businesses and consumers to connect with one another to exchange and share information, anywhere and anytime. The web has provided consumers and businesses with enormous advantages by reducing the transaction time and increasing the level of convenience. As we leap into

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    Essay Length: 675 Words / 3 Pages
    Submitted: December 13, 2009 By: Victor
  • Starbucks Corporation Case Study

    Starbucks Corporation Case Study

    As the largest multinational coffee company in the world, the Starbucks Corporation is arguably a perfect picture of a group-oriented successful business. A corporation of this magnitude is gaining recognition across the globe for the very principals the company was originally built upon. The Starbucks mission statement reflects the company’s growth and eagerness to flourish in the upcoming years. The statement is as follows, “Establish Starbucks as the premier purveyor of the finest coffee in

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    Essay Length: 1,207 Words / 5 Pages
    Submitted: December 13, 2009 By: Victor
  • Learning Team Case Study

    Learning Team Case Study

    Learning Team Case Study Team A selected a situation that Shannon Payne is currently experiencing at her workplace. The problem is with the two-person accounting department where the person in charge has poor interpersonal communication skills and the other member of the accounting department just fills in as-needed. The problem occurred when the company had some problems with the company’s credit card; therefore, causing problems with ordering parts as well as using UPS to ship

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    Essay Length: 1,015 Words / 5 Pages
    Submitted: December 13, 2009 By: Jack
  • Toyota Motor Corporation Case Study

    Toyota Motor Corporation Case Study

    Toyota Motor Corporation operates in the automotive industry worldwide. It engages in the design, manufacture, assembly, and sale of passenger cars, recreational and sport-utility vehicles, minivans and trucks, and related parts and accessories. The company offers hybrid vehicles primarily under the Prius brand, which run on a combination of gasoline and electric power. Its products also comprise conventional engine vehicles, including subcompact and compact cars consisting of Corolla sedan and Yaris brands; mini-vehicles, passenger vehicles,

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    Essay Length: 981 Words / 4 Pages
    Submitted: December 13, 2009 By: Jon
  • Case 14

    Case 14

    Download the original attachment Case 14 drkoop.com I. CASE ABSTRACT The case discusses how drkoop.com came into existence and how the Web has started a movement that has fundamentally changed the health care industry. Where medical information once was reserved for those pursuing years of medical training or in expensive and/or hard to get medical resources books, now medical Web sites represent one of the most visited spaces on the World Wide Web. The success

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    Essay Length: 293 Words / 2 Pages
    Submitted: December 14, 2009 By: Mike
  • Case Analysis of Subway Sandwich

    Case Analysis of Subway Sandwich

    Case analysis of Subway Sandwich Introduction: In the summer of 1965, Subway began its humble start in the quick service restaurant industry (QSR) in Bridgeport Conn. Fred Deluca was a young man looking for a way to pay for school, and Dr. Peter Buck was a man willing to write a one thousand dollar check that started the original Subway Sandwich shop. Today that one-thousand dollar investment is worth 5.7 billion worldwide sales, and over

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    Essay Length: 290 Words / 2 Pages
    Submitted: December 14, 2009 By: David
  • “crafting a Vision at Daimler-Chrysler” Case Analysis

    “crafting a Vision at Daimler-Chrysler” Case Analysis

    In reviewing this article it was observed that some employees were skeptical of the merger between Chrysler and Daimler-Benz. Daimler-Benz employees were proud of the elite image and were concerned about having that tarnished by another company. Chrysler employees voiced concerns about the addition of a foreign partner to one of America’s auto manufacturers. Employees needed reassurance that this merger was going to be a success! In light of all the adversity both companies faced

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    Essay Length: 773 Words / 4 Pages
    Submitted: December 14, 2009 By: Steve
  • Ben & Jerry's Case Study

    Ben & Jerry's Case Study

    Ben & Jerry's was experiencing a steady growth within their sales figures from 1990 to 1993. However, In March 1994, Cost of Sales increased approximately $9.6 million or 9.5% over the same period in 1993, and the overall gross profit as a percentage of net sales decreased from 28.6% in 1993 to 26.2% in 1994. This loss might have been a result of several reasons, such as high administration and selling costs, a negative impact

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    Essay Length: 2,593 Words / 11 Pages
    Submitted: December 14, 2009 By: Steve
  • Delta Case Analysis

    Delta Case Analysis

    Identify the important facts surrounding the case Delta does business globally in 503 cities in 94 countries and is the third largest airline in the United States. In 2003, Delta’s daily needs included 7.3 million gallons of fuel, 109,000 meals and snacks, 151,000 bottles of water, 87,000 cans of soda, and 219,000 pounds of ice. Its daily operations also required large amounts of information relating to such areas as flight schedules, gate information, baggage handling,

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    Essay Length: 1,111 Words / 5 Pages
    Submitted: December 14, 2009 By: Janna
  • Robin Hood Case Questions

    Robin Hood Case Questions

    Robin Hood 1. The organizations original mission is revenge. The mission should be evolved into "rob from the rich- give to the poor," because that is the main reason the Merrymen were formed and gathered like-minded men who wanted to rob from the rich and give to the poor. It is hard to decide to change the mission statement and to what. Many aspects will have to be taken into consideration. However, the mission statement

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    Essay Length: 530 Words / 3 Pages
    Submitted: December 14, 2009 By: Andrew
  • Ebay Shutdown Case Study

    Ebay Shutdown Case Study

    EBay shutdown its Asian Web sites realizing that China and Japans, fast growing internet auction market was difficult to master. Also, eBay did a terrible job of marketing its services with the intent of becoming the major leader in the Asian auction markets. Moreover, eBay made the same error that most foreign companies did. The company faulted in developing its web site into a consistent Asian template. Ebay thought that its leading brand image would

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    Essay Length: 975 Words / 4 Pages
    Submitted: December 14, 2009 By: regina
  • Case Study Faith Hospital

    Case Study Faith Hospital

    Faith Hospital is in need for some positive changes. As with many health care institutions the need to change to better meet the demands and expectations of our patients and our community is always there. These changes will help Faith hospital become a stronger force within the medical community. And allow our staff to continue to serve and help others live longer and healthier lives for many years to come. This hospital needs to be

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    Essay Length: 1,555 Words / 7 Pages
    Submitted: December 14, 2009 By: Mike
  • Aropostale Inc Case Study

    Aropostale Inc Case Study

    Description of sponsoring firm Aйropostale, Inc. is a mall-based, specialty retailer of casual apparel and accessories, principally targeting 11 to 18 year-old young women and men. The company provides customers with a focused selection of high-quality, active-oriented, fashion basic merchandise at convincing values. Aйropostale maintains control over its proprietary brands by designing, marketing and selling all of its own merchandise. Aйropostale products are currently purchased only in its stores, on-line thorough its website (www.aeropostale.com) or

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    Essay Length: 1,463 Words / 6 Pages
    Submitted: December 14, 2009 By: Kevin
  • The Ice-Fili Public Limited Case Study

    The Ice-Fili Public Limited Case Study

    Introduction The Ice-Fili Public Limited Company rightly deserves to be considered one of the oldest ice-cream producers in Russia. The Ice-Fili is one of Russia’s most famous and admired companies, both because of its entrepreneurial success and socially progressive vision. In its present form, it was incorporated on the basis of Frozen Products Plant No. 8, which was set up 65 years ago with support from Anastas Mikoyan, a popular and influential political figure. The

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    Essay Length: 574 Words / 3 Pages
    Submitted: December 14, 2009 By: Vika
  • The Pinto Case

    The Pinto Case

    This story tells the case of the 3 girls who died in an accidedent of a ford pinto, being one of some many victims of this car, which had been publicly known already for its readiness to fire in low-speed rear-end collsioions. this case was the most famous of them, as it resulted in prosectutions of criminal conduct against ford motors. f) In this case, there are 6 different parites relevant to this case: 1-

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    Essay Length: 868 Words / 4 Pages
    Submitted: December 14, 2009 By: Mike
  • How to Study a Case

    How to Study a Case

    HOW TO STUDY A CASE Introduction Remember that learning by the case-study method depends much more on interchange among students than it does upon solitary study. It is a participatory method of learning, and both students and instructor bear a responsibility to the entire class to share their insights and points of view. Careful presentation is not in order to insure a good grade, but rather to prepare to learn and to help others learn

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    Essay Length: 310 Words / 2 Pages
    Submitted: December 14, 2009 By: Steve
  • Case Study Tv Guide

    Case Study Tv Guide

    L.A. Gear is an athletic shoe manufacturer that is struggling in the athletic footwear industry. The company is ranked number three following Nike and Reebok. L.A. Gear is well known to its female customers due to their fashionable shoe line. To be able to gain some ground on the other shoe manufacturers L.A. Gear is going to have to develop a men’s shoe line and capture some of the male buyers. This is not going

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    Essay Length: 1,168 Words / 5 Pages
    Submitted: December 15, 2009 By: David
  • A Case Study on Wal-Mart Stores Inc

    A Case Study on Wal-Mart Stores Inc

    Wal-Mart: Staying on Top of the Fortune 500 I. Background Last year, Wal-Mart had revenues of $191 billion. Wal-Mart's 2002 sales topped $218 billion, with sales growth at 13.8 %. Its 2002 net income was $ 6.7 billion, a growth of 6 %. Wal-Mart has 1,283,000 employees, as of 2002; a growth of 11.2 % (www.fortune.com). Wal-Mart is the largest retail store in the United States, and is larger than any other retail chain in

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    Essay Length: 9,701 Words / 39 Pages
    Submitted: December 15, 2009 By: Artur