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Last update: September 2, 2014
  • Gmail - a Case Study

    Gmail - a Case Study

    GMail-A Case Study "…Search is Number Two Online Activity - Email is Number One; 'Heck, Yeah,' Say Google Founders…" Headline of press release issued by Google on April 1, 2004 for GMail. On 1st April 2004, Google announced a new web-based mail service called Gmail. During launch it announced a one GB of free storage for each user. It has many of new features for regular webmail users such as grouping of messages into one

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    Essay Length: 2,338 Words / 10 Pages
    Submitted: November 10, 2009 By: Fonta
  • Pauls Case

    Pauls Case

    “Paul’s Case” A Symbolic Perception Imagine being entrapped in a life that you did not feel you belonged in. That is the story of Paul in “Paul’s Case,” written by Willa Cather. He lived in a suburban home where everyone seemed the same and there was a feeling of despair. Paul, who was a young man, felt that his father, teachers and classmates misunderstood him and therefore were unworthy of his company. In the story

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    Essay Length: 637 Words / 3 Pages
    Submitted: November 10, 2009 By: Vika
  • Zara Case Study

    Zara Case Study

    3.1 HISTORY and BACKGROUND ZARA is the flagship chain store for the Spanish Inditex Group owned by Amancio Ortega, who also brands such as Massimo Dutti and Bershka. It was first open in 19 in La Coruna, Galicia, Spain. Originally a lingerie store, then the product range expanded to incorporate women’s fashion, menswear and children’s clothes (5). The international adventure began in 1988, opened its first foreign store in Oporto, Portugal. The market growth remained

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    Essay Length: 1,451 Words / 6 Pages
    Submitted: November 10, 2009 By: Andrew
  • Aqualisa Quartz: Simply a Better Shower Case Executive Summary

    Aqualisa Quartz: Simply a Better Shower Case Executive Summary

    Situation Aqualisa Quartz, a significantly innovative product developed by Aqualisa, in terms of both cost and quality, has been facing challenges in the market since its launch four months ago. The product described by one of the customers (a plumber) is a 'push-fit-connect-you're done' shower and offers the customers 'what they (the plumbers) want'. Despite the above facts, Quartz has experienced poor sales and has not met the company's expectations. Brand awareness was low in

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    Essay Length: 884 Words / 4 Pages
    Submitted: November 10, 2009 By: Mike
  • Pseudomonas Aeruginosa Case Study

    Pseudomonas Aeruginosa Case Study

    Case Study 21: Pseudomonas aeruginosa 1) The colony morphology of our case study is gram negative bacilli (rod) and can grow on any agar media. The culture is quite unique because it produces mucoid colonies, sometimes with fringed edges, with a blue-green metallic sheen. This metallic sheen is due to the pigment pyocyanin which is produced by the organism. Under ultraviolet light, the colonies fluoresce due to the compound fluorescein also produced by the organism.

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    Essay Length: 575 Words / 3 Pages
    Submitted: November 11, 2009 By: Tommy
  • Netflix Case Study

    Netflix Case Study

    Netflix Case Study The video rental industry began with brick and mortar store that rented VSH tape. Enhanced internet commerce and the advent of the DVD provided a opportunity for a new avenue for securing movie rentals. In 1998 Netflix headquartered in Los Gatos California began operations as a regional online movie rental company. While the firm demonstrated that a market for online rentals existed, it was not financially successfully. Netflix lost over $11 million

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    Essay Length: 1,415 Words / 6 Pages
    Submitted: November 11, 2009 By: Artur
  • Harley Case Analysis

    Harley Case Analysis

    As one Harley rider puts it, “It is one thing to have people buy your products. It's another for them to tattoo your name on their bodies.” Harley-Davidson is the only major US maker of motorcycles and the nation's #1 seller of heavyweight motorcycles. Harley-Davidson has developed an experience when a customer purchases a bike. Experience selling is dependent upon the social and psychological identity and aspirations of the customer. Riders flock to annual company-sponsored

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    Essay Length: 1,264 Words / 6 Pages
    Submitted: November 11, 2009 By: Fatih
  • Frigidaire Case Analysis

    Frigidaire Case Analysis

    Competitive products serving the target market The major brands that are competing with Frigidaire in the washer category as a whole are Whirlpool, General Electric, Maytag and Amana with Frigidaire holding 7.9% of the market share. General Electric, Maytag and Amana are all planning to introduce some version of a horizontal axis washing machine. The Maytag machine will be at a much higher price point of $1200 - $1300 vs. $799 - $1300. The front-loading

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    Essay Length: 640 Words / 3 Pages
    Submitted: November 11, 2009 By: Steve
  • Decision Making Methods

    Decision Making Methods

    Introduction: Whenever we reason, we base our reasoning on some assumptions, with some things taken for granted because all reasoning must begin somewhere. Any "defect" in the assumptions or presuppositions with which the reasoning begins is a possible source of problems for any novice student in critical thinking. Assessing skills of reasoning about assumptions involves assessing this team's ability to recognize and articulate their assumptions, again according to the relevant standards to this particular class.

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    Essay Length: 495 Words / 2 Pages
    Submitted: November 11, 2009 By: Victor
  • Blood Diamonds - the Real Cost of Diamonds

    Blood Diamonds - the Real Cost of Diamonds

    Blood Diamonds: The Real Cost of Diamonds Sierra Leone is blessed with some of the world’s richest resources such as titanium, gold, and diamonds. Despite these rich resources, Sierra Leone ranked last on the United Nations Development Programme’s Human Development Index in 2001, making Sierra Leone the poorest country in the world at that time. (Renner, 2002, p. 22) So how can a country so rich in resources be so poor? Sierra Leone’s extreme poverty

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    Essay Length: 1,608 Words / 7 Pages
    Submitted: November 11, 2009 By: Mikki
  • Garo Case Analysis

    Garo Case Analysis

    The 7 C’s of Workforce Development 1) Consensus is the extent to which the major stakeholders, government, employers and trade unions are signed up to a commitment to upgrade the skills of the workforce. 2) Competitive Capacity.-Refers to the competitive capacity for productive innovation and change. A high skills economy depends on a high level of entrepreneurial and risk-taking activities, whether in terms of new business ventures or through innovation within existing enterprises, linked to

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    Essay Length: 664 Words / 3 Pages
    Submitted: November 11, 2009 By: Andrew
  • What Is Case Study Analysis?

    What Is Case Study Analysis?

    What Is Case Study Analysis? A case study presents an account of what happened to a business or industry over a number of years. It chronicles the events that managers had to deal with, such as changes in the competitive environment, and charts the managers' response, which usually involved changing the business- or corporate-level strategy. Cases prove valuable in a course for several reasons. First, cases provide you, the student, with experience of organizational problems

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    Essay Length: 5,330 Words / 22 Pages
    Submitted: November 11, 2009 By: Max
  • Case Study Proton Automobiles

    Case Study Proton Automobiles

    The auto industry in Malaysia is closely linked to the history of Perusahaan Otomobil Nasional Bhd (PROTON). PROTON was incorporated on May 7, 1983 to manufacture, assemble and sell motor vehicles and related products, including accessories, spare parts and-other components. Some researchers like, Sim (1979) and Keat and Li (1998) pointed out obstacles to production efficiency in local motor vehicle assembly operations and also in the marketing of automobiles in Malaysia. This includes diseconomy of

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    Essay Length: 411 Words / 2 Pages
    Submitted: November 11, 2009 By: Mikki
  • Ge Talent Machine : The Making of a Ceo

    Ge Talent Machine : The Making of a Ceo

    GE’s Talent Machine : The Making of a CEO ________________________________________ Founded in 1878 by Thomas Edison, General Electric is nowadays a leading business in electrical generation, distribution and use in America and in the world. The company has been experimenting successful business models since its creation, and its human resources policy has been considered for a century one of the most sophisticated. It consists in a strong focus on human potential through executive development to

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    Essay Length: 836 Words / 4 Pages
    Submitted: November 11, 2009 By: Stenly
  • Denso Case Study

    Denso Case Study

    DENSO 1. How has DENSO’s relationship with Toyota affected its international strategy? DENSO was/is part of Toyota’s keiretsu. Toyota has a vertically integrated supply chain, which DENSO is part of. Toyota accounts for over half of DENSO’s business. When Toyota expanded internationally, DENSO had to follow to supply Toyota’s overseas plants. So Toyota initially set DENSO’s international strategy However, DENSO started supplying other automakers with parts. Economies of scale are equally important for parts

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    Essay Length: 609 Words / 3 Pages
    Submitted: November 12, 2009 By: Wendy
  • Tivo Case Study

    Tivo Case Study

    In the TiVo case, Brodie Keast, TiVo’s vice president of marketing and sales is trying to ensure a positive consumption of his relatively new product, the TiVo. TiVo’s marketing team intended to get the idea of TiVo across through catchy communications campaign, with a boldly humorous tone that would help consumers envision how TiVo restored the fun of television. TiVo was founded by two men who left Silicon Graphics, a leading provider of 3D graphics

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    Essay Length: 2,365 Words / 10 Pages
    Submitted: November 12, 2009 By: Artur
  • Perfect Competition Real Estates

    Perfect Competition Real Estates

    To what extent do real estate agencies in Brisbane match the characteristics of a perfectly competitive industry? For real estate agencies to meet the criteria for a perfectly competitive industry there are three criteria that they have to meet; Many sellers with small firms Homogenous product Easy entry and exit into the particular industry A basic chart showing the distinct qualities of a perfectly competitive industry, one in which any price above the current market

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    Essay Length: 1,243 Words / 5 Pages
    Submitted: November 12, 2009 By: Max
  • Adaptive Decision-Making Technique

    Adaptive Decision-Making Technique

    Adaptive Decision-Making Technique The adaptive decision-making technique takes into consideration a combination of logic and common sense, and while not precise, can produce satisfactory solutions (Landsberger, 2006). The adaptive decision-making technique can be extremely useful in specific circumstances, particularly when the complete problem-solving process cannot be accomplished. Specific circumstances can include: 1) restricted time for research, 2) analysis of problem not necessary, 3) acceptable risk, 4) the freedom to reverse decisions (Landsberger, 2006). The adaptive

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    Essay Length: 1,034 Words / 5 Pages
    Submitted: November 12, 2009 By: Victor
  • Leadership Case Write Up

    Leadership Case Write Up

    Ў§Managers are people who do things right, while leaders are people who do the right thingЎЁ. - Warren Bennis, Ph.D. On Becoming a Leader This expression provides only a small amount of difference, which differentiate leader and manager. Despite the fact these two, at first glance absolutely not corresponding words, refer to various notions (leader is the set of personal traits, and manager may also be the set of traits, but more often it is

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    Essay Length: 2,251 Words / 10 Pages
    Submitted: November 12, 2009 By: David
  • Statute and Case Law Relationship Paper

    Statute and Case Law Relationship Paper

    Statute and Case Law Relationship Paper Florida and Federal Discrimination laws were put in place to prevent discrimination based on race, religion, sex, national origin, physical disability, and age by employers. Discrimination includes bias in hiring, promotion, termination, job assignment, compensation, and various types of harassment in the state of Florida. It is unlawful for supervisors or managers in the workplace to make employment related decisions based on stereotypical assumptions about individuals of a particular

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    Essay Length: 1,006 Words / 5 Pages
    Submitted: November 12, 2009 By: Mikki
  • Debeers - Case

    Debeers - Case

    De Beers: Diamonds are for Asia Strengths: • There are commonalities in diamond perceptions more than differences • Average price of every piece sold was more than twice of US or Europe as size and quality of diamonds is greater. • 1990 help the jewelry industry to develop • Diamond acquisition threshold in China was a house hold income of 250 USD per month. • Expanding group of newly wealthy people, openness to change •

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    Essay Length: 1,661 Words / 7 Pages
    Submitted: November 12, 2009 By: Edward
  • Aboriginies - Who Are the Real Invaders

    Aboriginies - Who Are the Real Invaders

    Who are the Real Invaders? As I look into the picture it shows three or so savage looking aboriginals hiding within the bushes holding spears in their hand about to attack some innocent white men. The white men look as though one of the wheels on the wagon has broken up in the hillside so they have stop by the side of the track to change it. This picture is biased towards the white men

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    Essay Length: 352 Words / 2 Pages
    Submitted: November 12, 2009 By: Mike
  • Case Apple Computers, Inc.

    Case Apple Computers, Inc.

    General External Environment Demographic Segment The demographic for Apple computers is finally changing in its favor. While Apple was once a significant rival to IBM and a leader in personal computers, it watched its et share slide as it was slow to integrate Microsoft products into its operating systems. Apple had a policy of trying to maintain their current clientele by innovative products, but have since began a new aggressive campaign aimed at attracting new

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    Essay Length: 645 Words / 3 Pages
    Submitted: November 12, 2009 By: Steve
  • Ethical Dilemma Case Study

    Ethical Dilemma Case Study

    Ethical Dilemma Case Study Part of my duties at the VA is to update patient information. This is work that we perform mostly as “busy” work. When a patient visits a clinic they are provided with a sheet that asks them if their Name, Address, Phone Number, and Next of Kin information is correct. We have some down time in our office, so this is what we do to fill in the gaps. There

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    Essay Length: 297 Words / 2 Pages
    Submitted: November 12, 2009 By: Monika
  • Force in Some Cases Is Necessary

    Force in Some Cases Is Necessary

    Boulden 1 Carlos Boulden Professor Ensminger English 1302 26 September 2003 The Use of Force: Force in Some Cases is Necessary The use of force is necessary. One should use force when there just is no other way of getting it done. In William Carlos Williams’ “The Use of Force”, a doctor resorts to using force as the final means in getting a diagnosis for his patient’s illness. What he did was not an injustice,

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    Essay Length: 675 Words / 3 Pages
    Submitted: November 12, 2009 By: Top

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