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Last update: July 3, 2014
  • Business Policy and Strategic Management

    Business Policy and Strategic Management

    UNIVERSITY OF WASHINGTON, BOTHELL BBUS 470: Business Policy and Strategic Management Autumn 2006 Dr. Kevin Laverty Kristen Spangler, MBA Email: laverty@u.washington.edu Office: UWB2-325 Phone: 425.352.5338 Email: kspangler@uwb.edu Office: UWB1-380 Phone: 425.352.3664 Office Hours: TU & TH Noon.-1pm TU & TH 8-9 pm (by appointment only) Or by appointment Office Hours: TU & TH 9:30am-1pm TU & TH 3:30pm-5:30pm Or by appointment Text: Hitt, Ireland and Hoskisson, Strategic Management, 7th edition Case Packet: Available at the

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    Essay Length: 2,247 Words / 9 Pages
    Submitted: November 9, 2009 By: Mikki
  • The McDonaldization in Health Care

    The McDonaldization in Health Care

    According to George Ritzer, bureaucracy completely dehumanized the social institutions in America. He sees the bureaucracy as having four components: efficiency, predictability, control and quantification. He terms this dehumanization of an institution as “McDonaldization”. One of the most prevalent examples in modern society is the health care institution. In the past, health care was more simplistic in nature. House calls were not unheard of, and doctors knew all of their patients and their families

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    Essay Length: 1,852 Words / 8 Pages
    Submitted: November 9, 2009 By: Andrew
  • McDonald’s Empire

    McDonald’s Empire

    McDonald’s 1 McDonald’s Empire Kay Kolalowski, Tyler Laudette and Annette Compo University of Phoenix Management 330 Professor Dr. John Seinrukos February 24, 2008 McDonald’s 2 Abstract Ray Kroc once said he did not know what his company would be selling in 2000 but he knew it would be selling more of it than anyone else. (Kroc, 1978). McDonald’s is the predominant leader in the fast food industry and the corporation continues to grow each day

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    Essay Length: 1,708 Words / 7 Pages
    Submitted: November 10, 2009 By: Mike
  • Marketing Audit and Evaluation

    Marketing Audit and Evaluation

    The development and implementation of the marketing plan is to take place in QUTopia, a make-believe city in Queensland, Australia. Students enrolled in the class will adopt the roles of the residents of the city with roles and demographics assigned randomly to students in the first week of classes. Residents will be issued with fake QUTopian currency which they can spend as consumers at two marketdays (to be held in class). All students are expected

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    Essay Length: 427 Words / 2 Pages
    Submitted: November 10, 2009 By: Fatih
  • Palm, Inc Marketing Audit

    Palm, Inc Marketing Audit

    Executive Summary Ten years ago, Palm, Inc. captured the imagination of road warriors everywhere with the first Pilot connected organizer, a mighty 5.7-ounce combination of calendar, contacts, to-do lists and notes. Today, having shipped more than 34 million mobile-computing products, the company continues to improve the lives of people and businesses the world over, staying true to one guiding vision: The future of personal computing is mobile computing. (Palm Inc website.). The Audit explores the

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    Essay Length: 3,613 Words / 15 Pages
    Submitted: November 10, 2009 By: Venidikt
  • Strategic Importance of Knowledge Management

    Strategic Importance of Knowledge Management

    Abstract Today the world has more and more of free flow of information leading to transfer of knowledge from a person or an organization to others. Whereas this invariably leads to faster development, it also impacts the competitive advantage held by the innovators of processes or technology. It has therefore become strategically important for one and all in business to understand the knowledge, processes and controls to effectively manage the system of sharing and transferring

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    Essay Length: 641 Words / 3 Pages
    Submitted: November 10, 2009 By: Bred
  • What Is Auditing

    What Is Auditing

    What is Auditing? Have you ever wondered if an accountant were to make a mistake would anyone know? No one would want financial statements or records that were not accurate right? Did you ever think that an employee could be dishonest and get away with it? Maybe it is possible, but this is supposed to be checked on. There are various specialized areas of accounting (“Accounting and Bookkeeping” 1). Auditing happens to be one of

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    Essay Length: 1,014 Words / 5 Pages
    Submitted: November 11, 2009 By: Bred
  • Strategic Palnning

    Strategic Palnning

    Strategic planning may be defined as a organize effort to produce good decisions and actions that shape and guide what a business organization is, and how it operates. The objective of strategic planning is to develop a blueprint by which to manage an organization's status. Some would suggest that strategic planning has lost some of its necessity, but most managers continue to recognize the need for effective strategic planning and implementation. While strategic planning requires

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    Essay Length: 702 Words / 3 Pages
    Submitted: November 12, 2009 By: Tasha
  • McDonalds...Good or Evil?

    McDonalds...Good or Evil?

    Alessandra Williams Deshana12@hotmail.com 248-890-7469 April 2nd, 2006 Section 1: The Case and/or the Issue “Welcome to McDonald’s what can I get for you today?” Does that famous saying sound familiar? Ever wonder why people keep going back to McDonald’s week after week even after knowing that the food is not healthy? The answer lies in the fast food chains effective advertising and marketing. Today’s families are busy and the price of time expensive so a

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    Essay Length: 1,640 Words / 7 Pages
    Submitted: November 12, 2009 By: Mike
  • Tm 583 Strategic Management of Technology

    Tm 583 Strategic Management of Technology

    TM583 Strategic Management of Technology Case Study Assignments As noted in the syllabus, there are two written case study assignments for this course. All case assignments are due on the Sunday ending the week. Submissions, in Microsoft Word format, can be posted in the Drop box. Use the following convention for naming your file: Case ##-# [LASTNAME] for example: Case II-9 Smith Case II-8: The PC Desktop Videoconferencing Systems Industry in 1998 Part #1: Why

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    Essay Length: 486 Words / 2 Pages
    Submitted: November 13, 2009 By: Edward
  • Analysis of Sabmiller’s Strategic Position

    Analysis of Sabmiller’s Strategic Position

    1. ANALYSIS OF SABMILLER’S STRATEGIC POSITION 1.1. Introduction SABMiller is an international company with its main interest the brewing of beer. To understand SABMiller’s strategic position is to consider their strengths and weaknesses against what is happening in the environment (Robson, 1997, p. 29). Annexure A reflects the prioritisation of the basic process of strategic analysis. 1.2. External factors affecting SABMiller Annexure B contains a P.E.S.T analysis for SABMiller but since environmental factors are country

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    Essay Length: 524 Words / 3 Pages
    Submitted: November 13, 2009 By: Tommy
  • Global Success and the Role of Strategic Steering and Management Accounting Systems

    Global Success and the Role of Strategic Steering and Management Accounting Systems

    Global Success and the Role of Strategic Steering and Management Accounting Systems 1. INTRODUCTION Research approach The objective of the present study is to evaluate corporate global success and some of its determinants as a single case study of Nokia Group. The rationale for the research approach of a single case is that Nokia represents an extreme and unique case of reaching global success in telecommunications industry (see Yin 1994: 39). Global success in the

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    Essay Length: 9,804 Words / 40 Pages
    Submitted: November 13, 2009 By: Anna
  • Strategic Management

    Strategic Management

    Strategic Factor Analysis Duration Strategic Factors Weight Rating Weighted Score Short Intermediate Long Comments S1 High Market Share 0.15 4.0 0.6 X AA has the highest market share S2 Strong Alliances and Acquisitions 0.15 3.5 0.525 X X Good cooperative strategies S3 Good Distribution and Accessibility 0.10 4.0 0.4 X X Alliances and market share W4 Financial Performance 0.10 2.5 0.25 X X Not strong W5 Decrease in Jobs 0.05 3.0 0.15 X Result of

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    Essay Length: 2,817 Words / 12 Pages
    Submitted: November 14, 2009 By: Stenly
  • Strategic Capability

    Strategic Capability

    “An internal capacity for leveraging resources and competences is a prerequisite for creating competitive advantage. Discuss, with references to theory and real world organization of your choice”. Strategic management is a multi faced and vast area of study with many theorists presenting differing views as to what is crucial to the successful formulation of strategy. This essay will present an explanation of the internal capacity of leveraging resources and competences and show how they are

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    Essay Length: 3,289 Words / 14 Pages
    Submitted: November 14, 2009 By: Venidikt
  • How Should Leaders Review Strategic Priorities?

    How Should Leaders Review Strategic Priorities?

    Introduction Leadership style and behaviour are key determinants of effective organisational management. The leaders are “The people who co-ordinate and balance the interests of all who have a stake in the organisation, including- the executive team, all other managers and those in team leadership positions or with a subject leadership role” Witcher (2007) argues that POSIES gives us an impression of a sequence of tasks, top-down strategic planning idea. Leadership style depends on how strategic

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    Essay Length: 962 Words / 4 Pages
    Submitted: November 14, 2009 By: Jon
  • Nike Social Responsibility Audit

    Nike Social Responsibility Audit

    NIKE, INC. SOCIAL RESPONSIBILITY AUDIT BY: NIKE’S MISSION STATEMENT To bring inspiration and innovation to every athlete in the world. NIKE’S CORPORATE RESPONSIBILITY MISSION We must help the company achieve profitable and sustainable growth. We must protect and enhance the brand and company. In the corporate world, companies have a responsibility to act in ways which go beyond the aspect of making money. The movement of Corporate Social Responsibility has grown in recent years from

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    Essay Length: 734 Words / 3 Pages
    Submitted: November 14, 2009 By: regina
  • The Strategic Marketing Plan

    The Strategic Marketing Plan

    Ambi-Pur was launched in 2002. The brand comes from the International stable of Sara lee and is the largest brand in the Household and Beauty care division of the company. Ambi Pur is the No.1 brand in Europe. In India, Ambipur was launched as a air freshener for cars. It was a pleasant surprise for car owners to see a new product ( at that time) with somewhat a funny name. The brand gained popularity

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    Essay Length: 367 Words / 2 Pages
    Submitted: November 14, 2009 By: Jessica
  • Strategic Business Plan

    Strategic Business Plan

    ANDY PULLEN BUSINESS ADMINISTRATION 100 EXAMINATION NUMBER TWO Lars this is how you create a business plan. First you have to set the vision, goals, and objectives of your business. The most important driver for almost any business plan is return on investment (ROI). Commonly, when someone starts to write a business plan for the first time you need to determine what is your objective? The essential planning elements are identifying your objectives. What you

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    Essay Length: 1,928 Words / 8 Pages
    Submitted: November 15, 2009 By: regina
  • Strategic Resume

    Strategic Resume

    I am a non-traditional student who has had training in resume writing, but this training was 20 years ago. Doing this workbook on Strategic Resumes has brought me to the here and now. I went to school directly after graduating from high school and received a degree in business/secretarial studies. I worked for several years in this field. I got married, had two children, and then I got a divorce. It took five years after

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    Essay Length: 396 Words / 2 Pages
    Submitted: November 15, 2009 By: regina
  • Strategic Management

    Strategic Management

    STRATEGIC MANAGEMENT Every firm competing in an industry has a competitive strategy which may be clear and precise or embedded and understood by default. These strategies are either developed through a planning process or they are developed depending on the changing external and internal factors. Strategy is the direction and scope of an organization over the long-term: which achieves advantage for the organization through its structure of resources within a challenging environment, to meet

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    Essay Length: 2,420 Words / 10 Pages
    Submitted: November 15, 2009 By: July
  • Walmarts Company Structure and Strategic Management

    Walmarts Company Structure and Strategic Management

    Wal Marts company structure and strategic management Wal-Mart is known today as the largest retailing discount store in the world. Wal-Mart was merely a vision to Sam Walton forty-five years ago as being a discount store that could sell products at the lowest price possible. Wal-Mart has grown tremendously over the past few decades by making several wise acquisitions as well as having an unbeatable pricing strategy. In this paper, we will discuss Wal-Mart’s history,

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    Essay Length: 2,828 Words / 12 Pages
    Submitted: November 15, 2009 By: Jessica
  • Amtrak - Strategic Use of It

    Amtrak - Strategic Use of It

    Overview of the Organization Amtrak (a combination of “American” and “track”) is the brand name of the National Railroad Passenger Corporation, created in 1970 by an act of Congress. The National Railroad Passenger Corporation is a private, for-profit corporation established by government with all of its preferred stock, owned by the federal government and its budget subsidized by federal money totaling more than $1 billion per year. Some common stock is held by the private

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    Essay Length: 2,863 Words / 12 Pages
    Submitted: November 15, 2009 By: Mike
  • Six Priorities That Make a Great Strategic Plan

    Six Priorities That Make a Great Strategic Plan

    I. Summary: Article 9. Lippitt, Mary Burner. "Six Priorities That Make a Great Strategic Plan." Journal of Business Strategy (Jan.-Feb. 2003): 21-24. Rpt. in Annual Editions. Ed. Fred H. Maidment. 13th ed. Management 05/06. Dubuque: McGraw, 2005. 54-57. When a company is not successful in prioritizing, it is more likely to fail or fall behind in competition. Lippitt’s “Six Priorities That Make a Great Strategic Plan” explains the best way a business can prioritize its

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    Essay Length: 769 Words / 4 Pages
    Submitted: November 16, 2009 By: Artur
  • Strategic Marketing for Sri Lanka Airlines

    Strategic Marketing for Sri Lanka Airlines

    This strategic marketing plan focuses on marketing strategies of the SriLankan Airline Strategic Business Unit (SBU), in Sri Lanka. The strategies are concerned with the market, product, pricing, distribution and communication/ promotion strategies for the Srilankan Air Taxi. The time period for the strategic marketing plan for SriLankan airline will take place over 3 years from July 1st 2008 to July 1st 2010. Market strategies for the SriLankan Air Taxi are to employ a multi-market

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    Essay Length: 377 Words / 2 Pages
    Submitted: November 16, 2009 By: Vika
  • McDonalds and the Hotel Industry Case Study Analysis

    McDonalds and the Hotel Industry Case Study Analysis

    McDonald’s is one of the world’s strongest and most recognizable brands for its “world’s best quick service restaurant service experience” (Vandenbosch and Mark). This case study states that McDonalds plans to extend its brand into the hotel industry by opening a hotel in Illinois. The authors look at the hotel venture’s positioning options and the McDonald’s brand extension into a different product class. In order for McDonalds to successfully extend their brand into the hotel

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    Essay Length: 1,063 Words / 5 Pages
    Submitted: November 17, 2009 By: Venidikt

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