EssaysForStudent.com - Free Essays, Term Papers & Book Notes
Search

Brand loyalty Essays and Term Papers

Search

169 Essays on Brand loyalty. Documents 1 - 25

Go to Page
Last update: March 15, 2017
  • A Case for Brand Loyalty

    A Case for Brand Loyalty

    ... Caso de Estudio “A case for brand loyalty” considero que Anne es una ...

    Rating:
    Essay Length: 2,098 Words / 9 Pages
    Submitted: December 5, 2009 By: Kevin
  • Brand Loyalty

    Brand Loyalty

    As consumers we know what we like and why we buy certain things. We may buy something cause of the price alone, or the color or the fact that we just prefer that brand. Brand loyalty is everywhere in our economy from single consumers to business who buy ...

    Rating:
    Essay Length: 819 Words / 4 Pages
    Submitted: March 17, 2010 By: Victor
  • What Is a Brand? the Importance of Brand; Brand Loyalty and Brand Equity Discuss.

    What Is a Brand? the Importance of Brand; Brand Loyalty and Brand Equity Discuss.

    Essay Outline What is a brand? The importance of brand; brand loyalty and brand equity Discuss. I. Introduction A. Background to a social phenomenon is that every product has its own brand and people pay more attention to brand. B. The definition of brand ...

    Rating:
    Essay Length: 453 Words / 2 Pages
    Submitted: September 10, 2013 By: Mujie
  • Brand Equity

    Brand Equity

    What is Brand Equity? Brand Equity is defined in many ways. Our text book defines brand equity as ********************************************** Even though there may be are many different definitions of brand equity, they all have several factors in ...

    Rating:
    Essay Length: 2,429 Words / 10 Pages
    Submitted: November 10, 2009 By: Stenly
  • Brand Inventory of Spike Tv

    Brand Inventory of Spike Tv

    BRAND INVENTORY Spike TV is a sub-brand of parent company Viacom Inc. ...

    Rating:
    Essay Length: 2,915 Words / 12 Pages
    Submitted: November 10, 2009 By: Wendy
  • Individual Brand Development

    Individual Brand Development

    ... in a non-competitive environment. Since I’m a brand, I love to take challenges. Since I’m ...

    Rating:
    Essay Length: 1,664 Words / 7 Pages
    Submitted: November 13, 2009 By: Top
  • Nokia Brand Marketing

    Nokia Brand Marketing

    Has the brand done a great job wit relationship marketing: marketing, experiential marketing to one-to-one marketing? What did the brand do? Why was it effective? Could others learn from that? Nokia has done a really great job with relationship to ...

    Rating:
    Essay Length: 742 Words / 3 Pages
    Submitted: November 18, 2009 By: Yan
  • Cosmetic Brands

    Cosmetic Brands

    Diverse cultures and backgrounds lead to people having different perceptions and understandings about a product. Advertising is thus an art to communicate, the qualities of a product and its use to the people in their percieved language. And in doing so, ...

    Rating:
    Essay Length: 497 Words / 2 Pages
    Submitted: November 21, 2009 By: Max
  • Branded by Alissa Quart

    Branded by Alissa Quart

    The book Branded, by Alissa Quart is an ...

    Rating:
    Essay Length: 785 Words / 4 Pages
    Submitted: November 21, 2009 By: regina
  • Dreams, Pride, and Loyalty: A Raisin in the Sun

    Dreams, Pride, and Loyalty: A Raisin in the Sun

    ... a strong sense of pride and loyalty their dreams are

    Rating:
    Essay Length: 942 Words / 4 Pages
    Submitted: November 21, 2009 By: Anna
  • Brand Positioning the Victoria & Alfred Waterfront Company

    Brand Positioning the Victoria & Alfred Waterfront Company

    Brand Positioning the Victoria &Alfred ...

    Rating:
    Essay Length: 279 Words / 2 Pages
    Submitted: November 22, 2009 By: July
  • Dynamics of International Brand Architecture - Overview and Directions for Future Research

    Dynamics of International Brand Architecture - Overview and Directions for Future Research

    DYNAMICS OF INTERNATIONAL BRAND ARCHITECTURE: OVERVIEW AND DIRECTIONS FOR FUTURE RESEARCH Abstract Brands play a critical role in a firm's international marketing strategy. A coherent international brand architecture is a key component of the firm& ...

    Rating:
    Essay Length: 6,712 Words / 27 Pages
    Submitted: November 26, 2009 By: Max
  • Building Customer-Based Brand Equity

    Building Customer-Based Brand Equity

    Building Customer-Based Brand Equity Why is building Customer Brand equity so important to establish for a company that is just starting up. Kevin Keller offers many answers why it is so important to do so. First we must understand what customer based ...

    Rating:
    Essay Length: 1,045 Words / 5 Pages
    Submitted: November 27, 2009 By: Jessica
  • Grounded Theory Study of Unethical Labour Practices Associated with Global Brands in Developing Countries

    Grounded Theory Study of Unethical Labour Practices Associated with Global Brands in Developing Countries

    (2006, 2845 words, 80%) Abstract This is a grounded theory study about unethical labour practices associated with global brands’ operations in developing countries. The research paper develops a substantive theory or at least a set of propositions ...

    Rating:
    Essay Length: 585 Words / 3 Pages
    Submitted: November 28, 2009 By: Vika
  • Lvmh: Expanding Brand Dominace in Asia

    Lvmh: Expanding Brand Dominace in Asia

    1. Country specific advantages are the advantages which can be captured by any producer in that particular country. For LVMH, which is originated from France, can benefit from some privileges of France: Country of Origin: Ў§Made in FranceЎЁ represents ...

    Rating:
    Essay Length: 935 Words / 4 Pages
    Submitted: November 29, 2009 By: July
  • Cult Brands

    Cult Brands

    Cult Brands Maslow's postulated that we ...

    Rating:
    Essay Length: 1,875 Words / 8 Pages
    Submitted: December 1, 2009 By: regina
  • Loyalty

    Loyalty

    Is there a God? When we turn to history, whenever we find civilization, there so often goes with it a seeking by the people of that society for answers about the world they live in. This extends primarily to the origins and meaning of life, together with ...

    Rating:
    Essay Length: 690 Words / 3 Pages
    Submitted: December 2, 2009 By: Mike
  • Customer Loyalty Programs

    Customer Loyalty Programs

    A Unique, Simple-to-Implement Customer Loyalty Program I want to tell you ...

    Rating:
    Essay Length: 704 Words / 3 Pages
    Submitted: December 2, 2009 By: Vika
  • Apple Brand Shadowing

    Apple Brand Shadowing

    Introduction Using knowledge gained through Brand and Agency shadowing of Apple ...

    Rating:
    Essay Length: 323 Words / 2 Pages
    Submitted: December 2, 2009 By: Tasha
  • Building Global Brand

    Building Global Brand

    Contents I. Introduction 2 II. Brand 1. Definition of Brand 3 2. What Makes a Brand Great 4 3. Brand as a Business Asset 6 III. Global brand 1. Globalization and Brand 7 2. Brand Building Focus on the Brand Identity 7 IV. Building Brand with Brand ...

    Rating:
    Essay Length: 4,527 Words / 19 Pages
    Submitted: December 2, 2009 By: Tommy
  • Global Branding

    Global Branding

    Table of contents CONTENTS Page No 1. 2. Executive Summary The Evolution 2 3 -Global Brands and Globalization 3 3. Why Branding? 9 -Brand : Meaning 10 -Brand Equity 12 -Aspects of a Good Brand 13 - What makes brands great? 14 - What makes brand leaders ...

    Rating:
    Essay Length: 546 Words / 3 Pages
    Submitted: December 3, 2009 By: Edward
  • Intel: A Case Study in Corporate Branding

    Intel: A Case Study in Corporate Branding

    ... innovation and reliability in its branding is Intel. Because of the ...

    Rating:
    Essay Length: 542 Words / 3 Pages
    Submitted: December 4, 2009 By: Max
  • The Role and Development of a Corporate Brand Personality for Modern Businesses

    The Role and Development of a Corporate Brand Personality for Modern Businesses

    In this essay I intend to assess the growing roll that corporate branding is playing in today’s business environment. This assessment will be based on three peer reviewed academic journal articles, core texts and notes from the class. Academic Journal ...

    Rating:
    Essay Length: 756 Words / 4 Pages
    Submitted: December 9, 2009 By: Jessica
  • International Hotel Branding

    International Hotel Branding

    Introduction: Irish Hotel Market The number of hotel rooms in Ireland has increased by more than 70 per cent to 50,000 over the last decade. Last year, hotel room capacity grew by 6 per cent, according to figures published by Failte Ireland. The Hotel ...

    Rating:
    Essay Length: 2,773 Words / 12 Pages
    Submitted: December 9, 2009 By: Fatih
  • Branding

    Branding

    There are several logos to choose from that I can consider favorites. Nike, New Balance, Northface, Sony, Adobe, Macromedia, Microsoft, Everlast, Electronic Arts (EA), and Casio to name a few. However, the one that stands out from the rest, in my eyes, is ...

    Rating:
    Essay Length: 458 Words / 2 Pages
    Submitted: December 9, 2009 By: Edward

Go to Page