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2,400 Essays on Advertising Media Management. Documents 1 - 25 (showing first 1,000 results)

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Last update: August 11, 2014
  • Mobile Phone Services Advertising and the New Media Consumer/producer

    Mobile Phone Services Advertising and the New Media Consumer/producer

    Introduction This article is about the new media for advertising in which it describes a literature review of emerging models of advertising. The paper considers ‘conversational’ interaction with consumers as another technique that has been successfully ...

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    Essay Length: 433 Words / 2 Pages
    Submitted: November 17, 2009 By: Yan
  • Advertising in the Media

    Advertising in the Media

    Advertising is an important social phenomenon. It both stimulates consumption, economic activity models, life-styles and a certain value orientation. Consumers are confronted with extensive daily doses of advertising in multiple media. With the continual ...

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    Essay Length: 460 Words / 2 Pages
    Submitted: December 7, 2009 By: David
  • With Careful Textual Analysis of Any one Media Text (for Example Television Advertising, Fashion on Film, Music Videos Etcetera...) Explore the Relationship Between Fashion and Mass Media

    With Careful Textual Analysis of Any one Media Text (for Example Television Advertising, Fashion on Film, Music Videos Etcetera...) Explore the Relationship Between Fashion and Mass Media

    ... textual analysis of any one media text (for example television advertising, fashion on film, music videos etcetera…) explore the relationship between fashion and mass media” The mass media can be described as a form ...

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    Essay Length: 516 Words / 3 Pages
    Submitted: January 28, 2010 By: Mike
  • The Four Functions of Management

    The Four Functions of Management

    Management is accomplished through four functions of management: planning, organizing, leading, and controlling. According to Bateman-Snell, planning is the management function of systematically making decisions about the goals and activities that an ...

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    Essay Length: 806 Words / 4 Pages
    Submitted: December 1, 2008 By: Jessica
  • Burger King - Fast Food Advertising Report

    Burger King - Fast Food Advertising Report

    Burger King is a reliable burger company which has had its ups and downs. In 1974, it came out with a slogan of "Have it your way" and at this time it also had a 4 % market share. Burger King's idea was to have the customer have their ...

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    Essay Length: 1,642 Words / 7 Pages
    Submitted: December 4, 2008 By: Tasha
  • Human Resource Management: Selecting and Appraising Your Future Staff

    Human Resource Management: Selecting and Appraising Your Future Staff

    Human Resource Management: Selecting and Appraising Your Future Staff The process of staff recruitment and selection is becoming increasingly complex and its integration into organizational and Human Resource (HR) strategies means that the successful ...

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    Essay Length: 2,799 Words / 12 Pages
    Submitted: December 5, 2008 By: Fonta
  • Women in Media

    Women in Media

    Women In Media The media is a powerful force in shaping how Americans perceive women's roles in national politics. Until the early 1990s, this media was limited to television, radio, ...

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    Essay Length: 316 Words / 2 Pages
    Submitted: December 18, 2008 By: Jon
  • Manipulative Advertising

    Manipulative Advertising

    Manipulative Advertising According to Tom L. Beauchamp, manipulative advertising "limits free and informed action" (472). It is sort of like convincing customers to purchase something, but it is based on incorrect or inconclusive information. & ...

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    Essay Length: 905 Words / 4 Pages
    Submitted: January 8, 2009 By: David
  • Managing Global Human Resources

    Managing Global Human Resources

    MANAGING GLOBAL HUMAN RESOURCES The environment ...

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    Essay Length: 2,453 Words / 10 Pages
    Submitted: March 4, 2009 By: David
  • Advertising: Right or Wrong

    Advertising: Right or Wrong

    ADVERTISING: RIGHT OR WRONG The largest money-making industry in the United States today is advertising. During events such as the Super Bowl, companies pay large sums of money in return for thirty seconds of air time. Advertising is the act of promoting ...

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    Essay Length: 839 Words / 4 Pages
    Submitted: March 4, 2009 By: David
  • Managing a Procrastinator

    Managing a Procrastinator

    In the Managing the Procrastinating Employee article in the May/June 2000 issue of Manage it helps Managers who are the primary audience to cope with employees who procrastinate. A Manager is otherwise know as a technician ...

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    Essay Length: 325 Words / 2 Pages
    Submitted: March 4, 2009 By: David
  • Managing the Managers: Japanese Management Strategies in the Usa

    Managing the Managers: Japanese Management Strategies in the Usa

    MANAGING THE MANAGERS: JAPANESE MANAGEMENT STRATEGIES IN THE USA The article reviews one of the greatest difficulties that Japanese multinational companies face, that is integration of its subplants in other countries, where not just management is viewed ...

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    Essay Length: 1,803 Words / 8 Pages
    Submitted: March 11, 2009 By: Bred
  • Equal Opportunities or Managing Diversity in Organisations Are These J

    Equal Opportunities or Managing Diversity in Organisations Are These J

    Introduction Equal opportunities are very important in the modern workplace. Providing equal opportunities involves providing the same opportunities to all the employees and prospective employees regardless of their sex, age, disabilities, ethnic origins, ...

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    Essay Length: 2,659 Words / 11 Pages
    Submitted: March 11, 2009 By: Bred
  • Managing Human Relations

    Managing Human Relations

    Management is a broad subject and time has been spent to analyse it. The study of organisations and their management, therefore, has to proceed on a broad front. No single approach provides all answers. It is the comparative study of the different ...

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    Essay Length: 2,458 Words / 10 Pages
    Submitted: March 11, 2009 By: Bred
  • Leaders Vs. Managers

    Leaders Vs. Managers

    The business sector in today's society is increasing rapidly, and with this increase comes the need for more people to manage and lead the growing companies, but this growing need also raises some potential questions: Can anyone become a leader or a ...

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    Essay Length: 1,098 Words / 5 Pages
    Submitted: March 11, 2009 By: Bred
  • Real Estate Management: 1990s and Beyond

    Real Estate Management: 1990s and Beyond

    REAL ESTATE MANAGEMENT: 1990s AND BEYOND BY Clark Jones TABLE OF CONTENTS Introduction Expansion and Diversity Human Resources Management Conclusion References REAL ESTATE MANAGEMENT: 1990s AND BEYOND BY Clark Jones INTRODUCTION The Journal of Property ...

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    Essay Length: 2,349 Words / 10 Pages
    Submitted: March 11, 2009 By: Bred
  • Enterpreneurship and Management

    Enterpreneurship and Management

    Entrepreneurship is The process of initiating a business venture, organizing the necessary resources and assuming the associated risks and rewards. Entrepreneurship as an option. For many years there was many worries surrounding the idea but recently ...

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    Essay Length: 849 Words / 4 Pages
    Submitted: March 11, 2009 By: Bred
  • United Parcel Service: Basic Management Structure

    United Parcel Service: Basic Management Structure

    "United Parcel Service: Basic management structure." The United Parcel ...

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    Essay Length: 1,558 Words / 7 Pages
    Submitted: March 11, 2009 By: Bred
  • Is the Purpose of Advertising to Create Cognitive Dissonance

    Is the Purpose of Advertising to Create Cognitive Dissonance

    Advertising deals with people's feelings and emotions. It includes understanding of the psychology of the buyer, his motives, attitudes, as well as the influences on him such as his family and reference groups, social class and culture. In order to ...

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    Essay Length: 1,927 Words / 8 Pages
    Submitted: March 11, 2009 By: July
  • Managing Diversity

    Managing Diversity

    Introduction Thirty years ago discrimination was a part of normal business activity. Work place diversity meant hire outside of your family not outside of your race. As a result, the federal government felt impelled to create employment laws. These new ...

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    Essay Length: 1,873 Words / 8 Pages
    Submitted: March 11, 2009 By: July
  • Management

    Management

    Hi Gilly Following is some information in regards to the calls made for the upcoming Michael Thompson events of April 2001. Schedule for M.G. Thompson, Ph.D. April - December, 2001 April, 2001 April 9 Salve Regina Rhode Island Contact: Brian Shanley 401- ...

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    Essay Length: 427 Words / 2 Pages
    Submitted: March 11, 2009 By: July
  • Advertising of Benetton

    Advertising of Benetton

    ... strategies, we immediately think of advertising, why is that? Firstly, it is considered as one of the important elements of marketing. Advertising is one of the few ...

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    Essay Length: 2,634 Words / 11 Pages
    Submitted: March 11, 2009 By: July
  • Strategic Human Resource Management

    Strategic Human Resource Management

    Q. Critically analyse the article for the meaning of strategic human resource management and identify the factors impacting on strategic human resource management in contemporary organisations. Before an argument can be put in place about whether human ...

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    Essay Length: 5,299 Words / 22 Pages
    Submitted: March 11, 2009 By: July
  • Election - Analyze the Changing Nature of the Media and How That Is Affecting Politics

    Election - Analyze the Changing Nature of the Media and How That Is Affecting Politics

    ... the changing nature of the media and how that is affecting ...

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    Essay Length: 945 Words / 4 Pages
    Submitted: July 15, 2009 By: regina
  • Starbucks Management: Theory, Practice, and Application

    Starbucks Management: Theory, Practice, and Application

    Running head: MANAGEMENT AND LEADERSHIP Management and Leadership University of Phoenix Management: Theory, Practice, and Application MGT 330 Mar 02, 2007 Management and Leadership Starbucks’ leadership team is among the best in the business when it comes ...

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    Essay Length: 925 Words / 4 Pages
    Submitted: November 8, 2009 By: Max

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