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Last update: August 2, 2014
  • Gap Analysis - Marketing

    Gap Analysis - Marketing

    Apply Gap analysis model to a Fine Dining Restaurant or Hotel Service used by you as a customer. Gap analysis is done to map the gap which exits between implied & specified customer requirements and existing process In a restaurant, in Gurgaon, we went in to have lunch. The restaurant was a well heeled restaurant and the prices indicated that it certainly was catering to the upper to upper middle class. A study of the

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    Essay Length: 257 Words / 2 Pages
    Submitted: November 17, 2009 By: Yan
  • Ben and Jerry’s Case Analysis

    Ben and Jerry’s Case Analysis

    Ben & Jerry’s Case Study Company History Ben Cohen and Jerry Greenfield founded Ben & Jerry’s Homemade Ice Cream in 1978. Over the years, Ben & Jerry’s evolved into a socially-oriented, independent-minded industry leader in the super-premium ice cream market. The company has had a history of donating 7.5% of its pre-tax earnings to societal and community causes. Ben and Jerry further extended their generosity by offering ,000 shares at $10.50 per share exclusively to

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    Essay Length: 343 Words / 2 Pages
    Submitted: November 17, 2009 By: Monika
  • McDonalds and the Hotel Industry Case Study Analysis

    McDonalds and the Hotel Industry Case Study Analysis

    McDonald’s is one of the world’s strongest and most recognizable brands for its “world’s best quick service restaurant service experience” (Vandenbosch and Mark). This case study states that McDonalds plans to extend its brand into the hotel industry by opening a hotel in Illinois. The authors look at the hotel venture’s positioning options and the McDonald’s brand extension into a different product class. In order for McDonalds to successfully extend their brand into the hotel

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    Essay Length: 1,063 Words / 5 Pages
    Submitted: November 17, 2009 By: Venidikt
  • Industry Analysis

    Industry Analysis

    This chapter discusses Emerging Markets and developing countries…but focuses on “Newly Democratized Countries” NDCs In NDCs markets generally were the product of centralized planning economy which means that marketing activities are suspect, marketers need to be legitimized and there is traditional supremacy of producers over consumers. Marketing in these countries goes against the old order and the old ways with puts people’s mindsets under stress…which is NOT what marketers want to do! -There is a

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    Essay Length: 745 Words / 3 Pages
    Submitted: November 17, 2009 By: Mikki
  • To Kill a Mocking Bird Character Analysis

    To Kill a Mocking Bird Character Analysis

    Of Mice and Men Essay John Steinbeck’s novel, Of Mice and Men, is about life on a ranch in the nine1930’s. Two men -- Lennie and George -- are the newcomers on a ranch. Lennie is a giant man, much like a bear, who has obvious mental limitations. George is a friend, or the only friend, of Lennie’s. George and Lennie travel together and George is Lennie’s caretaker. They have a dream of buying a

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    Essay Length: 2,194 Words / 9 Pages
    Submitted: November 17, 2009 By: Fatih
  • America online Strategy Analysis

    America online Strategy Analysis

    Case: America Online Inc., Topic: Strategy Analysis Prior to 1995, AOL was so successful in the commercial online industry relative to its competitors CompuServe and Prodigy primarily because of its pricing rate structure which was the easiest for customers to understand and plan for ahead of time. CompuServe and Prodigy offered the same pricing as AOL for its standard service, but, charged additional fees for premium services and downloading which made it more difficult for

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    Essay Length: 427 Words / 2 Pages
    Submitted: November 17, 2009 By: Monika
  • The Crucible - Analysis of John Proctor

    The Crucible - Analysis of John Proctor

    In the play, The Crucible there were many characters who stayed the same throughout the entire story, and there were others who changed. One of the characters who changed over the course of the play was John Proctor. He was an upstanding citizen in the community with one fatal flaw, his shame in sleeping with his servant, Abigail Williams. Over the course of the play, Proctor fights his guilt over what he did and

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    Essay Length: 506 Words / 3 Pages
    Submitted: November 17, 2009 By: Fonta
  • Analysis of Haier Group’s Expansion into China

    Analysis of Haier Group’s Expansion into China

    The Haier Group is one of the world’s largest whitegoods manufactures with over 50 000 employees worldwide. The group was founded as “Qingdao Refrigerator Co.” in 1984 in Qingdao, Shandong Province, China. Haier Group has become a multi-billion dollar multinational with presence in over 100 countries (The Haier Group, 2007). Throughout the course of Haier Group’s history, the firm has pursued an aggressive globalization strategy. Over the past twenty years, the group has expanded from

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    Essay Length: 1,249 Words / 5 Pages
    Submitted: November 17, 2009 By: Vika
  • Gap Analysis: Global Communications

    Gap Analysis: Global Communications

    Running head: GAP ANALYSIS: GLOBAL COMMUNICATIONS Gap Analysis: Global Communications Gap Analysis: Global Communications Global Communications is a telecommunications company struggling to be successful in a competitive marketplace. In this paper, discussed are challenges that Global Communication faces, issues and opportunities, stakeholders perspectives and ethical dilemmas, and a gap analysis of the company. It is important to remain competitive, keep up with new services and technologies, and restructure the company. The Gap Analysis evaluates the

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    Essay Length: 1,278 Words / 6 Pages
    Submitted: November 17, 2009 By: Artur
  • Analysis of "the Necklace"

    Analysis of "the Necklace"

    Bickford English 1102 6 February 2006 Analysis of “The Necklace” Many women dream of living a rich life, full of luxury, riches and servants. In the short story “The Necklace” by Guy de Maupassant, a middle-class woman named Madame Loisel desires that life style very much. In “The Necklace” Madame Loisel’s vain desires cause many conflicts and her ultimate downfall. One small conflict in the story is Madame Loisel vs. her husband. He is always

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    Essay Length: 908 Words / 4 Pages
    Submitted: November 17, 2009 By: Stenly
  • Gap Analysis: Global Communications

    Gap Analysis: Global Communications

    Gap Analysis: Global Communications Effective communication is the cornerstone to success in any organization. According to McShane and Von Glinow (2004), effective communication “improves decision making” and “is also a key driver in knowledge management.” (p. 324) A lack of effective communication at Global Communications has caused several issues surrounding a business strategy that includes outsourcing jobs and laying off workers. Due to pressures for revenue and business growth, the senior management team has developed

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    Essay Length: 1,786 Words / 8 Pages
    Submitted: November 17, 2009 By: Jessica
  • Unix and Windows Analysis

    Unix and Windows Analysis

    UNIX and Windows Analysis Introduction The objective of this paper is to provide an analysis on UNIX and Windows. The analysis provided in this paper will be based on Cost, Market Share, Hardware Requirements, File Processing, Programming Capabilities, Availability of Application Software, and User Interface of both systems. Cost The following is a comparison in cost for a UNIX and Windows based system. Windows 2003 Server (Microsoft, 2007): Product Offering U.S. Price* Description Windows Server

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    Essay Length: 3,417 Words / 14 Pages
    Submitted: November 17, 2009 By: Yan
  • Christmas Carol Analysis

    Christmas Carol Analysis

    Christmas Carol Analysis It is hard to believe that there is anyone on the planet that hasn’t heard of the story “A Christmas Carol”. Although it isn’t hard to believe that people do not realize that there are differences between movies and novels. In this case, that fits right into that subject. Here are some of the differences between the movie and the novel. One minor difference in the movie was that the Ghost

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    Essay Length: 1,041 Words / 5 Pages
    Submitted: November 17, 2009 By: Wendy
  • Analysis Design and Assumptions

    Analysis Design and Assumptions

    Analysis Design and Assumptions In the evaluation of possible independent variables that may impact the dependant variable of vehicle sales, Nissan Vehicle Sales data for a representative Car (Sentra) and SUV (Xterra) was gathered for the cities of Nashville and New York by month for a 4 year period from 2003 from official Nissan Web-site and other sources. Our Specific areas that were of interest were gas prices, population density, and average income. Gas Prices

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    Essay Length: 1,033 Words / 5 Pages
    Submitted: November 17, 2009 By: Bred
  • Ecton Inc. Case Analysis

    Ecton Inc. Case Analysis

    a. Explain the technology or innovation introduced in the cases. Cannon knew that his compact echo machine, which he carried under his arm by a single handle, would have to perform competitively in a room filled with state-of-the-art echo machines made by long-standing competitors such as Hewlett Packard -- each machine weighing more than the average NFL linesman and costing nearly a quarter of a million dollars. To view the functioning of the heart, the

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    Essay Length: 1,606 Words / 7 Pages
    Submitted: November 17, 2009 By: Victor
  • Gap Analysis: Global Communications

    Gap Analysis: Global Communications

    Gap Analysis: Global Communications Global Communications finds themselves amongst tough telecommunications competition and an ever increasing global market. There are many and opportunities they will face as they carry out decisions they make. Also there are internal and external conflicts that can occur. (GC) finds it is difficult to grow, cut costs, and be profitable while serving everyone’s needs at the same time. Situation Analysis Issue and Opportunity Identification Decision making is difficult and should

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    Essay Length: 1,399 Words / 6 Pages
    Submitted: November 17, 2009 By: David
  • Analysis Paper

    Analysis Paper

    Analysis Paper Gabriela Armendariz University of Phoenix RES 110: Introduction to Research and Information Utilization Group LM04ICS04 Shari L. Lane, MBA January 6, 2005 I have read two particular articles that are about the topic I chose for my analysis. Both articles identify facts that support their beliefs. One true fact from one of the articles states “The basic is simple: Life begins not at birth, but at conception. It is a scientific and

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    Essay Length: 1,412 Words / 6 Pages
    Submitted: November 17, 2009 By: Jack
  • Tv Drama Analysis

    Tv Drama Analysis

    Jaime Sommers known as “Michelle Ryan” starring in the American science fiction TV drama series Bionic Woman is aimed at a young target audience. Her character began as a bartender but was circumstantially involved in a car accident which left her at deaths door; only to be saved from death after receiving experimental medical implants. Bionic Woman is a classic story of girl (Jamie Sommers) meets boy (Will Anthros), boy gets girl pregnant, boy asks

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    Essay Length: 550 Words / 3 Pages
    Submitted: November 17, 2009 By: Victor
  • Gap Analysis: Global Communication

    Gap Analysis: Global Communication

    Running head: GAP ANALYSIS: GLOBAL COMMUNICATIONS Gap Analysis: Global Communications University of Phoenix Gap Analysis: Global Communications This Gap analysis will discuss the issue Global communication is facing, how it was handle and the consequences behind it. Global communication is facing severe economy hardship. The company went from a $28 per share to only $ 11 within three years due to intense competition in the telecommunication market. They are losing their values and the stockholders

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    Essay Length: 1,692 Words / 7 Pages
    Submitted: November 17, 2009 By: Mike
  • Environmental Analysis - Forces Influencing Business in the 21st Century

    Environmental Analysis - Forces Influencing Business in the 21st Century

    Environmental Analysis Forces Influencing Business in the 21st Century February 09, 2008 Environmental Analysis There are four key sectors of industry: the primary sector, largely raw material extraction industries such as; the secondary sector, involving manufacturing; the tertiary sector, which deals with services and distribution of manufactured goods; and the quaternary sector, a relatively new type of industry focusing on technological research, design and development. Ford Motor Company falls into the secondary sector of industry,

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    Essay Length: 726 Words / 3 Pages
    Submitted: November 18, 2009 By: Anna
  • The Road to Hell - a Case Analysis

    The Road to Hell - a Case Analysis

    Before leaving for his new job, John Baker, “an English expatriate and the chief engineer of the Caribbean Bauxite Company of Barracania in the West Indies”, conducted an interview with Matthew Rennalls – a Barracanian and who is also Baker’s assistant and successor. Through the interview, Baker tried to solve a complaint that he has received from Mr. Jackson – one of the European employees who reported that Rennalls had been rude toward him. However,

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    Essay Length: 962 Words / 4 Pages
    Submitted: November 18, 2009 By: Bred
  • Swot Analysis of Breadtalk

    Swot Analysis of Breadtalk

    SWOT analysis on Breadtalk Strengths Unique Concept and Branding The Breadtalk concept is unique and innovative and this distinguishes the brand from traditional bakeries in the market. More importantly, Breadtalk captures the interest of consumers as it constantly develops products reflecting contemporary lifestyle and current events. As part of Breadtalk’s unique concept, the layout of retail outlets are designed such that customers have a clear view of bakery items on display. The outlets’ "open" concept

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    Essay Length: 820 Words / 4 Pages
    Submitted: November 18, 2009 By: Bred
  • Analysis of High Turnover Rate

    Analysis of High Turnover Rate

    Analysis of High Turnover Rate Introduction High turnover rate of minorities and female employees has become a serious issue in the United States. Even though many ethnic races form this country, male Anglo-Saxons dominate the majority of the workforce. It is not uncommon for minority and female employees to leave their company after only working for a few years. Why has this behavior become a trend? In order to stop this trend, companies must ask

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    Essay Length: 1,703 Words / 7 Pages
    Submitted: November 18, 2009 By: Victor
  • Risk Analysis on Investment Decision

    Risk Analysis on Investment Decision

    Risk Analysis on Investment Decision Silicon Arts (SA) manufactures digital imaging circuits (ICs) that are used in a variety of products from DVD players to medical instruments. But as technology continues to change the company is faced with making decisions that will allow them to remain in business. As with many companies in today’s business world SA’s goals are to increase market share and keep up with the changing wants and needs of consumers. They

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    Essay Length: 866 Words / 4 Pages
    Submitted: November 18, 2009 By: Tasha
  • Analysis

    Analysis

    In analyzing the macro-environment, it is important to identify the factors that might in turn affect a number of vital variables that are likely to influence the organization’s supply and demand levels and its costs (Kotter and Schlesinger, 1991; Johnson and Scholes, 1993). The “radical and ongoing changes occurring in society create an uncertain environment and have an impact on the function of the whole organization” (Tsiakkiros, 2002). A number of checklists have been

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    Essay Length: 1,056 Words / 5 Pages
    Submitted: November 18, 2009 By: Kevin

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