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Last update: June 23, 2014
  • Kuiper Leda Case Study

    Kuiper Leda Case Study

    Kuiper Leda Terri Estrada University of Phoenix ON05MBA06B; MBA/550 David Gobeli April 26, 2006 Situation Analysis and Problem Statement Kuiper Leda is a supply chain manufacturer of Electronic Control Units (ECU) who also assembles Radio Frequency Identification Devices (RFID). These devices are used to facilitate inventory control for many companies. Midland Motors, an American Original Equipment Manufacturer (OEM) purchases these products in big quantities from Kuiper Leda as well as other OEM’s.. Kuiper Leda has

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    Essay Length: 1,084 Words / 5 Pages
    Submitted: December 2, 2009 By: Steve
  • The Schiavo Case

    The Schiavo Case

    In 1990, Theresa "Terri" Schiavo collapsed in her home in St. Petersburg, FL, suffered respiratory and cardiac arrest, and went into a coma. When she emerged from her coma, ten weeks later, she suffered severe brain damage due to a lack of oxygen to the brain for a prolonged period of time. This left Terri in a vegetative state where she did not demonstrate a constant cognizance of herself or surroundings.One year later, Terri was

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    Essay Length: 968 Words / 4 Pages
    Submitted: December 2, 2009 By: Top
  • The Impact of the Judicial Decision in the Case of Rodriguez V. B.C. (attorney General) on Canadian Law and the Rights of Citizens

    The Impact of the Judicial Decision in the Case of Rodriguez V. B.C. (attorney General) on Canadian Law and the Rights of Citizens

    I believe that the impact of the judicial decision in Rodriguez v. B.C. (Attorney General) is that any changes in the law will now have to come from Parliament and that, until any changes are made, anyone convicted of assisting in a suicide will face up to 14 years in prison. I believe that its impact on the rights of citizens is that citizens who are unable to physically commit suicide will be unable

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    Essay Length: 469 Words / 2 Pages
    Submitted: December 2, 2009 By: Victor
  • Winona Ryder Steals the Show: Public Relations Case Study

    Winona Ryder Steals the Show: Public Relations Case Study

    Winona Ryder: Public Relations Case Study By the mid-1990s, Winona Ryder, a fresh-faced young actress, was one of the most prominent screen starlets of the time. She had many hit movies under her belt, including “Heathers”, “Edward Scissorhands”, “Beetle Juice”, and “Reality Bites”. Ryder, a native of Minnesota, was on top of the world. However, a few years down the line, Ryder had a brush with the law that was widely publicized. Both negative and

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    Essay Length: 1,047 Words / 5 Pages
    Submitted: December 3, 2009 By: Jack
  • Nike - Financial Ratio Analysis

    Nike - Financial Ratio Analysis

    Nike, Inc. Financial Ratio Analysis In assessing the significance of various financial data, experts engage in financial analysis, the process of determining and evaluating financial ratios. A ratio is a relationship that indicates something about a company's activities, such as the ratio between the company's current assets and current liabilities or between its accounts receivable and its annual sales. The basic source for these ratios is the company's financial statements that contain figures on assets,

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    Essay Length: 2,366 Words / 10 Pages
    Submitted: December 3, 2009 By: Monika
  • Malvo Case, Death Penalty - Should Minors Be Put to Death for the Crimes They Commit?

    Malvo Case, Death Penalty - Should Minors Be Put to Death for the Crimes They Commit?

    Malvo Case: Beltway Sniper Issue: Should minors be put to death for the crimes they commit? Relevance to Case At Hand: Malvo was 17 when him and his accomplice (Muhammad) killed more than four people in a sniping spree. I believe that Malvo's major influence was Muhammad, 41. Malvo did most of the shooting, but as an adolescent it may not seem fair to be put to death. As a minor, it is so easy

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    Essay Length: 1,538 Words / 7 Pages
    Submitted: December 3, 2009 By: Fatih
  • The Montana Mountain Biking Case

    The Montana Mountain Biking Case

    The Montana Mountain Biking Case Montana Mountain Biking Company has been in business for 16 years providing guided mountain biking trips at four locations in Montana. The success of the company is linked to retaining its customers. Eighty percent of the customers who sign up for the one week guided mountain biking expedition are repeat customers (University Of Phoenix, 2007). An important part of any marketing plan is to understand the customer relationship because ultimately,

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    Essay Length: 1,263 Words / 6 Pages
    Submitted: December 3, 2009 By: Tommy
  • Matching Dell Case Analysis

    Matching Dell Case Analysis

    MATCHING DELL CASE ANALYSIS This analysis describes the case of computer and peripherals industry especially the successful management of Dell Computer Corporation which grew twice as fast as its major rivals like Compaq, Gateway, Hewlett Packard and IBM. The main reason for the success of Dell was their “Direct Model” of selling computers which eliminated all traditional channels like distributors, resellers and retailers. Traditionally all its competitors like IBM, HP, and Compaq etc. used reseller,

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    Essay Length: 1,931 Words / 8 Pages
    Submitted: December 3, 2009 By: Mike
  • Stephen Truscott Case

    Stephen Truscott Case

    The lack of the basic values of our Justice system- The Right to a fair trial and Presumption of innocence, has profoundly affected the course and the result of the Steven Truscott trial. Evidence, something that can greatly help turnover a conviction did the opposite for Steven Truscott. Uncertain witnesses who helped the prosecution's case were considered more reliable than those who were certain. Moreover, the role of the police and their conduct towards the

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    Essay Length: 893 Words / 4 Pages
    Submitted: December 3, 2009 By: Monika
  • Ethics Case

    Ethics Case

    Erin Brockovich-Ellis (born June 22, 1960) is an American legal clerk who, despite the lack of a formal law school education, was instrumental in constructing a case against the $28 billion Pacific Gas and Electric Company (PG&E), of California in 1993. Since the release of the movie that shares her story and name, she has hosted Challenge America with Erin Brockovich on ABC and Final Justice on Lifetime. She is the president of Brockovich Research

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    Essay Length: 446 Words / 2 Pages
    Submitted: December 3, 2009 By: Steve
  • National Semiconductor Case

    National Semiconductor Case

    From a business perspective, working under government contracts can be a very lucrative proposition. In general, a stream of orders keep coming in, revenue increases and the company grows in the aggregate. The obvious downfalls to working in this manner is both higher quality expected as well as the extensive research and documentation required for government contracts. If a part fails to perform correctly it can cause minor glitches as well as problems that can

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    Essay Length: 2,315 Words / 10 Pages
    Submitted: December 3, 2009 By: Stenly
  • Zara Case Study

    Zara Case Study

    Content Introduction…………………………………………………………………………………….2 1. The product………………………………………………………………………………..3-4 2. About ZARA……………………………………………………………………………...5-6 2.1 Market Share……………………………………………………………………………..6-7 2.2 Competition…………………………………………………………..…………………….7 3. Timetable……………………………………………………………………………………8 Conclusion……………………………………………………………………………………..9 Bibliography…………………………………………………………………………………..10 Introduction During the course of the module I decided to focus on the high street retailer ZARA with a main focus on their winter shorts. In order to obtain more information about their design process I will try to get in touch with the company headquarters to systematically explain the production procedure. Following, there is an example of

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    Essay Length: 946 Words / 4 Pages
    Submitted: December 3, 2009 By: Kevin
  • Marketing Audit Ўv Nike, Inc.

    Marketing Audit Ўv Nike, Inc.

    Biography page 1 Personal Biography My name is Jimmy Chao and I am 32 years old. I presently live in Scarborough, Ontario where I have been for the past ten years. Compared to Phoenix, Arizona where I came from, this place is very quiet and peaceful. Having an interest in technology, I studied computer science in Melbourne, Australia from 1990 to 1993. However when I first came to Canada, I had difficulty finding a

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    Essay Length: 2,502 Words / 11 Pages
    Submitted: December 4, 2009 By: Jon
  • Ikea Group Case Study

    Ikea Group Case Study

    Executive summary IKEA group is undoubtedly one of the top furniture retailers in the world. With its unique combination of form, function and affordability, IKEA distinguished itself from other furniture retailers. With its overwhelming success in Europe, IKEA entered the American market with the hope of continuing its success. Though not very successful initially, through its market research and impulsive advertisements, IKEA captured major market share in the US market and also the reputation of

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    Essay Length: 340 Words / 2 Pages
    Submitted: December 4, 2009 By: Bred
  • Real Madrid Marketing Harvard Business Case

    Real Madrid Marketing Harvard Business Case

    Florentino Perez had been elected for the second times in June 2000 as the president of Real Madrid. Perez had promised to turn around the club’s finance, bring in world class talent, and extent the club’s brand around the world through multiple channels. Under Perez management, Real Madrid had mission to nurture and project the club brand worldwide. But Perez had some problem with his mind, these problem lead him to think twice about his

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    Essay Length: 429 Words / 2 Pages
    Submitted: December 4, 2009 By: Steve
  • Wachovia Case Study - Marketable Securities

    Wachovia Case Study - Marketable Securities

    Wachovia Corporation – Marketable Securities A i. Trading securities are securities that are bought and held principally for the purpose of selling them in the near term and are therefore held for only a short period of time. ii. Cash $1 Dividend Income $1 Interest or dividends will be reported at the date it is supposed to be received. Most payments are in cash. However, interest and dividends can be accrued in the necessary asset

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    Essay Length: 700 Words / 3 Pages
    Submitted: December 4, 2009 By: Venidikt
  • Money Change Case Study

    Money Change Case Study

    Money Change Case Study (1). What are the implications of the establishment of the euro for (a) European consumers, (b) businesses based in the EU, and (c) businesses based elsewhere in the world? According to the European Union, the benefits of the Euro include creating a single marketplace for consumer goods and services, making travel between European countries easier, creating a single financial market, integrating European countries politically, creating a macroeconomic framework, and advancing Europe’s

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    Essay Length: 1,322 Words / 6 Pages
    Submitted: December 4, 2009 By: Wendy
  • Intel: A Case Study in Corporate Branding

    Intel: A Case Study in Corporate Branding

    Perhaps the most successful technology company to balance the dual requirements of innovation and reliability in its branding is Intel. Because of the fears consumers have, when things go wrong with technology products they react disproportionately. Take the well documented example of Intel, when initial faults discovered by customers after the launch of the Pentium chip by Intel were potentially devastating,and the company was receiving up to 10,000 calls a day from dissatisfied or unhappy

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    Essay Length: 542 Words / 3 Pages
    Submitted: December 4, 2009 By: Max
  • Nike’s Marketing Operations

    Nike’s Marketing Operations

    Nike’s Marketing Operations Nike was first developed in Oregon by Phil Knight in the 1960s and founded in 1972. Nike is a major manufacturer of athletic shoes, apparel, and sports equipment. Nike markets its products under its own brand name as well as Air Jordan, Nike Golf, Team Starter, and under brands from wholly owned subsidiaries including Bauer, Cole Haan, Converse, and Hurley International. Nike’s advertisement campaigns often incorporate new sporting ideology, which often involve

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    Essay Length: 372 Words / 2 Pages
    Submitted: December 4, 2009 By: Steve
  • Nike & Reebok

    Nike & Reebok

    Company Overviews Nike In 1964 in Oregon, Phil Knight and Bill Bowerman join together to make a new enterprise; each contributed about $500 to the partnership. The company started bringing low priced and high tech athletic shoes from Japan to replace the German domination of athletic shoes in the industry. In 1971, a graphic design student created the Swoosh trademark for a $35 fee. In the same year Jeff Johnson, Blue Ribbon Sports’ first employee,

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    Essay Length: 4,038 Words / 17 Pages
    Submitted: December 4, 2009 By: Max
  • Walmart Case Study

    Walmart Case Study

    Sam Walton, a graduate fro University of Missouri in 1940, is the founder of Wal-Mart. Sam franchised his first retail store as a Ben Franklin affiliated store in Newport, Arkansas after he returned from World War II. As an ambitious businessOrganizational structure may be defined as the system of relations that subsist among a variety of positions and position holders. Formal structure is a blueprint of relations that has been knowingly deliberated and put into

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    Essay Length: 1,656 Words / 7 Pages
    Submitted: December 5, 2009 By: Anna
  • Callaway Golf Company Case Analysis

    Callaway Golf Company Case Analysis

    Callaway Golf Company 1.) The defining business and economic characteristics of the golf equipment industry can be measured by looking at the makeup of the industry itself. The case states that there are approximately 26 million Americans who play golf. 5.4 million play at least twice a month. These numbers are expected to grow by 1 to 2 percent a year until at least 2010. Of the U.S. golfers, 25% are seniors, 5.7 are women,

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    Essay Length: 1,674 Words / 7 Pages
    Submitted: December 5, 2009 By: David
  • Lulu.Com Case

    Lulu.Com Case

    Key Issue Lulu.com’s mission is to be the world’s largest and most profitable free marketplace for digital content. To this end, Lulu.com is concentrating on company growth. With limited resources, Lulu.com practically cannot pursue all its expansion alternatives and needs to limit its choice to the most profitable opportunity for the company in the short and long term. Alternatives 1. Geographic expansion into Asia 2. Improve infrastructure of the Lulu community 3. Improve financial systems

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    Essay Length: 539 Words / 3 Pages
    Submitted: December 5, 2009 By: Jessica
  • Mgmt 322 - Case Study of Euro Disney

    Mgmt 322 - Case Study of Euro Disney

    Case Study of Euro Disney (Mgmt 322) To this day, EuroDisney struggles to keep its doors open, while the American and European theme parks continue to thrive. My paper for my International Business course deals with the many problems that marked the opening of EuroDisney ... -------------------------------------------------------------------------------- For years, the Disney theme park empire was built upon three crown jewels located in California, Florida, and Japan. Combining the familiar, family-friendly characters and images upon which

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    Essay Length: 2,367 Words / 10 Pages
    Submitted: December 5, 2009 By: Mikki
  • Byte Products, Inc Case Study

    Byte Products, Inc Case Study

    Byte Products, Incorporated: Problems, Recommendations, & Commitment Mary R. Johnson American InterContinental University-Dunwoody Campus PROBLEM FACING BYTE PRODUCTS INC. In my opinion, and as stated in Section A on page 1-3 of the textbook, the problem facing Byte Products, Inc. is that they cannot adequately meet the demand of its customers (Wheelen & Hunger, 2006) while trying to remain the leading company in the production of electronic components for computers. Byte Products, Inc. operates

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    Essay Length: 1,035 Words / 5 Pages
    Submitted: December 5, 2009 By: Jon

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