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In the Business section, you can find material dedicated to all things business. This section collects data on the activities of the various companies operating in markets all over the world.

17,319 Essays on Business. Documents 2,971 - 3,000

  • Coffee Supply and Demand

    Coffee Supply and Demand

    Coffee Supply and Demand Besides the high demand and cost for gasoline these days, coffee is considered the second most traded commodity on worldwide markets next to oil. “Coffee is grown in more than 50 countries in a band around the equator and provides a living for more than 20 million farmers. Altogether, up to 100 million people worldwide are involved in the growing, processing, trading and retailing of the product” (Spilling the Beans…, ).

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    Essay Length: 694 Words / 3 Pages
    Submitted: December 29, 2009 By: Andrew
  • Coffee Time

    Coffee Time

    Part 1 Laura Jones’s first regression model used the normal independent variables. It is a relatively good model because the Multiple R calculated value is relatively high at .738 indicating a “strong” relationship between variables. A coefficient of correlation or Multiple R close to zero shows that the relationship is weak. The R-square value of .546 indicates that there is a 54.6% of the variation is accounted for, and is found by squaring the coefficient

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    Essay Length: 596 Words / 3 Pages
    Submitted: January 27, 2010 By: Kevin
  • Coffee Time - Research and Decision Making

    Coffee Time - Research and Decision Making

    Research and Decision Making Before any research is conducted, the time, location, workers, target audience and the amount of income needed for the business is considered. Coffee Time (CT) recognized an emerging market in South Asia (India). In order to determine how much revenue that may be obtained from each outlet, CT employed Total Access (TA), a market research company, to research the cities and potential target audience in India. As demonstrated by CT, an

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    Essay Length: 1,848 Words / 8 Pages
    Submitted: November 27, 2009 By: Bred
  • Coffee Time Simulation

    Coffee Time Simulation

    University of Phoenix Managerial Decision Making- MBA/510 March 7, 2007 Applying parametric and nonparametric statistical techniques The coffee time simulation and applying parametric and nonparametric statistical techniques taught me to know the difference between these two tests and what they are based of. These two tests are used to compare measurements. The parametric test is based on assumptions on the population distribution. However nonparametric does not make assumptions; this test ranks the outcome variable from

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    Essay Length: 682 Words / 3 Pages
    Submitted: February 12, 2010 By: Mike
  • Coffeetime Recommendations

    Coffeetime Recommendations

    CoffeeTime Recommendations Team Paper University of Phoenix MBA 510 MEMORANDUM TO: Whom it may concern FROM: Business Development (International Operations) DATE: November 2007 SUBJECT: CoffeeTime Multiple Regression Model Laura Jones, CoffeeTime’s statistical expert, built a multiple regression model based on CoffeeTime’s advertising expenditures and price index. Multiple regression analysis is often used to relate a dependent variable (e.g., CoffeeTime’s weekly revenue) with several independent variables (e.g., CoffeeTime’s and Quick Brew’s advertising expenditures and CoffeeTime’s price

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    Essay Length: 352 Words / 2 Pages
    Submitted: May 29, 2010 By: Tommy
  • Coffeetime: Using Research in Decision-Making

    Coffeetime: Using Research in Decision-Making

    Running Head: RESEARCH AND DECISION MAKING Research and Decision Making University of Phoenix MBA 510 CoffeeTime: Using Research in Decision-Making CoffeeTime is a global coffee retailer looking to expand into Southeast Asia. Before opening up shop, they conducted research to learn more about India’s emerging market. Total Access provided market research to CoffeeTime. From this research, CoffeeTime learned basic geographical facts about India, such as its population and area size. They learned detailed demographical information

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    Essay Length: 2,167 Words / 9 Pages
    Submitted: May 6, 2010 By: Top
  • Cognex Corporation

    Cognex Corporation

    Cognex Corporation "Work Hard, Play Hard" “To preserve and enhance vision,” recited Bill Silver with his hand held vertically on the bridge of his nose, as he entered the office of Robert Shillman. With his usual smile, the CEO looked up from the Cognex Corporation's 1998 Annual Report and returned the corporate salute, adopted from "The Three Stooges.. Silver, the Vice-President of Research and Development, joined Shillman to discuss the future of Cognex Corporation, the

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    Essay Length: 3,559 Words / 15 Pages
    Submitted: February 26, 2010 By: Janna
  • Cognitive Factors and Leadership

    Cognitive Factors and Leadership

    A frequent theme when discussing leadership theories, is that intelligence and experience play a critical role in determining a successful leader. The Dubrin text indentifies six common cognitive factors and links them closely with intelligent leadership. The desired outcome of this exercise is an in-depth assessment of each of the factors and their role in Margo’s own cognitive development. The first attribute relates to an individual’s mental capability. As defined in the book, cognitive intelligence

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    Essay Length: 1,333 Words / 6 Pages
    Submitted: January 16, 2010 By: Victor
  • Coke Adds Life

    Coke Adds Life

    TOURO UNIVERSITY INTERNATIONAL ELSTON H. STEELE INTERNATIONAL BUSINESS (BUS 401) DR. ANASTASIA LUCA DR. VAL SAMONIS MODULE 1 CASE COKE ADDS LIFE The Coca-Cola Company’s ability to conform to different regions of the world has contributed to much of its success in the global economy. Despite its success, Coca-Cola has its hands full as it battle PepsiCo Company and local producers for market dominance in India. I will identify three marketing issues as they apply

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    Essay Length: 387 Words / 2 Pages
    Submitted: December 21, 2009 By: Monika
  • Coke and Pepsi

    Coke and Pepsi

    In 1886 Coca-Cola was first formulated and in 1893 Pepsi-Cola was invented. It was during the time of the Great Depression when the competition between these two products truly began. Pepsi cut the price of its 12-oz bottle to 5 cents – which is what Coke was charging for their 6.5-oz bottle. During this time Pepsi competed directly with Coke and marketed to consumers that they were “twice as much for a nickel, too.” The

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    Essay Length: 1,531 Words / 7 Pages
    Submitted: December 26, 2009 By: Janna
  • Coke and Pepsi

    Coke and Pepsi

    Introduction The soft-drink battleground has now turned toward new overseas markets. While once the United States, Australia, Japan, and Western Europe were the dominant soft-drink markets, the growth has slowed down dramatically, but they are still important markets for Coca-Cola and Pepsi. However, Eastern Europe, Mexico, China, Saudi Arabia, and India have become the new "hot spots." Both Coca-Cola and Pepsi are forming joint bottling ventures in these nations and in other areas where they

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    Essay Length: 3,322 Words / 14 Pages
    Submitted: April 23, 2010 By: Mike
  • Coke and Pepsi in India

    Coke and Pepsi in India

    Case 1-3: Coke and Pepsi Learn to Compete in India BUS664 – International Marketing Baker College Online Catie Butler Content 1. The political environment in India has proven to be critical to company performance for both PepsiCo and Coca- Cola India. What specific aspects of the political environment have played key roles? Could these effects have been anticipated prior to market entry? If not, could developments in the political arena have been handled better by

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    Essay Length: 643 Words / 3 Pages
    Submitted: May 7, 2010 By: Dorienne
  • Coke and Pepsi in India

    Coke and Pepsi in India

    1. The political environment in India has proven to be critical to company performance for both PepsiCo and Coca- Cola India. What specific aspects of the political environment have played key roles? Could these effects have been anticipated prior to market entry? If not, could developments in the political arena have been handled better by each company? The political environment in India has proven to be critical to company performance for both PepsiCo and Coco-Cola

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    Essay Length: 1,302 Words / 6 Pages
    Submitted: May 7, 2010 By: Dorienne
  • Coke and Pepsi Learn to Compete in India

    Coke and Pepsi Learn to Compete in India

    Section 1: During the 1900s and the beginning of the new millennium India's government had opened its doors wide open to foreign investors, but the Coca-Cola Corporation and PepsiCo experienced many difficult challenges. Both companies were engulfed with unexpected problems and difficult situations that led to the recognition that India's market was very different and special knowledge, skills and local expertise was needed to be obtained if the two companies were to succeed. As Ronald

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    Essay Length: 1,048 Words / 5 Pages
    Submitted: April 27, 2011 By: phersonw
  • Coke and Pepsi Learn to Compete in India: Case Analysis 1

    Coke and Pepsi Learn to Compete in India: Case Analysis 1

    Coke and Pepsi Learn to Compete in India: Case Analysis 1 Pepsi entered into the Indian beverage market in July 1986 as a joint venture with two local partners, Voltas and Punjab Agro, forming "Pepsi Foods Ltd." Coca-Cola followed suit in 1990 with a joint venture with Britannia Industries India before creating a 100% owned company in 1993 and then ultimately aligning with Parle, the leader in the industry. As both companies would soon discover,

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    Essay Length: 1,598 Words / 7 Pages
    Submitted: May 11, 2010 By: crazy
  • Coke Is Winning the War

    Coke Is Winning the War

    The question of who won the hundred-year war can be measured against market share and the company’s ability to dominate the value chain. We would argue that Coke is clearly victorious given its dominant global market share, and dominance of the value chain to help it sustain a competitive advantage. Coke’s dominant global market share is clearly evident on a number of fronts. By 1998 Coke controlled a 51% share of the worldwide market compared

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    Essay Length: 411 Words / 2 Pages
    Submitted: December 11, 2009 By: Jack
  • Coke Marketing Plan for Line Extension

    Coke Marketing Plan for Line Extension

    Coke Bubbler: A Line Extension Business Definition: The Coca-Cola Company “exists to benefit and refresh everyone it touches (The Coca-Cola Company 1, p. 1).” To achieve this goal, Coke continually brings to market new products that address consumer interests, emphasizing both quality of products and emerging nutritional and taste features. To that end, Coca-Cola will introduce Coke Bubbler, a flavored tea-based beverage containing small “bubbles” or spheres of tapioca- or gelatin-based semi-solid flavors that

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    Essay Length: 547 Words / 3 Pages
    Submitted: January 3, 2010 By: Anna
  • Coke Pepsi War

    Coke Pepsi War

    Coke has been leading the competition from 1998-2002 in terms of higher market capitalization, gross margin and net income. However, Pepsi was leading the fight in terms of growth in revenue and net income. However, Pepsi’s stock performed 45% better than Coke’s stock. Overall, Pepsi was a smaller company but it was growing faster than Coke. Coke had a strong foundation, however, their revenue during this period increased due to summer months artificially increasing the

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    Essay Length: 1,001 Words / 5 Pages
    Submitted: December 24, 2009 By: Victor
  • Coke Vc Pepsi Marketing Survey

    Coke Vc Pepsi Marketing Survey

    BRANDING 1. What’s your view of the Coca-Cola brand? ? Very bad ? Bad ? Neutral ? Good ? Very Good 2. What’s your view of the Pepsi-Cola brand? ? Very bad ? Bad ? Neutral ? Good ? Very Good 3. What do you associate the brand Coca-Cola with? Strongly disagree Disagree Neither Agree Strongly Agree Advertising Cool Culture Friendly Innovative Pop Sports Traditional Trendy Youthful 4. What do you associate the brand Pepsi-Cola

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    Essay Length: 299 Words / 2 Pages
    Submitted: April 24, 2010 By: Andrew
  • Coke Vs. Pepsi

    Coke Vs. Pepsi

    COKE vs. PEPSI Finance Case Write-up In this writing, we will discuss about WACC, EVA, their uses in evaluate a firm’s performance… and apply into a particular case of comparing performance of Coca Cola and Pepsi based on the past and forecasted data. 1.Definitions of EVA and its strengths and limitations Economic value added (EVA) has been getting plenty of attention in recent years as a new form of performance measurement. An increasing number of

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    Essay Length: 704 Words / 3 Pages
    Submitted: January 22, 2010 By: Mike
  • Coke Vs. Pepsi Case Study

    Coke Vs. Pepsi Case Study

    Home > Free Essays & Book Reports > Marketing > Coke Vs. Pepsi Case Study Coke Vs. Pepsi Case Study Browse essays using search option Access free essay links resource page Need help with paper writing services? Bookmark our site for future reference Control of market share is the key issue in this case study. The situation is both Coke and Pepsi are trying to gain market share in this beverage market, which is valued

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    Essay Length: 625 Words / 3 Pages
    Submitted: May 6, 2010 By: Max
  • Coke Zero

    Coke Zero

    I. Introduction Nowadays a trend of shape concerned is very popular globally. Consumer tends to prefer and buying more of healthy product and also low/non calories products. Lifestyle of people changing from eating junk foods to low/non calories products even become a vegetarian. Not only shape concerned but some of a dangerous disease also cause from consuming sweet and high fat foods. Therefore marketers see this opportunity in the market and try to invent any

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    Essay Length: 988 Words / 4 Pages
    Submitted: April 24, 2010 By: Yan
  • Cola

    Cola

    3. What aspects of the traditional Disney theme park formula, in terms of park design and service design, might prove to be transferrable to Euro Disney, and which might prove to be specific to the United States and/or Japan? In general, what issues should a company think through before extending a successful service concept across cultural boundaries? 4. Assess the implementation of Euro Disney's service delivery system. What could the company have done differently? 5.

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    Essay Length: 294 Words / 2 Pages
    Submitted: April 27, 2011 By: shtea12
  • Cola War Case

    Cola War Case

    introduction During the 1980s, Coca-Cola and Pepsi-Cola began an escalating campaign of mutually - targeted television advertisements which became known as the Cola Wars. This summary is based on the findings with respect to the following key aspects: Carbonated soft drinks industry’s structure, evaluation of driving change factors in this industry and finally analysis of key strategic factors it is faced with. Value Chain Analysis Analysis of the carbonated soft drink (CSD) industry shows that

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    Essay Length: 1,270 Words / 6 Pages
    Submitted: March 26, 2010 By: Jessica
  • Cola Wars

    Cola Wars

    Cola Wars Continue: Coke and Pepsi in the Twenty-First Century I. Case issue: Implications of strategic rivalry on cola industry's structure and performance (See Exhibits 1 & 2 for analysis) A. Implications on structure of cola industry 1. Bottlers have been consolidated by concentrate producers (CP), placing smaller CPs at the mercy of Pepsi and Coca-Cola's distribution systems (See Exhibit 3) a. Making it tougher for smaller CPs like Cott Corporation to compete and leaving

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    Essay Length: 389 Words / 2 Pages
    Submitted: February 8, 2010 By: Max
  • Cola Wars

    Cola Wars

    The Soft-drink Industry: Both concentrate producers (CP) and bottlers are profitable. These two parts of the industry are extremely interdependent, sharing costs in production, marketing and distribution—many of their functions overlap. The industry is already vertically integrated to some extent. This industry has been around for ages, and although consumer taste has changed over the years, the demand for carbonated soft-drinks has declined insignificantly. This industry as a whole generates positive economic profits. Rivalry: Revenues

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    Essay Length: 466 Words / 2 Pages
    Submitted: February 18, 2010 By: Mikki
  • Cola Wars

    Cola Wars

    CASE STUDY MEMORANDUM Subject: COLA WARS For more then a century Coca-Cola and Pepsi Co, the two giants in carbonated soft drink production market (CSD), have been in intense competition for the ‘throat share’ of Americans. As the domestic market demand appeared to have plateaued, arena of this fierce competition was shifted to emerging nations and other major international markets. History shows that both giants benefited from the war that is still continuing. But does

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    Essay Length: 670 Words / 3 Pages
    Submitted: March 29, 2010 By: Steve
  • Cola Wars

    Cola Wars

    Executive Summary We are going to show the Cola wars in the twenty-first century, this war started when Pepsi enter in the market (1983) when the incumbent Coca-Cola (Coke) was already there (1886). The soft drinks market it’s been here for a long time and will continue to exist, and will continue to be profitable and a relevant market all over the world. Both Coca-Cola and Pepsi are Carbonated Soft Drinks (CSD), and it’s relevant

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    Essay Length: 1,457 Words / 6 Pages
    Submitted: April 5, 2010 By: Wendy
  • Cola Wars - Pepsi V Coke Analysis

    Cola Wars - Pepsi V Coke Analysis

    Cola Wars Case Questions Jeff Cummins, Emily Flessas, Marly Messina, Jay Morrison 1. There are three major factors that have contributed to the historic profitability of the carbonated soft drink (CSD) industry. The first major influence is the breadth of distribution and innovative accessibility. With a variety of outlets to provide CSDs to customers, product awareness over the years has been high. Supermarkets account for nearly 33% of CSD distribution and serve as valuable outlets

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    Essay Length: 1,713 Words / 7 Pages
    Submitted: April 9, 2017 By: jmudukes7
  • Cola Wars Continue - Hbr Case Answers

    Cola Wars Continue - Hbr Case Answers

    1. Why, historically, has the soft drink industry been so profitable? Paradoxically, never-ending Cola Wars between Coke and Pepsi have been the primary cause of extraordinarily high profitability of soft drink industry. To be more specific, the lion’s share of market covered is the result of fierce competition between the two companies. First of all, they have spent a great deal of money on marketing or advertising of their soft drink products not only in

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    Essay Length: 542 Words / 3 Pages
    Submitted: October 7, 2018 By: 건우 김
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