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Last update: August 29, 2014
  • Case Report - Longxi Machinery (china)

    Case Report - Longxi Machinery (china)

    Introduction China is potentially a huge market for small diesels. Sales of diesel-powered agricultural machinery and vehicles had grown by more than 10% annually since 1985, and this growth rate was forecast to continue until at least the year 2000. 85% equipments use single-cylinder diesel engines, while the rest use multi-cylinder ones. In the market of multi-cylinder diesel the competition is less intense because of excessive demand. The prospect is much more promising. Longxi has

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    Essay Length: 1,513 Words / 7 Pages
    Submitted: February 8, 2010 By: Bred
  • Coca-Cola Case Study

    Coca-Cola Case Study

    Coca-Cola Case Study 1. SWOT ANALYSIS: Strengths Coca-Cola has been an intricate part of American culture for over a century. The product’s image is laden with sentimentality, and this is an image many people have taken deeply to heart. The Coca-Cola image is displayed on T-shirts, hats, and collectible memorabilia. This extremely recognizable branding is one of Coca-Cola’s greatest strengths. “Enjoyed more than 685 million times a day around the world Coca-Cola stands as a

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    Essay Length: 767 Words / 4 Pages
    Submitted: February 8, 2010 By: Mikki
  • Case Study: Tendercare Disposible Diapers

    Case Study: Tendercare Disposible Diapers

    Market Analysis: The TenderCare is marketing TenderCare products throughout the United States and Canada and also other parts of the world to natural and health products stores, upscale pharmacies, baby product stores and specialty supermarkets. TenderCare Diapers have drawn response from two diverse market segments. The first and largest segment of the market consists of those consumers who use disposable diapers with artificial chemical absorbents. The second market segment consists of those consumers who use

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    Essay Length: 1,313 Words / 6 Pages
    Submitted: February 8, 2010 By: Stenly
  • Case of a Unilateral Mistake

    Case of a Unilateral Mistake

    Case of a Unilateral mistake In such a situation, there is no contract available between the farmer and the pharmacist. In this case there is breach of a condition held where one party has done a mistake in performing the condition he was told to do at that particular time. A Mistake in this context is a “belief that is not in accord with the facts”. The word “mistake” refers to an erroneous belief. A

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    Essay Length: 802 Words / 4 Pages
    Submitted: February 8, 2010 By: Bred
  • Paul Case

    Paul Case

    It is a widely known idea that times change and people change. After major world events, there are often changes in the world's popular culture. After the Great War, writers began a new style of literature that came to be known as modernism. Modernism deals with conflicts between social classes, eclecticism for the past and the finer things in life, and the further advancement of society. All of these aspects of modernism are present in

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    Essay Length: 1,077 Words / 5 Pages
    Submitted: February 8, 2010 By: Fonta
  • My Diary on Tom Robinson's Case

    My Diary on Tom Robinson's Case

    Now that I am looking back on Tom Robinson’s court case, I have seen what my decision has done to my family and I have heard what my friends and neighbors have to say about the ordeal. If I could go back in time, I would still make the decision to defend Tom Robinson. This decision is backed by many reasons of logic and my morals. Many decisions people make are decided on what

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    Essay Length: 753 Words / 4 Pages
    Submitted: February 9, 2010 By: Stenly
  • Kanthal Case

    Kanthal Case

    Kanthal Case Executive Summary Over the years Kanthal has used its traditional accounting management system to cost its products. In 1985, when Carl-Erik Ridderstrale became president he developed the Kanthal 90 plan to increase overall profitability. He quickly recognized that in order to implement this plan a new account management system was needed to supplement the new strategy. In lieu of this need a new account management system was devised. Under the new cost system,

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    Essay Length: 3,090 Words / 13 Pages
    Submitted: February 9, 2010 By: Stenly
  • Hilton Hotels Case Study one Situation Analysis

    Hilton Hotels Case Study one Situation Analysis

    Hilton Hotels Case Study One Situation Analysis Week Three Catherine Seeley University of Phoenix MKT / 551 Marketing Management TRGRAD24 Marlene Deatherage April 17, 2006 Introduction The scope of this situation analysis will be to cover key issues and opportunities for the Hilton Hotels. The Four P's marketing strategy will be recommended, and discussed. The utilization and implementation of the SWOT analysis will be incorporated throughout the discussion. Information will be provided from the use

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    Essay Length: 2,661 Words / 11 Pages
    Submitted: February 9, 2010 By: Victor
  • Starbucks Case Study

    Starbucks Case Study

    1.0 Overview of Starbucks and its business situation Starbucks founded in 1971, is the world’s leading retailer, roaster and brand of specialty coffee with coffeehouses in North America, Europe, Middle East, Latin America and the Pacific Rim. Starbucks purchases and roasts high-quality whole bean coffees and sells them along with fresh, rich-brewed, Italian style espresso beverages, a variety of pastries and confections, and coffee-related accessories and equipment, primarily through its company-operated retail stores. On its

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    Essay Length: 912 Words / 4 Pages
    Submitted: February 9, 2010 By: David
  • Ipod Case Study

    Ipod Case Study

    When Apple first entered the mobile music market in September 2005 with their partnership announcement between Motorola and Cingular Wireless to produce the ROKR, Apple’s strategy was to tap into the potentially huge market for mobile music devices and services. Apple’s contribution to the partnership was to offer access to their highly successful iTunes music service, allowing Motorola to design and develop the physical handheld mobile device and Cingular to provide the wireless data services.

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    Essay Length: 1,294 Words / 6 Pages
    Submitted: February 9, 2010 By: Mike
  • Callaway Golf Case Study

    Callaway Golf Case Study

    1. Callaway’s strategy from 1988-1997 with respect to: A. Research and Development From its initial existence R&D and innovative products had been the lifeline of CGC. When Callaway bought into the company his first initiative was to develop original products. Innovation and superior performing products are important in golf because equipment is thought to have a significant impact on player performance. Moreover, innovation was important because CGC had to be the technological leader to sell

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    Essay Length: 1,446 Words / 6 Pages
    Submitted: February 9, 2010 By: Yan
  • Case Analysis "neuromonics Pty Ltd"

    Case Analysis "neuromonics Pty Ltd"

    Executive Summary Neuromonics Pty Ltd was established to develop and commercialise treatments for Tinnitus, a common hearing disorder, affecting approximately 15 to 20% of the adult human population. After identifying the significant opportunity to expand the business internationally, the management of Neuromonics is faced with some important decisions regarding the way in which they expand their business. The following paper analyses the current position of Neuromonics, recommending a strategy to rapidly expand the business, focusing

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    Essay Length: 3,282 Words / 14 Pages
    Submitted: February 9, 2010 By: Monika
  • Starbucks Case Study

    Starbucks Case Study

    Executive Summary Starbucks performed well in fiscal 2007 under the care and guidance of Howard Shultz, the founder of the Company, Chairman, President and Chief Executive Officer all rolled into one. Starbucks does not rule the coffee realm unchallenged. The Company’s primary domestic competitors for coffee beverage sales are quick-service restaurants and specialty coffee shops. Starbucks also faces well-established competitors in many International markets and increased competition in the U.S. ready-to-drink coffee beverage market. The

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    Essay Length: 1,585 Words / 7 Pages
    Submitted: February 9, 2010 By: Edward
  • Case Study on Ust

    Case Study on Ust

    1. What are the primary business risks associated with UST Inc.? What are the attributes of UST Inc.? Evaluate from the viewpoint of credit analyst or bond holder. UST Inc. is a smokeless tobacco company with a long tradition and a recognizable brand name. A strong brand name can have lots of associations with high quality, revenues, soundness, growth, etc. But, this is one of the characteristics that can be like two edged sward.

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    Essay Length: 265 Words / 2 Pages
    Submitted: February 9, 2010 By: regina
  • He Corporate Social Responsibility : Tesco Study Case

    He Corporate Social Responsibility : Tesco Study Case

    Management report: The Corporate Social Responsibility CRS in terms of marketing strategy and competitive advantage. Propose: This present paper tries to enhance the different views about CSR, in the global vision of all the stakeholders, in the particular context of retailing. We will treat the interest for a company to deal with responsible actions and activities, and the main breaks found by certain authors. The subject is treated in relation with marketing strategies and tries

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    Essay Length: 2,246 Words / 9 Pages
    Submitted: February 9, 2010 By: Fonta
  • Harley Davidson Case

    Harley Davidson Case

    1. The motorcycle industry came of age after World War II as soldiers purchased the bikes they used overseas when they returned to civilian life. The popularity of motorcycles and recreational riding steadily increased culminating with over 200,000 spectators attending the major bike rallies- Daytona Bike Week and Sturgis Rally. Over time the industry suffered a tarnished image through the emergence of rowdy motorcycle gangs, such as the Hells Angels, and the Boozefighters. This was

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    Essay Length: 716 Words / 3 Pages
    Submitted: February 10, 2010 By: Edward
  • Harvard Case Study: Bausch & Lomb: Regional Organization

    Harvard Case Study: Bausch & Lomb: Regional Organization

    Harvard Case Study: Bausch & Lomb: Regional Organization Case Overview The Daniel Gill, the chairman and CEO faces the possibility of changing the organizational structure of Europe, Asia/Pacific, and the Western Hemisphere. The current organization includes an International Division which oversees production and marketing for countries outside the United States. The goal of changing the organizational structure of these three regions is to increase sales growth internationally and decentralize responsibility away from headquarters to field

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    Essay Length: 2,211 Words / 9 Pages
    Submitted: February 10, 2010 By: Jack
  • Lotus Case Study

    Lotus Case Study

    Executive Summary & Problems In The Beginning Lotus Development Corporation was created by Mitch Kapor, a software designer whose initial goal was to develop a sophisticated spreadsheet program. The company was founded in 1982 and its headquarters based in Cambridge, Massachusetts. In 1983 Lotus created the first killer application, 1-2-3 DOS for the IBM PC, catapulting them into the largest software company in the world. Lotus was noted as being one of the finest franchises

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    Essay Length: 987 Words / 4 Pages
    Submitted: February 10, 2010 By: Jessica
  • Toyota Manufactoring Case

    Toyota Manufactoring Case

    Executive Summary The production of the new Camry model has introduced new challenges in the Toyota’s Georgetown Plan such as higher labour costs, lost production due to below than projected utilization rates, growing number of inventory in the line, less output per hour, and problems to meet sales agreements at distributions channels. Even though the problem has been attributed to the seat, the management does not know where the source is. Given that at looking

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    Essay Length: 792 Words / 4 Pages
    Submitted: February 10, 2010 By: Yan
  • Critical Thinking Case Study

    Critical Thinking Case Study

    Critical Thinking Case Study "I swear by Apollo Physician and Asclepius and Hygieia and Panaceia and all the gods and goddesses, making them my witnesses, that I will fulfill according to my ability and judgment this oath and this covenant: To hold him who has taught me this art as equal to my parents and to live my life in partnership with him, and if he is in need of money to give him a

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    Essay Length: 2,300 Words / 10 Pages
    Submitted: February 10, 2010 By: Mike
  • Dave Shorter Case

    Dave Shorter Case

    Introduction Dave Shorter is a partner within the New Enterprise Group and also serves as Practice Director for the Canadian based accounting firm, a division of industry giant James-Williams International. Dave has been working with and managing Bob Chen. Bob has been with the firm for a few years, passed his certification on the first attempt, and desires a career in the tax division of the industry. Bob makes several requests that he be transferred

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    Essay Length: 297 Words / 2 Pages
    Submitted: February 11, 2010 By: Mike
  • Employee Relations - Case Study Analysis

    Employee Relations - Case Study Analysis

    This essay will explore three case studies: Outsourcing in electricity generation, The non-unionised company and Cost minimisation and the flexible workforce. With reference to the first case study, Outsourcing in electricity generation, this essay will identify where management has used specific human relations techniques to develop their outsourcing strategy, show evidence that management adopted a HRM approach to downsizing and outsourcing, explore whether the approach was hard or soft HRM and discuss strategies various unions

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    Essay Length: 2,454 Words / 10 Pages
    Submitted: February 11, 2010 By: Wendy
  • Bug Inc Case Study

    Bug Inc Case Study

    BUG, Inc. is a company that is a manufacturer and seller of electronic recording devices. Many of their clients are state and federal law enforcement agencies. Because of the nature of its business and its clients, it has many developments and designs that need to be protected from others trying to replicate its work. Below describes many different situations of needed protection and how to protect its products. Intellectual Property Protection BUG, Inc. needs to

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    Essay Length: 1,323 Words / 6 Pages
    Submitted: February 11, 2010 By: Edward
  • Case: Toyota, Ford, Gm, and Volkswagen Вђ“ Some Differing Opinions

    Case: Toyota, Ford, Gm, and Volkswagen Вђ“ Some Differing Opinions

    1. GM and Ford have quickly pushed the development of large Internet sites to create an environment where suppliers must compete for business. Ford and GM argue that these Internet sites should reduce cost because the negotiations are streamlined. How do you think the suppliers view these sites? Some suppliers, depending on their size might not have the technological infrastructure to participate in the AutoX-change. This will obviously limit their ability to work with theses

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    Essay Length: 640 Words / 3 Pages
    Submitted: February 11, 2010 By: Mike
  • Ask.Com Case Study

    Ask.Com Case Study

    Ask.com "Just when you thought Microsoft and Yahoo were going to get on with their lives, it’s (Ask.com) going to paralyze them once again." CEO of Ask.com after acquisition of Lexcio Publishing Group1 Ask.com is America’s fourth largest search engine with a considerable fan following and market share of around 4%. Recently Ask.com has expanded into European and Asian market. Ask.com is known for its technical innovation even thought it is not a market leader

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    Essay Length: 3,996 Words / 16 Pages
    Submitted: February 11, 2010 By: Tasha